The Breonna Queen Podcast

The Breonna Queen Podcast

By Breonna QueenBusinessEntrepreneurshipMarketing
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The Breonna Queen Podcast episodes

  • Why your brand needs consistency
    Consistency is about much more than posting on social media all the time to tell your audience the
    the latest update on your business. It’s also about being recognized for who you are and what sets your brand
    apart from others.
    When your brand is not consistent, you risk confusing your audience and confused people don’t
    buy!
    So let’s talk about some reasons why brand consistency is important (and I’m not just talking
    consistency in time of posting either)!
    1. Consistency builds brand recognition….
    Everything should be cohesive so people can start identifying your brand. Your brand should mirror
    the same experience regardless of the platform.
    2. People need to be reminded
    It’s estimated that potential members need to see an ad seven times before the marketing begins to
    register in their mind. Attention spans are minimal so you have to continuously promote yourself and your business in some form or fashion. Remind people what you do. When people think about you, they should be vividly clear on the services you offer.
    3. Establishes yourself as an expert
    As a consumer, you don’t want to entrust your money to someone who doesn’t have a clue what they’re
    doing or doesnt have it altogether. You want a real expert anddddddd if you want to be seen, respected and paid like an expert you have to position yourself as the expert. Your brand must look and feel polished.
    4 min
  • Top 5 FREE Productivity Apps for Entrepreneurs
    Here are my current top 5 favorite (free) apps as a content creator!




    TRELLO
    I use this to communicate with my VA, I also use it to write all on my content and scripts out. So it doesn’t matter if I’m sitting at the vet, I can write my scripts on my phone. If I’m at the grocery store and get a content idea, its nothing for me to whip out my phone and put that idea in Trello. Plus, I use Trello to communicate with my VA and see what task are being worked on and complete.
    *
    GOOGLE DRIVE –
    I store all of my content in Google Drive. So once I finish a video, I put that script into google drive to be formatted into a blog post.
    – Once I record a video, I put my graphics in Google Drive so my VA can turn them into YouTube or Pinterest templates.
    – I have all of my promo things in Google Drive to be scheduled out as well and its nice because Google Drive is where I store content.
    *
    PLANOLY –
    Most social media platforms allow you to schedule things out such as YouTube, Facebook and Pinterest… however, Instagram does not so I use Planoly to schedule out my IG stories… specifically promos to let my audience know of a new video. I also use it for Pinterest pins and metrics. Scheduling content helps me to stay consistent.
    4. MICROSOFT TO-DO –
    This another app that syncs to everything… so if i’m laying in bed and I need to do something tomorrow, I’ll whip out my phone and put it on my to-do list. That morning, when I’m working on my computer. I open up my to-do list app on mac and I have the things I need to. It helps me to not forget things and I can put due dates like answer this email by Thursday. Submit this info tomorrow.



     5. WAVE APP –
    I use wave app to help with my budget. I have it synced up and it allows me to see how much I spent, how much I made, my profit margins. I can also create invoices, do monthly billing for clients…. Wave is great it helps balance my business money and I’m not having to pen and notebook everything down.

    8 min
  • You have to change yourself first: Self-reflection
    On this solo episode, I’m talking about my journey of relocating to a new state alone and how I had to self reflect in order to change my situation. Sometimes its order to change the people around you, you have to change the people around you and that first starts with yourself.
    21 min
  • You have to change yourself first: Self-reflection
    On this solo episode, I’m talking about my journey of relocating to a new state alone and how I had to self reflect in order to change my situation. Sometimes its order to change the people around you, you have to change the people around you and that first starts with yourself.
    21 min

About The Breonna Queen Podcast

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Helping entrepreneurs leverage video to increase their sales and marketing