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What if the key to exponential business growth isn't working harder, but releasing the baggage holding you back?

Join hosts Kalena Stano and Steve Plummer on The Business Game, a podcast that moves the needle, as they sit down with Curtis McCullom, founder of Bespoke Human Potential Coaching and former #1 sales performer worldwide. Curtis reveals his transformative approach to mindset coaching, NLP (neuro-linguistic programming), and accelerated change for CEOs. This episode is packed with sales strategies, mindset shifts, personal development techniques, and actionable business growth tactics for ambitious leaders ready to become the best version of themselves.

In this episode, you'll discover:

* Why Curtis quit on the day he became #1 in the world and how self-sabotage blocks even the most successful entrepreneurs
* The subconscious mind technique that clears 35 years of limiting beliefs, negative emotions, and imposter syndrome in a single 3-hour session
* How dropping the mask and embracing authentic leadership makes you magnetic to clients and increases sales performance exponentially
* The truth about money mindset blocks, hustle culture, and finding balance as an entrepreneur without sacrificing business momentum
* Why every coach needs a coach and how to identify blind spots that prevent CEOs and founders from reaching their next income level

Connect with Curtis McCullom - Bespoke Human Potential Coaching:
Website: https://www.bespokehumanpotentialcoaching.com/
LinkedIn: https://www.linkedin.com/in/curtis-mccullom/ 

Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com 

Want to clip long-form content into shorts in one click? Receive 25 % off OpusClip, the same tool we use to turn episodes into shareable clips. support the show and save: https://www.opus.pro/?via=93d640 The Business Game is proud to be an official OpusClip affiliate. 

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

From business collapse to coaching builders toward $10M, Greg Wilkes knows what it takes to scale without the burnout.

Join hosts Kalena Stano and Steve Plummer on The Business Game, a podcast that moves the needle, as they sit down with Greg Wilkes, CEO of Develop Coaching and bestselling author. If you're a builder, trader, or construction business owner struggling to step off the tools, this episode is packed with actionable strategies you can implement immediately.

In this episode, you'll discover:

* Greg's 6-month framework for stepping off the tools without killing your business
* The business collapse mistake that cost him everything (and how to avoid it)
* Why mastering leverage beats working harder when scaling to $10M
* The hiring system that spots bad fits in 30 days, not 6 months
* How to shift your identity from tradesperson to true business owner

Connect with Greg Wilkes - CEO of Develop Coaching:
Website: https://developcoaching.co.uk 
https://developcoaching.com.au 
https://develop-coaching.com  
LinkedIn:  
Facebook: https://www.facebook.com/developcoach/ 
Instagram: https://www.instagram.com/greg.wilkes.coach/ 
LinkedIn: https://www.linkedin.com/in/greg-wilkes/

We're excited to be able to offer our Business Game community an affiliate link for their HubSpot sign ups! HubSpot is the #1 CRM tool on the market - making managing clients and customer details easier than ever! Using our link to get started on Hubspot helps to support our work here at The Business Game: http://go.try-hubspot.com/Z6Eq50 start your free trial today! 

Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

What if one simple strategy could unlock $700,000 in hidden revenue you're leaving on the table right now?

Join hosts Steve Plummer and Kalena Stano on The Business Game, A Podcast That Moves The Needle, as they sit down with business growth strategist and certified AI consultant Stacey Hylen. Stacey reveals how entrepreneurs can uncover hidden profits, scale without burnout, and build businesses that support their lifestyle. This episode is packed with actionable business coaching tips, pricing strategies, client acquisition methods, and the frameworks that have helped her clients boost sales by up to 178%.

In this episode, you'll discover:
* The $700,000 "come on back" strategy to re-engage past clients and unlock instant revenue
* The dream 100 method Chet Holmes used to land premium clients (and how you can use it too)
* Why entrepreneurs undercharge and how to triple your rates without losing clients
* The resourcefulness principle: it's never about lacking resources, it's about being resourceful
* How to find hidden profits through strategic upsells (one question increased sales 48% in a month)

Connect with Stacey Hylen - Business Coach & Certified AI Consultant:
Website: https://staceyhylen.com/
LinkedIn: https://www.linkedin.com/in/staceyhylen/

Want to clip long-form content into shorts in one click? Receive 25 % off OpusClip, the same tool we use to turn episodes into shareable clips. support the show and save: https://www.opus.pro/?via=93d640 The Business Game is proud to be an official OpusClip affiliate. 

Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

Struggling to scale your business without sacrificing your freedom? This episode changes everything.

Join hosts Kalena Stano and Steve Plummer on The Business Game, a podcast that moves the needle, as they interview Ryan Cassin, co-founder of Superpowers and author of "Superpowered." Learn how to hire executive assistants, scale your business with Filipino virtual assistants, and achieve freedom and growth as an entrepreneur. 

In this episode, you'll discover:

* The 3 Ps framework for hiring the perfect executive assistant
* Why you should delegate UP instead of down (mindset shift that changes everything)
* How Ryan interviews 2,000+ candidates to hire just 4 top-tier EAs
* The "body doubling" technique to crush procrastination and get deep work done
* Why your EA should lead the relationship (but you're still the boss)

Connect with Ryan Cassin, Co-founder of Superpowers:
Website: https://superpowershq.com/
LinkedIn (Ryan): https://www.linkedin.com/in/ryancassin

We're excited to be able to offer our Business Game community an affiliate link for their HubSpot sign ups! HubSpot is the #1 CRM tool on the market - making managing clients and customer details easier than ever! Using our link to get started on Hubspot helps to support our work here at The Business Game: http://go.try-hubspot.com/Z6Eq50 start your free trial today! 

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

What happens when you go viral overnight, crush Shark Tank, and then watch a major retailer almost sink your entire business?

Join hosts Kalena Stano and Steve Plummer on The Business Game, a podcast that moves the needle, as they sit down with Annabel Hay, founder and CEO of Clutch Glue, the world's first patented clothes adhesive that's revolutionizing the fashion industry. From going viral with 9 million views overnight and selling $160K in 12 hours, to mastering Shark Tank with 350 million views across platforms, Annabel shares her raw, unfiltered journey of building a globally recognized brand from scratch.

In this episode, you'll discover:

* Annabel's exact Shark Tank preparation process including 6 mock pitch nights with 60-70 people that led to all sharks wanting to invest
* Guerrilla marketing tactics that cost under $100: Taylor Swift concert activations, marathon sponsorships, and stadium vending machine strategies
* How to build a founder-led brand without influencers or paid advertising and achieve 350 million views organically
* The brutal truth about retail partnerships
* Product development secrets: investing $35K over 4 years in R&D to create a globally patented water-soluble adhesive formula

Connect with Annabel Hay, Founder & CEO of Clutch Glue:
Website: https://clutchglue.com/
LinkedIn:  https://www.linkedin.com/in/annabel-hay-a057ba125/
Socials: @annabel_hay  @clutch_glue  

Want to clip long-form content into shorts in one click? Receive 25 % off OpusClip, the same tool we use to turn episodes into shareable clips. support the show and save: https://www.opus.pro/?via=93d640 The Business Game is proud to be an official OpusClip affiliate. 

Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

90% of business problems are actually money problems in disguise.

Join our hosts on The Business Game, a podcast that moves the needle, for this special Shortcuts episode where we look back at previous guests to share their best insights on money, funding, and financial strategy. This episode unpacks critical wisdom on startup funding, venture capital strategies, cash flow management, tax optimization, and the truth about raising capital versus bootstrapping your business. 

In this episode, you'll discover:

* Why 90% of CEO challenges come down to sales and revenue - and how to fix it
* The funding vs bootstrapping debate - when to raise capital and why "too much money" can hurt your business
* Queensland's $130M Venture Capital Development Fund - accessing government-backed startup funding
* Tax strategies saving businesses $31,000+ annually - proactive planning that actually works
* What investors really look for in seed stage startups - beyond the pitch deck
* Escrow technology revolutionizing small business cash flow - solving the payment cycle problem

Connect with our Guests:

Megan Eichhorn and Tayla Morris -
Website: https://www.taymefg.com.au/
LinkedIn:  / tayme-financial-group 

David Blanch and Audun Fiskerud -
LinkedIn (David) : https://www.linkedin.com/in/david-blanch-4170514b/
LinkedIn (Audun): https://www.linkedin.com/in/audunfiskerud/

Emily Price -
LinkedIn:   / itsemilyprice   
Tallystone: https://www.tallystone.com 
Business LinkedIn:   / tallystone  

Mykhaylo Shaforostov - 
Website:  https://www.crankshaft.ai/
LinkedIn: https://www.linkedin.com/in/myks/

Michael Uadiale - 
Website:  https://www.smeedcpa.com/
LinkedIn:   / smeedcpa  
Instagram:   / michael_uadiale  

Stacey Bullman - 
Website: www.imnotmadatyou.com
LinkedIn:   / stacey-bullman-business-coach  
Instagram: Imnotmadatyou_ 
facebook: Imnotmadatyou 
Youtube: Imnotmadatyou3397 

Paul Veric - 
LinkedIn: https://www.linkedin.com/in/paul-veric/

We're excited to be able to offer our Business Game community an affiliate link for their HubSpot sign ups! HubSpot is the #1 CRM tool on the market - making managing clients and customer details easier than ever! Using our link to get started on Hubspot helps to support our work here at The Business Game: http://go.try-hubspot.com/Z6Eq50 start your free trial today! 

Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com 

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

Cyber attacks can start for just $1... and go undetected for months.

In this episode of The Business Game Podcast, cyber security expert Shantanu Bhattacharya (CEO of Cyber Cure) reveals how his patent-pending technology detects 96% of data breaches in just 3 days, and how businesses can protect themselves from dark web attacks, insider threats, and million-dollar mistakes.

In this episode, you’ll learn:
* How hackers launch $1 cyber attacks using the dark web
* Why 58% of data breaches go undetected for 194 days
* The breakthrough tech protecting against 96% of breaches
* Cyber security leadership lessons from 25+ years in defense and enterprise
* How to prioritise security investments and manage risk under pressure

Connect with Shantanu Bhattacharya, Founder & CEO of Cyber Cure:
Website: https://siometrix.com/
LinkedIn: https://www.linkedin.com/in/shantanuprofile/

Want to clip long-form content into shorts in one click? Receive 25 % off OpusClip, the same tool we use to turn episodes into shareable clips. support the show and save: https://www.opus.pro/?via=93d640 The Business Game is proud to be an official OpusClip affiliate. 

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.


#cybersecurity  #databreach  #darkweb  #cyberattack  #businesspodcast  #thebusinessgame  #leadership  #techinnovation  #dataprotection

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

Join our hosts on The Business Game, a podcast that moves the needle, as they unlock the secrets of modern marketing success. This power-packed episode features proven marketing strategies from top industry experts who've launched multi-million dollar campaigns, mastered social media marketing, and leveraged AI to dominate their competition. Whether you're struggling with digital marketing, SEO optimization, content creation, or paid advertising ROI, this episode delivers actionable marketing tips that work in 2025. Learn how to build profitable marketing campaigns from our previous guests!

In this episode, you'll discover:

* How to generate 100,000+ impressions organically through TikTok and Instagram content marketing without spending on paid ads
* The exact marketing strategy used to successfully relaunch American Apparel and create demand from ground zero
* Why traditional SEO is evolving and how to optimize for AI search engines like ChatGPT and Google Gemini
* How to measure marketing ROI accurately by tracking metrics outside platform reporting to avoid double-counting
* The "directionally correct" mindset that helps successful entrepreneurs make faster marketing decisions
* How to build meaningful social media engagement that converts followers into paying customers 
* The critical difference between B2B marketing on LinkedIn versus B2C strategies on Instagram and TikTok
* Real-world examples of integrated online and offline marketing campaigns that deliver measurable results

We're excited to be able to offer our Business Game community an affiliate link for their HubSpot sign ups! HubSpot is the #1 CRM tool on the market - making managing clients and customer details easier than ever! Using our link to get started on Hubspot helps to support our work here at The Business Game: http://go.try-hubspot.com/Z6Eq50 start your free trial today! 

Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com 

Connect with our Guests:

Connect with Lauren Oakes 
Website:  Laurenoakes.com
Instagram: justlaurenoakes
Email: [email protected]
LinkedIn:   / laurenoakes11   

Connect with Joshua Altman
Website: https://beltway.media/
LinkedIn:    / joshuaialtman  

Connect with Greg Cassar 
Website: https://collective.com.au/
LinkedIn (Greg):   / gregcassar  

Connect with Kennedy Logan
Website: soboardsocials.com.au
Email: [email protected] 
Website: soboardsocials.com.au 
Instagram: soboardsocials

Connect with Peter Curran
Website - https://digitalsurfer.com.au/
LinkedIn -   / digital-surfer  

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

Join hosts Kalena and Steve on The Business Game, a podcast that moves the needle, as they sit down with Greg Cassar from Collective Mastermind to uncover the exact strategies he used to generate over $500 million in online sales. Greg reveals his proven growth hacker model, the B+I wealth formula that transformed his financial future, and how AI tools are revolutionizing business productivity while cutting costs by up to 300%. From scaling e-commerce brands on Amazon to mastering multiple income streams, this episode is packed with actionable business advice, marketing strategies, and investing insights that every entrepreneur needs to build wealth and achieve true lifestyle freedom.

In this episode, you'll discover:

* The growth hacker model: How to scale businesses with zero upfront costs using profit-share partnerships
* B+I Formula: Why business + investing is the secret wealth-building strategy every billionaire uses
* AI productivity hacks
* Multiple income streams: How to build a multi-legged stool business model that protects you from failure
* When to say "NEXT": The framework for knowing when to pivot, close, or scale a business opportunity
* Coolness factor formula: Income divided by stress - how to maximize profits while minimizing burnout
* Marketing strategies that work now: Why organic social content and AI SEO are replacing traditional Google ads
* The directionally correct mindset: How small daily improvements compound into massive long-term success
* Investing fundamentals: Bitcoin, blockchain, and the AI boom - where to invest for 10,000% returns
* Sales psychology secrets: Future pacing, view-through selling, and the magic closing question that removes buyer resistance

Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com 

Want to clip long-form content into shorts in one click? Receive 25 % off OpusClip, the same tool we use to turn episodes into shareable clips. support the show and save: https://www.opus.pro/?via=93d640 The Business Game is proud to be an official OpusClip affiliate. 

Connect with Greg Cassar 
Website: https://collective.com.au/
LinkedIn (Greg): https://www.linkedin.com/in/gregcassar/

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level. 

Send us Fan Mail

Join hosts Kalena and Steve on The Business Game, a podcast that moves the needle, as they show you the easiest way to find exactly the episode you need on our YouTube channel. Tired of scrolling endlessly through podcast episodes wondering which one will actually help your business right now? This quick guide walks you through their brand new episode map that lets you search by topic and business stage, so you can jump straight to the conversations that matter most to where you're at today. Whether you're just starting out, growing your team, or running an established company, finding the right advice for your specific challenges just got incredibly simple. No more guessing, no more wasting time, just practical business insights from entrepreneurs and leaders who've been exactly where you are.

In this episode, you'll discover:
* How to navigate The Business Game's complete episode library using their new categorized map system for entrepreneurs and business owners
* The exact framework for finding podcast episodes that match your current business stage, from startup phase to established enterprise
* Topic categories covering people and culture, AI and technology, money management, marketing strategies, product development, and e-commerce growth
* How to access insights from guests at different business scales and net worth levels to learn from entrepreneurs just ahead of your journey
* Why different business stages require different advice and how to find relevant content for startup founders, scaling teams, and established businesses
* The strategy behind building a living library resource for the entrepreneurial community focused on practical takeaways and actionable business insights
* How to leverage podcast content for business growth, leadership development, team building, and strategic planning at every company size

We're excited to be able to offer our Business Game community an affiliate link for their HubSpot sign ups! HubSpot is the #1 CRM tool on the market - making managing clients and customer details easier than ever! Using our link to get started on Hubspot helps to support our work here at The Business Game: http://go.try-hubspot.com/Z6Eq50 start your free trial today! 

Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com 

This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.

Support the show

Thank you for listening to The Business Game, where real founders break down the real levels of business.

Whether you're building at Level 1 ($0–$1M) or scaling through Level 6 and beyond, this show is designed to help you understand exactly where you are, and what it takes to level up.

If you enjoyed this episode, please subscribe, follow and leave a review. It helps more founders find the roadmap.

For full episodes, level breakdowns and behind-the-scenes content, follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram.

Want to identify your level or learn more about The Business Game framework?
Visit www.thebusinessgamegroup.com

It's time to Level Up!

We’ll see you at the next level.