Think you need to be famous, have an event, or already have media buzz to land press? Think again. In this episode, I’m breaking down the 3 biggest myths about getting PR — and showing you exactly what works instead. You’ll learn how to pitch yourself confidently (even if you’re just getting started), how to build media credibility from scratch, and why the “celebrity factor” is overrated. This is the pep talk and strategy session you didn’t know you needed.

What do Forrest Gump, corporate boardrooms, and global beer brands have in common? Honestly… more than you’d think. In this episode of The Brandinc PR Podcast, I’m sitting down with Dayna Adelman — 15-year PR powerhouse, former HEINEKEN comms exec, and freshly minted author of The Youngest One in the Room. We’re diving into her career full of unplanned (but wildly meaningful) escapades, what it’s really like being the youngest voice at the table, and the PR bloopers that still make her blush.

We’re also getting real real about:
🍺 How leading PR across the U.S., Indonesia, and Amsterdam is basically the communications version of speed dating
📝 What writing her first book taught her about storytelling outside the boardroom
⚡️ And yes… we’re unpacking the latest AI-generated interview PR scandal (because what’s a modern PR chat without a little drama?)

If you’ve ever been the “youngest one in the room” — or just the one quietly Googling acronyms during the meeting — this one’s for you. Press play and bring snacks. 🍫

What do Wiz Khalifa, a golf ball-sized brain tumor, and social media concert wizardry have in common? Benjamin Shrader.

In this electric episode of The Brandinc PR Podcast, Brandi sits down with the Texas-based CEO of Shrader Promotions, who went from student side hustles to packing out venues with chart-topping artists—all while navigating severe dyslexia, ADHD, and a life-altering haealth scare.

We’re talking:

• Booking megastars with just social media sorcery

• Turning neurodivergent challenges into entrepreneurial superpowers

• Surviving brain surgery and coming back LOUDER (even with one ear!)

• Why fortitude is the new flex

• Plus, Benjamin’s dream concert lineup featuring fictional characters?!

This episode is a must-listen for anyone chasing big dreams, beating big odds, and building something unforgettable.

Warning: You will leave this episode inspired and possibly Googling how to throw your own festival.

Grab your sunscreen and your media statements—because we’re diving deep into the drama-filled waters of The White Lotus Season 3

In this solo episode, I’m unpacking the scandal, the storytelling, and the not-so-subtle PR disasters that unfold at the most luxurious (and chaotic) resort on TV. What can brands learn from it all? More than you'd think.

✨ Crisis comms when everything goes sideways
✨ Curated influencer personas vs. messy reality
✨ Cultural mishaps & the importance of brand sensitivity
✨ What it would look like if White Lotus had a publicist (hint: spin, spin, spin)
✨ And how you can apply these lessons to your brand—minus the murder mystery

If you’ve ever wondered how to manage your image when things go beautifully off the rails, this episode is your poolside PR masterclass. Floaties optional.

She’s the powerhouse behind PR campaigns for Coke, Staples, Carrabba’s, and Cracker Barrel — and that’s just the appetizer. Tracy Tilson, President & Founder of Tilson PR, dishes on her journey from big-name brands to bold, boutique brilliance. Plus, hear how her entrepreneurial spark led to creating National Use Your Gift Card Day — a national movement that’s making waves every January. Get ready for insider PR tips, wild success stories, and a masterclass in turning a big idea into a media magnet.

What does it really take to be an entrepreneur? Spoiler alert: It’s not just passion — it’s grit, heart, and a whole lot of uncomfortable moments. In this episode, we sit down with serial entrepreneur and author Kelvin Abrams, who’s turning failures into fuel and teaching others to do the same. Fresh off the release of his book Get Uncomfortable or Change Course, Kelvin shares his raw, no-BS take on surviving financial struggles, overcoming health setbacks, and why entrepreneurship isn’t for the faint of heart.

From local library seminars to online courses, he’s on a mission to help aspiring business owners learn, earn, and return— and he’s not holding back. If you’ve ever wondered when to push through or pivot, this episode’s your wake-up call.

💥 Tune in to find out:

• Why getting uncomfortable might be the secret weapon your business needs
• How to build a community, not just a company
• Kelvin’s take on surviving in an economy where small businesses are closing their doors
• How your failures can become your brand’s biggest strength

👉 Grab your notebook and brace yourself — this one’s packed with tough love and hard-earned wisdom.

If your brand is caught in a media storm, do you A) hide under a rock, B) tweet something you’ll regret, or C) call Ryan McCormick? (Hint: It’s always C!)

On this episode of The Brandinc PR Podcast, we’re sitting down with PR powerhouse Ryan McCormick—Co-Founder & Media Relations Specialist at Goldman McCormick—who knows a thing or two (or a thousand) about keeping brands cool under pressure. With a career spent crafting powerhouse campaigns for legal, financial, entertainment, and corporate clients—not to mention making TV appearances on ABC, Fox News, and CBS—Ryan is the go-to expert when the headlines start heating up.

We’re diving into:
🔥 The do’s (and oh-no’s) of handling a PR crisis
📰 How to get the media talking about you (for all the right reasons)
📢 Insider secrets to owning your brand’s narrative like a pro

If you’ve ever wondered how to spin a crisis into an opportunity—or at least not make things worse—this is the episode you cannot afford to miss. Hit play, take notes, and get ready to level up your PR game!

What do Blue Cross Blue Shield, Rust-Oleum, Orbitz, and AT&T have in common? Besides being household names, they’ve all had the Midas touch of marketing maven Alesha Henley! 🎯

On this episode of The Brandinc PR Podcast, we’re sitting down with Alesha—marketing executive extraordinaire and the mastermind behind A Dose of Insight, a fractional marketing and consulting firm that helps small businesses and nonprofits actually make sense of their strategy. With 25+ years of experience turning brands into powerhouses, she’s spilling the tea on:

💡 The biggest branding blunders businesses make (and how to fix them!)
📈 Why strategy isn’t just a buzzword—it’s everything
🚀 How small businesses can pack a punch with marketing (even on a tight budget)

If you’ve ever felt like marketing is a game you don’t have the rulebook for, Alesha is here to help you play and win. So grab your coffee, press play, and let’s talk strategy.

Ever wonder how E! Entertainment became the powerhouse of pop culture? We’re sitting down with the legend himself—Larry Namer, co-founder of E! and the mastermind behind global media ventures in China, Russia, and beyond. In this episode, we dive into his wild journey from cable TV’s early days to building billion-dollar brands worldwide.

Larry spills on what it really takes to launch a media empire, the future of entertainment in the digital age, and how entrepreneurs can break into the business today. Plus, we ask the big question: If he had to start over in 2025, what kind of media company would he build? (Hint: It’s not what you think!)

Tune in for insider stories, industry wisdom, and maybe a little tea on the ever-changing media game. 

What do A-list nightclubs, platinum-selling artists, and venture-backed startups have in common? A killer brand strategy—and Connor Treacy knows exactly how to make it happen. As the mastermind behind OffSunset’s $4M+ success, a former A&R exec at Universal Music Group, and a branding powerhouse in venture capital, Connor has cracked the code on PR, influence, and high-impact business moves.

In this episode, we dive into:
✨ The secret sauce behind building ultra-exclusive brands that attract A-listers
🎤 How to craft a personal brand that actually gets media attention
💰 The power of partnerships, influencer credibility, and smart PR in scaling a business
📈 Why some influencer-led brands skyrocket while others flop—and how to get it right

If you're ready to level up your brand, business, and PR game, grab your notes—this one’s packed with gold. 🚀 Tune in now!