The Business of Events

In this episode, we had a detailed discussion with Suzette from East of Collins about the intricacies of navigating event permits in Miami. We cover a wide range of topics including the difficulties of planning events during Miami's hot summer months, the high-impact weekends such as Art Basel and F1, and the importance of early permit application—sometimes as early as 90 days prior. The conversation highlights Suzette’s extensive experience in the Miami event scene, from handling engineering and fire safety plans to working with local authorities to ensure compliance. Suzette also advises event planners on the importance of being thorough in the planning stages to avoid last-minute issues and costs. Additionally, she emphasizes the benefits of having a local expert to navigate Miami's complex permitting landscape and shares insights on emerging trends and shifts in event locations within the city.

00:00 Introduction and Greetings

00:06 Miami's Event Season and Challenges

00:33 Corporate Events and Weather Concerns

01:43 Art Basel and Event Planning

02:14 The Importance of Early Planning

03:10 The Role of Permit Expediters

03:49 East of Collins: A Family Business

05:02 Navigating Different Event Venues

05:52 Permitting Process for Different Cities

09:10 Building Permits and Safety Requirements

11:59 The Importance of Life Safety Plans

15:49 The Role of Event Planners in Safety

17:53 Navigating Small Event Permits

18:24 The Generator Dilemma

19:36 Building Relationships with Clients

20:27 Understanding Event Costs

23:26 Deadlines and Planning Ahead

26:23 Local Expertise and Event Trends

32:49 The Importance of Permits

33:41 Contact Information and Availability

Mentioned in this episode:

Get COIs fast with Event Helper

Event Helper Ad February 2024

Join us in this inspiring episode as we sit down with the founder of the Hot Girl Walk movement, Mia Lind. Discover how Mia turned a simple walk into a powerful tool for building confidence, setting goals, and fostering community. From its humble beginnings during the pandemic to becoming a viral sensation, Hot Girl Walks are redefining wellness and empowerment for women everywhere.

Key Highlights:

• Introduction to Hot Girl Walks: Mia explains the concept of Hot Girl Walks—a four-mile outdoor walk focusing on gratitude, goal-setting, and confidence-building.
• Origins and Inspiration: Learn how Mia developed the idea during the COVID-19 pandemic while navigating the challenges of college life and personal uncertainty.
• Viral Success on TikTok: Discover how a TikTok post catapulted Hot Girl Walks into the spotlight, garnering millions of views and inspiring a global community.
• Event Planning and Community Building: Insights into organizing large-scale walks in cities like Miami, New York, and Los Angeles, and the importance of partnerships with local businesses.
• Challenges and Triumphs: Mia shares the logistical challenges of hosting large events and the strategies that keep them accessible and free for participants.
• Personal vs. Business on Social Media: Tips on balancing personal and business content on TikTok to maintain authenticity and connection with the audience.
• Impact and Future Vision: Mia's long-term goals for Hot Girl Walks, including expanding the movement and empowering the next generation of women.

Episode Quotes:

• "A Hot Girl Walk is a four-mile outdoor walk where you think about the things you're grateful for, your goals, and how you're going to achieve them. It's all about confidence and giving yourself the appropriate credit for your achievements."
• "During COVID, I saw so many messages about needing a six-pack or losing weight. Hot Girl Walks are about reversing that narrative and embracing true beauty and self-worth."
• "Being beautiful is about who you are as a person. It's about kindness, confidence, and authenticity."

Don't miss this heartfelt and motivational episode! Whether you're a seasoned walker or just starting out, Mia's story will inspire you to embrace your inner confidence and join the Hot Girl Walk community. Tune in now and start your journey toward self-discovery and empowerment.

Social Media Links:

• Follow Mia Lind on TikTok: @exactlyliketheothergirls
• Join the Hot Girl Walk community on Instagram: @HotGirlWalk

A huge thank you to Mia Lind for sharing her incredible journey with us. And thank you to our listeners for tuning in. Don't forget to subscribe, leave a review, and share this episode with your friends!

I had the incredible opportunity to be a guest on the latest episode of the "Voices of Miami" podcast with the amazing Josie Blohm! We had an in-depth conversation about sustainability in event planning, focusing on the fashion industry and how we can reduce waste and create eco-friendly events.

In this episode, we cover:

• The massive waste problem in the event industry and how it impacts the environment 🌍
• Practical tips for making weddings and corporate events more sustainable 💚
• Stories from behind the scenes, including both successes and heartbreaking challenges in sustainability 💔
• How the fashion industry is leading the way with sustainable practices in their events 👗

Tune in to learn how we can all make a difference in creating more sustainable and impactful events. Let’s make the world a greener place, one event at a time! 🌱

Don’t forget to follow me on Instagram @lovestyleevents and @bizofevents and check out my podcast, "The Business of Events," for more insights into women-led events and sustainability.

In this episode, we dive into the world of SaaS (Software as a Service) and explore a new concept, we coined, called SaaSys—software designed specifically for creators. We'll discuss the differences between traditional SaaS tools and SaaSy tools, and how SaaSy tools can revolutionize the way you work. I also share some personal stories, including a nightmare experience with a SaaS product #IhateSalesforce, and introduce you to two SaaSy tools that are game-changers: Milanote and Flodesk.

What You’ll Learn:

• Definition of SaaS: Understand what SaaS is and how it works.
• Introducing SaaSys: Learn about the new concept of SaaSys, designed with creators in mind.
• Key Differences: Discover the differences between traditional SaaS and SaaSy tools.
• SaaSy Stars: Get to know Milanote and Flodesk, two SaaSy tools that can transform your creative workflow.
• Personal Stories: Hear about a frustrating experience with Quip and how it shaped my search for better tools.

Try out Milanote and Flodesk today! We’ve included links in the description so you can explore these SaaSy tools and see how they can transform your creative process.

Tools Mentioned:

• Milanote: A visual project management tool perfect for creative minds.
• Flodesk: An email marketing tool that combines simplicity and beauty.

Connect with Us:

• Follow us on Instagram: @bizofevents
• Subscribe to our newsletter for more tips and updates!

Have questions or want to share your experience with SaaS and SaaSy tools? Drop us a line at [email protected] or leave a comment on our latest Instagram post!

If you enjoyed this episode, please leave us a review on Apple Podcasts! Your feedback helps us create better content and reach more listeners.

Thanks for tuning in! We’ll see you in the next episode, where we continue to explore tools and tips to boost your creativity and productivity.

Join us on this exhilarating episode of The Business of Events Podcast, where Kevin Pillu, founder of MudGirl, shares his journey of overcoming obstacles (literally and figuratively!) to make MudGirl a celebrated women-centric event. Dive into the stormy beginnings, ingenious marketing strategies, and the true spirit of resilience that fuels MudGirl's success.

I am most excited for you to learn how Kevin uses ads to test cities before he brings MudGirl there, and to sell out his 40 events worldwide. Kevin will explain the difference of "just posting" vs using actual ads to get in front of your target audience.

This Podcast is Sponsored by:

Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver.

Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :)

Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues.

To get in touch with our team with questions, or to be featured on our podcast, please email us at [email protected]

This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use

From Victoria's Secret shoots to directing video projects, Cayleen Davies Villares has mastered the art of production. In this podcast episode, she shares her journey from model to producer, spills behind-the-scenes stories, and offers invaluable insights for budding producers. Don't miss out on the secrets to success in the fast-paced world of production! And you get to listen to one of our crazy convos :)

This Podcast is Sponsored by:

Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver.

Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :)

Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues.

To get in touch with our team with questions, or to be featured on our podcast, please email us at [email protected]

This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use

Mentioned in this episode:

Get COIs fast with Event Helper

Event Helper Ad February 2024

Get the free Ultimate Guide to Finding the Perfect Venue for your Event by clicking here.

Take the What Type of Planning Business Owner are You? Quiz to find out what type of planning you thrive in and the next steps to take in growing your planning business.

Links I promised you:

Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver.

Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :)

Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues.

To get in touch with our team with questions, or to be featured on our podcast, please email us at [email protected]

This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use!

Mentioned in this episode:

Get COIs fast with Event Helper

Event Helper Ad February 2024

Get the free Ultimate Guide to Finding the Perfect Venue for your Event by clicking here. And make sure to have it and follow along for the next two episodes.

Join other Planning Entrepreneurs at the snack table! Get our weekly Party Snacks newsletter with bite-size event info and resources.

Links I promised you:

Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver.

Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :)

Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues.

To get in touch with our team with questions, or to be featured on our podcast, please email us at [email protected]

This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use!

Mentioned in this episode:

Get COIs fast with Event Helper

Event Helper Ad February 2024

Get the free Ultimate Guide to Finding the Perfect Venue for your Event by clicking here. And make sure to have it and follow along for the next two episodes.

Join other Planning Entrepreneurs at the snack table! Get our weekly Party Snacks newsletter with bite-size event info and resources.

Links I promised you:

Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver.

Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :)

Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues.

To get in touch with our team with questions, or to be featured on our podcast, please email us at [email protected]

This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use!

Mentioned in this episode:

Get COIs fast with Event Helper

Event Helper Ad February 2024

Restaurants benefit greatly from hosting private events. From having deposits in the bank months in advance to double the profit margin, private events can be a lifeline for restaurants during recessions or even slow season.

I should know, since I am the top event consultant for restaurants in Miami, Florida. Let me teach you why you should be prioritizing private events at your restaurant and how you can maximize the benefits you get from each one you book.

Watch this free training I created for restaurants like you, looking for an easy system to attract, book, and profit from private events.

For any inquiries about the show, please email [email protected]