By Kristi Dosh
4.9
2323 ratings
The podcast currently has 69 episodes available.
Big announcement this week: Kristi has a new co-host, Jeff Schemmel! Jeff is the President and CEO of College Sports Solutions, a consultancy focused on helping athletic departments maximize their efficiency, leverage their resources and increase revenue.
Kristi and Jeff are joined this week by Cole Gahagan, CEO of Learfield—a leading media and technology services company in intercollegiate athletics.
They discuss:
Visit Learfield.com to learn more about the many services they offer within intercollegiate athletics.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
Thomas Thomas Jr. is the co-founder and CEO of Basepath, whose software is used by student athletes, collectives, and universities to automate name, image, and likeness operations.
Thomas joins the show to discuss:
For more information about Basepath, visit basepath.co.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
In this episode, I’m joined by Ksenia Maiorova and Amy Maldonado. Ksenia and Amy are very accomplished immigration attorneys who work with international athletes seeking to take advantage of NIL. They've been able to secure O-1 visas for several athletes and are sharing with us both their successes and the challenges.
Topics we covered include:
Ksenia Maiorova can be reached on Instagram at @sportsvisalawyer.
Amy Maldonado can be reached on her website at amaldonadolaw.com.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
This episode, I am joined again by Wesley Haynes, President and Founder of The Brandr Group. If you missed the first episode from last year, it's available here.
The Brandr Group remains one of the leaders of the group licensing sector of NIL, with more than 70 schools signed to group rights partnerships.
In this ever-changing NIL scene, Wesley gives updates on:
Check out some of the latest news on Business of College Sports involving The BrandR Group:
New NIL Deal Provides Flights for the Families of Student Athletes
The Brandr Group and AJS Collective Partner to Create NIL Opportunities for Female Athletes
More Player Apparel and Jerseys Coming Thanks to The BrandR Group Partnering with Follett
Subscription Box for UNC Tarheel Fans Latest Creative NIL Idea
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
This episode, I'm joined by Jordan Acker, the Immediate Past Chair of the Board of Regents at the University of Michigan and a partner at Goodman Acker in Detroit.
A lifelong sports fan, Jordan was an early advocate of allowing student athletes to monetize their name, image and likeness. We chatted about the role of the Board of Regents relative to athletics issues and opportunities and where he seems college athletics heading from here.
Some of the things we discuss include:
You can follow Jordan on Twitter.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
I'm joined this episode by Chris Giles, co-founder and CEO of FanRally, a platform that replaces traditional season tickets with a tech-enabled subscription service.
Members pay a monthly subscription fee instead of paying for tickets and can reserve seats directly on their phones, finding games that work best for their schedules.
FanRally is aimed at modern consumers, including younger fans, who are comfortable with subscription services. Also, the seat reservations can't be resold, so it helps teams identify the fans attending games and to build more direct relationships with them.
The company was founded in 2020 after Chris had served as COO of the Oakland A's and VP of Sales & Strategy for the San Francisco 49ers.
Backed by Capital One, it has already partnered with more than 20 teams across the NCAA, NBA, MLB, MiLB and NHL.
In the episode, we discussed:
You can follow FanRally on Twitter and LinkedIn.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
We're joined this episode by Marty Ludwig, Director of Trademarks and Licensing at University of Cincinnati, where he is responsible for managing all internal and external relationships regarding the commercial use of the university’s brand (including its name, identifying marks, and still and moving images) to protect and promote the goodwill and reputation of the university, ensure the university receives appropriate value, and to actively enforcing the university’s rights to prevent the unauthorized use of its brand.
In this episode, we discussed:
Marty is a member of the University's Brand Review Committee, Communicator's Cabinet, Marketing Advisory Committee, International Working Group, and Chair of the Institutional Sponsorship Committee. An active member of higher education trade groups, Marty was elected to serve as the first President on the Board of Directors for the University Partnerships Community of Practice (UPCoP) and is also an active member and Past President of the International Collegiate Licensing Association (ICLA).
Under Marty’s leadership the Cincinnati licensing program has been recognized as one of the top licensing programs in the nation including recognition as the 2021 Institutional Marketing Program of the year by the Collegiate Licensing Company, and the 2016 Licensing Program of the year by ICLA. Marty is frequently asked to consult, contribute articles, and give presentations on various topics related to branding, contract and relationship management, licensing, marketing, strategic planning, and trademarks.
You can follow Marty on Twitter.
You can also follow me on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of my analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
This episode I'm joined by industry veteran Steve Hank, currently an Executive Vice President at Affinaquest, to talk about how athletic departments can leverage the data they already have to increase fan engagement and revenue for the department.
We discuss:
Hank also shared about his career journey in college athletics. In his current position, Hank oversees the collegiate athletics market at Affinaquest and strategies for clients with a focus on business intelligence, fan engagement, revenue outcomes.
Prior to joining Affinaquest, Hank worked as the Chief Revenue Officer at the University of Texas at Austin where he led the sales, marketing, and revenue operations of the nation’s largest collegiate athletic department.
Prior to Texas, Hank was with at Arizona State University for twelve years, where he led the revenue generating areas of Sun Devil Athletics, including marketing, ticket sales and operations, branding, licensing, contract negotiation, and sponsorship relations. He also led the rebranding of Sun Devil Athletics culminating with the launch of the Pitchfork logo in April 2012.
You can follow Affinaquest on social media: YouTube | Twitter | LinkedIn
You can also follow me on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of my analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
On Friday, September 9th, I was joined on campus at the University of Florida by NCAA President Mark Emmert.
Special thanks to the UF Institute for Coaching Excellence for hosting this, which was an interview for both of the NIL courses I teach at UF in the Sports Management and PR departments. Students and athletes alike were invited, and I appeared in my capacity as a professor. Although this was not a media interview, the NCAA has granted me permission to share it.
In our nearly 90 minutes together, we discussed:
There were so many great nuggets in this conversation, but especially the concept of student athletes as brand ambassadors, which comes up several times throughout the interview.
You can read a summary of the parts of this discussion that interested me the most on Business of College Sports.
You can also follow me on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of my analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
I'm joined this episode by Rob Seiger, a partner in Archer & Greiner P.C.’s Sports Law Group, who has joined us once before to talk about issues international student athletes have been trying to navigate in order to take advantage of the NCAA's new name, image and likeness rules.
Rob represents college and university athletic departments in immigration and related compliance issues for their foreign athletes.
If you didn't hear our first episode, listen to it here. In this episode, we're taking a look at a few specific instances where international student athletes have attempted to take advantage of NIL without violating the restrictions of their student visas. Are these situations good examples of how international student athletes can take advantage of NIL opportunities? Or, will we see the government make an example out of them for violating visa laws?
This is an important topic that still has more questions than answers, unfortunately.
You can follow Archer & Greiner on Facebook, Twitter and LinkedIn.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Need data and real-world experts to help you make decisions in your athletic department? Check out College Sports Solutions and connect with Jeff on LinkedIn.
The podcast currently has 69 episodes available.
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