The Business Ignite Show: Online Marketing | Social Media | Community

This is a question I get asked often by my Webinar Kickstart clients, how long should my webinar be? You'll see a lot of industry experts saying you need 90 minutes of content but I know how daunting this can be especially when you are first starting out.

So my answer? Start small and work your way up! You don't need to fill up time just for the sake of it, focus on value first. Not to mention, there are many moving parts involved in a webinar (content, technology, promotion) that you don't need the added pressure the first time around to create a 90 minute presentation.

Start small and the second time around you can make it longer and add more content. Have a question for a future episode? Email me [email protected]

In this week's solo episode I go over the tools and apps I am using to run my business. Too often we get caught up spending time researching tool after tool so I wanted to share what's working for me right now.

You can find all the tools discussed in the shownotes over at http://www.sandysidhumedia.com/episode76

This week I sit down and chat with Natalia Real of Website SuperHero and we talk all about responsive websites and why you need one.

We get into what responsive design is, the difference between a mobile site and which one is better for most businesses.

This week's Q&A episode, I answer the question, "What should I use to sell my first ebook online?"

Have a question for an upcoming podcast? Send me a message over at http://www.sandysidhumedia.com/live or tweet me @SandySidhu 

Sign up for the Weekly Ignite for more marketing tips http://www.sandysidhumedia.com/igniteweekly

It's solo show time and we're talking all about webinars and how to ensure you are successful when you go live!

Don't forget to enter my giveaway for a chance to win my Webinar Kickstart package http://bit.ly/webinarkickstartgiveaway

In this week's Q&A episode, I answer the question, "Should I Start A Podcast?" Quite a timely question as I am celebrating the 1 year anniversary of my podcast this month!

Don't forget to enter my giveaway for a chance to win my Webinar Kickstart package http://bit.ly/webinarkickstartgiveaway

Now whether you should or shouldn't do one is a good question because it seems like *everyone* is doing one these days. Sure, it's a great way to get out there and reach a new audience and market your business, but you also have to consider that it takes time and plan for that. And think about what type of show you want to have- don't just do another interview show because that's what everyone else is doing!

What are your goals?

Julie Lowe from Socially Aligned joins me today to talk all about Facebook ads and setting them up in the Power Editor. We talk about the importance of copy and conveying your ideal customer's pain points, good images that are mobile friendly and understanding audience reach and budget.

We also talk about the importance of testing multiple ads, conversion rates and the conversion pixel.

It’s hard to believe that it will be one year at the end of the month that the Business Ignite Show went live.I remember when it was just an idea and something that I wanted to do for a really long time that eventually turned into my YESvember goal.Last November 23rd, I hit publish on my first set of podcasts and got the much anticipated email from iTunes saying I was “in”. Woohoo!One year later, and almost 70 episodes, I’ve had the pleasure of speaking to entrepreneurs from all over the world and sharing their brilliance, excitement and insights with you.And I couldn’t have done it without you. The downloads, comments, emails, and social media shares all make it worth it.To celebrate this milestone, I’m having a giveaway!I’ll be giving one lucky winner my Webinar Kickstart service, where you get to work with me 1-1 to launch your first webinar. Why? Because I’ve seen first-hand how this has helped grow my business this year and I want more of you to step up and take advantage of webinars. ENTER HERE: http://www.sandysidhumedia.com/giveaways/webinar-kickstart-giveaway/

In this episode, I chat with Cathy Ballard about creating a heart-centered brand and getting to the core of who you are and incorporating this into your story and how you present yourself online.

Sign up for the Weekly Ignite for more marketing tips http://www.sandysidhumedia.com/igniteweekly

This week's Q&A episode, I answer the question, "Should I join Ello?". There's a new social network in town that's getting a lot of attention- Elllo. Should you join?

Have a question for an upcoming podcast? Send me a message over at http://www.sandysidhumedia.com/live or tweet me @SandySidhu 

Sign up for the Weekly Ignite for more marketing tips http://www.sandysidhumedia.com/igniteweekly