The Build Cycle

The Build Cycle

By Tyler BenedictBusinessEntrepreneurshipMarketing
Download on the App Store

The Build Cycle episodes

  • The Build Cycle Podcast #003 - PressCamp’s Lance Camisasca

    After working for Interbike for years, PressCamp founder Lance Camisasca jumped ship from the largest cycling tradeshow in North America to launch a smaller, more intimate event. PressCamp pairs brands and journalists in one-on-one meetings that not only allow better stories to be told, but also for relationships to be built that advance both party's interests. The concept proved so popular, ECRM purchased it but kept Lance and his team on to continue to run it and grow the concept to serve other industries.
    We talk about how the PressCamp concept came about, how he wrangled the necessary interest from both sides of the table to encourage more brands and more journalists to show up, and the power of a good checklist and timeline. If you're thinking of launching an event or event management business, there are plenty of great lessons to be learned from our conversation.
    For complete show notes, find this episode's companion blog post at TheBuildCycle.com.
    42 min
  • The Build Cycle Podcast #002 - Feedback Sports’ Doug Hudson

    Fresh out of college, Doug Hudson and a friend launched Chrome as a baggy mountain bike clothing brand. Nowadays, that brand's better known for their iconic messenger bags, which entered the line before Doug sold his share of the company and entered the corporate world. That didn't last long, though. His wife convinced him to stop talking about his idea for bike scales and just do it. Fast forward several years and Feedback Sports offers a complete range of bicycle repair and storage stands, a killer new line of tools and more.
    We talk about how he funded the launch of Chrome when he was barely away from the University of Florida (and more interested in skiing, surfing and riding than working), what his work experience for others taught him about running a company, and how he's grown Feedback Sports through smart design and timely acquisitions of other brands and products.
    For complete show notes, find this episode's companion blog post at TheBuildCycle.com.
    1 hr 7 min
  • Ep #001 - Everything You Need to Know to Design a Product w/ Lindarets' Marc Basiliere

    For our first ever Build Cycle podcast, I interview Marc Basiliere of Lindarets. Marc started in adventure project management before launching his own cycling review site, then started writing for me at Bikerumor.com and ultimately ended up contributing to Singletrack UK. During which he held down a full time job at the DOE, but all the while was paying careful attention to the ways people were hacking their mountain bikes to make them work better. Finally, he launched Lindarets to do something about it, using his design engineering background to create small components and fixes for common upgrades and hacks.

    We talk about how his educational and work background laid the foundation for Lindarets, how and why he launched it, and the steps taken to go from idea to finished product out in the market (and on the trail). These business lessons are invaluable for any entrepreneur looking to startup a small product business, particularly if their strengths lie in concept and design and they're looking to outsource production.

    For full show notes, links and images, check out this show's post at TheBuildCycle.com/Podcast

    Be sure to subscribe on iTunes, Stitcher, Google Play, Overcast FM, or wherever you listen to podcasts and leave a review and rating! And let me know who you'd like to hear interviewed...just message me on Facebook, Twitter or Instagram.

    1 hr
  • The Build Cycle Podcast #001 - Lindarets’ Marc Basiliere

    For our first ever Build Cycle podcast, I interview Marc Basiliere of Lindarets. Marc started in adventure project management before launching his own cycling review site, then started writing for me at Bikerumor.com and ultimately ended up contributing to Singletrack UK. During which he held down a full time job at the DOE, but all the while was paying careful attention to the ways people were hacking their mountain bikes to make them work better. Finally, he launched Lindarets to do something about it, using his design engineering background to create small components and fixes for common upgrades and hacks.
    We talk about how his educational and work background laid the foundation for Lindarets, how and why he launched it, and the steps taken to go from idea to finished product out in the market (and on the trail). These business lessons are invaluable for any entrepreneur looking to startup a small product business, particularly if their strengths lie in concept and design and they're looking to outsource production.
    For complete show notes, find this episode's companion blog post at TheBuildCycle.com.
    1 hr

About The Build Cycle

From the publisher's feed

Startup stories and tips for entrepreneurs mixed with expert Content Marketing lessons to help you grow your business, build your brand & increase sales!