Typically, I would say that I am your 58-year old host in a 12-year old body, but today the tables are going to be turned around. I sat down with the wonderful, vivacious and gracious Brent Dehart from KYKN Radio in Keizer, Oregon, who interviewed ME…..and he got me to talk about things like what lessons can you learn from failing, and what my biggest failure has been, why I get bored so easily, how passion plays a role in starting a business, when do you know it's time to sell your business, or let go of it because it's dying a slow death. We also talk about my upcoming book "Customer Service Is DEAD: Delivering 6-Star Service In A 1-Star World", due out this spring. A very enjoyable conversation indeed!

Hello there my Unleashed Tribe, and welcome to a NEW year, a NEW beginning, a NEW attitude, NEW diets, NEW exercise programs, NEW ideas, and of course NEW opportunities for you to build a better business, and live a more fulfilled life. Welcome to Business Edge Radio, the ultimate brainstorming session for your business, and your life. I'm your 58-year old host in a 12-year old body, Mitche Graf, and I am very excited for the show today for a very special reason. Today, I interview the Wall Street Journal best-selling author David Meerman Scott who has written many books over the years, but we dive into his new book "Fanocracy, Turning Fans Into Customers, and Customers Into Fans", which you may remember when I did a book review for it a few months back. We also discuss how to deliver 6-Star service in a 1-Star world (sound intriguing, doesn't it?), and we start the year off the right way with a recipe for Grandpaw Graf's Arkansas Hushpuppy Balls, so make sure you still around until the end for that!

This is our Christmas extravaganza show jammed-packed with fun stuff that I can't wait to get into! I have a fantastic list of last-minute gift ideas, some great and some a little on the weird side…..we talk about some Christmas traditions from all around the world, I interview America's Most Likeable Mayor, Cathy Clark from the town of Keizer, Oregon, and I have a Christmas quiz for you that if you answer all the questions, you will win $1 million dollars, so make sure you stick around until the end for that!

On today's show we are going to disrupt things just a bit, and discuss how disruption in the marketplace can give your business a leg up on the competition, I review a book about how you can become a Force Multiplier, I sit down for a fascinating interview with Tony Chatman who talks with me about how to seek out mentorship, and how you can survive disruptive forces in the world… and I share with my all-time favorite dessert recipe with a little twist. We are going to be making Amaretto Pineapple Apple Upside-Down Cake….so buckle up and let's get going!….so buckle up and let's get going!

On todays' show we are going to be discussing how creativity plays an integral role in the success of your business, we switch things up a little bit with our interview and talk to an award-winning musician/ producer, a critically acclaimed author and internationally distributed filmmaker who has devoted his life to the art of creativity…my guest Jeff Leisawitz will talk about how the creative process can become a big part of your everyday life, I review a book that is about nothing and everything at the same time, and our recipe today is for Mitche's Northwest 6-Course mashed potatoes….and you don't even need to add gravy or anything to these bad boys, so stick around until the end for that!

On today's show, I take a deep dive into how our frame of mind determines the outcomes of everything that we do. I review an incredible book called "Fanocracy", I have an inspiring conversation with Kim Ades who will give you a few NEW ideas on how you should be approaching your life, and I end today's show with a new twist on an old classic Miss Tami's World Famous Kind Of Pot Pie so make sure you hang out with me until the end…

Mitche's Monologues part 2 includes advertising ideas, making sure your advertising is working, and keeping customers coming back.

Mitche's Monologue's are featured for the entire hour- from laughter, to power marketing, to branding, and everything in-between! Buckle up and get your notebook ready for some actionable tips that you can implement today!

On today's show I am going to share with you a TON of book reviews on books that will not only give you the competitive edge in your business, but also some golden nuggets that you can apply to your life as well. If you are a fan of the show already, you are aware of the fact that I share a book review on most of the episodes because I believe that when you read, the entire world opens up to you, and you can quickly put yourself on top of the heap when it comes to your knowledge.

On this episode, I answer your burning questions for the entire hour from all corners of the world, and all walks of the business life. Catch all the nuggets you might of missed from previous episodes!