The Bridge

Enjoy a Halloween treat with this bonus episode. Past guest, Joey Gunn from Knight Furniture mentioned that his store was haunted and we just had to hear more. Tune in to this spooky edition of The Bridge to find out about Jeff, the spirit that has been haunting Knight Furniture. Try not to get chills... we dare you!

How do you ensure that your online actions lead to in-store purchases? Join Andy and Fabian on this week's episode as they sit down with Ivan Barratt, a multifamily unit owner, syndicator, and owner of Barratt Asset Management. In an era of smartphones and digital accessibility, we'll learn what leads a customer to their purchasing decisions and hear how Ivan grew his business along the way. Like what you hear? Make sure to leave us a review and subscribe to The Bridge!

Want to find a way to stand out from your competition and make a great first impression? Join Andy and Fabian this week on The Bridge as they chat with Jason Price, president and co-founder of Covideo, a video email software company that is enabling businesses to engage with their customers in a more meaningful way using video. According to Google, 72% of consumers prefer to watch a video of a product as opposed to reading about it. So stop writing those boring plain text emails and tune in to find out how to have a significantly bigger impact using video. Like what you hear? Make sure to leave us a review and subscribe to The Bridge.

Want to better understand your Gen. Z audience? This one's for you. In episode 6 Andy and Fabian discuss up-and-coming industry trends with Paul Bergeron, Editor-in-chief at UNITS Magazine. The increased availability of smartphones and social media has prompted gamification and content-based interactions to reign supreme amongst the youngest wave of rental residents. In an era of technological accessibility, learn how customized, engaging content can help keep customers happy. Like what you hear? Make sure to leave us a review and subscribe to The Bridge!

This week's episode of The Bridge is coming at you live from the National Apartment Association in Denver! Andy, Fabian, and Larry Bellack discuss the development and success of Mobile Doorman, a mobile app that allows residents to communicate with their leasing company via smartphone. How can housing companies embrace the trends of their Millennial and Gen. Z residents? Learn the tricks and tools Mobile Doorman has adopted to increase resident engagement and satisfaction. Like what you hear? Make sure to leave us a review and subscribe to The Bridge!

In the premiere episode of The Bridge, Andy and Fabian speak with Katrina, the senior regional manager at Indianapolis' Sheehan Properties, about consumer rental habits. Changing communication norms have created the need for companies to evolve in the way they engage with customers: how has Sheehan Properties embraced technology to cater to each and every potential renter? Listen to find out. Like what you hear? Make sure to leave us a review and subscribe to The Bridge!

Join us for the intro to The Bridge. Andy and Fabian look back on season 1 and prepare you for what to expect and who you'll be hearing from.

Get ready to talk the ABCs of digital marketing: artificial intelligence, big data, and customer action. On this week's episode, Andy and Fabian chat with RJ Talyor of AI marketing firm, Pattern89. Learn why a company's brick and mortar location should be seen as an attribute and how to ensure a brand's digital presence leads to sales even before the customer visits. Like what you hear? Make sure to leave us a review and subscribe to The Bridge!

Knight Furniture had a problem; after existing for 107 years, the company felt the pressure to embrace digital marketing platforms while still respecting the presence of their brick and mortar stores. Andy and Fabian sit down with Joey Gunn, the Vice President of Knight Furniture, to talk about what it looks like to marry tradition with innovation. How has Knight Furniture continued to successfully serve its customers digitally? Like what you hear? Make sure to leave us a review and subscribe to The Bridge!