The Bulletproof Marketer

The Bulletproof Marketer

By Bulletproof MarketerBusiness
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The Bulletproof Marketer episodes

  • How to Define Your KPIs and Goals..No Really Define Them
    Are you struggling to figure out how to truly affect sales through your marketing campaigns? Perhaps the best place to start is to recategorize your goals into more attainable packages! Host Christopher Tompkins shares his insights on today's episode of The Social Marketing Academy!
    19 min
  • What is the ROI of Online Advertising
    To help you understand the elements that go into the ROI equation let host Christopher Tompkins share the key areas you need to consider prior to executing an online advertising campaign. This is due to the fact that these components will help you track, report, measure, and decide on campaign, audience and, most importantly, budget.
    To learn more about The Go! Agency by visiting them online: HTTP://www.thegoagencyusa.com
    22 min
  • Positive Influences: The 3 Types of Social Media Influencers
    If you understand the value of Influencer Marketing, it is important to understand the different types of influencers that are available for you to choose from. We will mostly be referencing Instagram, as that is a very popular platform for influencer marketing. Host Christopher Tompkins, CEO of The Go! Agency, will share the 3 main types of influencers that you need to pay attention to and where they should fit into your campaign!
    20 min
  • How to Maximize ROI with Online Reviews: A Quick Start Guide
    Working with tight marketing budgets is not a new trend: it is something that business professionals have been dealing with forever. No matter if you have an endless marketing budget or a tight marketing budget, ROI is something that must be consistently monitored based on key performance indicators (KPIs).
    In this episode, host Christopher Tompkins, CEO of The Go! Agency, shares his blueprint for getting started in the creation of your own first online review request campaign! 
    View the accompanying blog with additional information and steps here!
    24 min
  • The Importance of Online Reviews: The Secret to Google SEO Success
    Online reviews, that have been earned and posted on Google, Facebook, Yelp and countless other review sites, have secret search engine optimization (SEO) power that many companies overlook.
    Learn the 10 reasons why you need to pay attention to the SEO-impact of online reviews. Hosted by Christopher Tompkins, of The Go! Agency!
    32 min
  • Successful Professional Social Distancing: The Five Point Work From Home Answer
    With the Coronavirus pandemic reaching new heights, social distancing is something that is being suggested to contain the spread of the disease. If this is being suggested now, it could become one of the new norms for the months ahead. What this means for businesses is that employee travel into the office may be something of the past very soon. But if you have never worked from home, how can you successfully comply professionally with the social distancing due to Coronavirus (COVID-19) without hurting your work output?
    Today host Christopher Tompkins, CEO of The Go! Agency will share with you his 5 tips to effective working from home!
    31 min
  • Crisis Communications 101: How to Let Your Customers Know and Keep Them Informed
    In light of the recent Coronavirus pandemic, the team and I have been increasingly approached by many our friends, clients, and business associates as to how to best communicate how they are dealing with the situation. So, in other words, crisis public relations or crisis PR.
    In today's episode, host Christopher Tompkins, CEO of The Go! Agency, will share his top 5 tips on how you can ensure that your crisis PR game is on point!
    35 min
  • The Essential Guide to Spying on Your Competitors
    In this episode of The Social Marketing Academy, host Christopher Tompkins is going to reveal one of the secret weapons to an air-tight marketing strategy - YOUR COMPETITORS!
    Competition is a great way to make yourself a better marketer. You might be satisfied with your own results, but looking at a competitor can inspire you to keep trying. And why not let your competition help you become even better?
    Christopher will share his best tips for spying on your competitors and using their successes and failures to improve your marketing strategy!
    If you would like to read the blog assciated with this episode - click here!
    23 min
  • The Essential Guide to Engaging With Your Audience
    In this episode of The Social Marketing Academy, host Christopher Tompkins shares his insider tips on how to find and target your perfect audience on social media!
    A tried and true method of finding the right audience is to craft a buyer persona. A buyer persona is an imaginary representation of who you're selling to, and it makes sure your content is appealing to the right person. Listen in to get started today!
    If you would like to read the blog associated with this podcast episode -  click here!
    22 min
  • The Essential Guide to Social Media Metrics
    On this episode of The Social Marketing Academy, host Christopher Tompkins helps you navigate one of the essential aspects of your social media marketing strategy....but one that is CONSTANTLY OVERLOOKED!
    If you're new to tracking the success of a social media campaign, all of the jargon can get confusing. Still, it's important to look at these metrics to determine how you can adjust and optimize your strategy.
    Christopher is going to walk you through the metrics that will be worth watching for you and your campaign. Of course, all of that begins with establishing a goal!
    To read the blog associated with this podcast episode - click here!
    18 min

About The Bulletproof Marketer

From the publisher's feed

The Bulletproof Marketer is dedicated to helping business owners, marketing professionals, sales professionals, and everyone in between get the most out of the digital landscape - in order to drive leads, sales, and growth!