The Budget Is No

A few episodes ago, we brought in cool marketing and activation ideas to discuss, threw them in a jar and selected them at random to discuss. We posted part one but wanted to share part two!

_Keep in mind: This episode was recorded pre-corona but some of the ideas are still good at their core and can be used when thinking about connecting with your audience. _

What is Tik Tok? Elizabeth and Katie breakdown the social media app and talk about possible ways to use the app to explore content and branding outside traditional marketing.

During these uncertain times and when social distancing is all we can talk about Elizabeth and Katie talk about ways that companies, brands and event organizers are coming together to do good for their communities. This episode will focus on postive stories and #TradeshowTriumphs happening all over the world.

To quote Katie, this episode's topics "run the gamut." Katie and Elizabeth discuss marketing and activation ideas selected at random from a jar in-studio to briefly review the what and how of these quirky brand experiences. These topics prove you can get inspiration and ideas from pretty much anywhere.

Yes... it's that time. Katie and Elizabeth talk about Taylor Swift again and the release of her new album, Lover. While they warn their non-Taylor Swift fans to maybe skip this episode, there are some good takeaways for the non-Swifties!

What do you remember most from the last event you attended? We bet it was memorable to one of your senses. Elizabeth and Katie talk about designing event and educational experiences to make the most impact.

Elizabeth and Katie discuss how a trip to Australia led to an interesting find on how to use chatbots and the three different versions to fit within your budget.

Elizabeth and Katie talk about curating content through crowd sourcing and delivering it in interactive ways.

Katie and Elizabeth both spend way too much time on the internet and talking about all the cool stuff they see out in the wild. So they have decided to "minisodes" where they will talk about all these cool things to give you ideas on how you can connect with your audience at your next event! First up... Instagram Stories!

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Watches, Hotels and Detroit... find out what all three have in common and how this American-made story can inspire your brand even when The Budget Is No.