Business Coach Chris Barrow explains how you can encourage your existing patients to be advocates for your practice on social media, and how this can provide a cost effective alternative to paid digital advertising.
What you’ll hear:
The types of posts that work best on social media
The difference between advertising and marketing
Who to enrol in digital advocacy, when to involve them and how ‘MRCREST’ can help
How to choose the members of your team who will champion this.
Who should listen:
Practice managers who would like to get more from social media
Anyone spending on digital advertising campaigns
Team members who are responsible for managing social media pages