The BusinessMum Diaries

In this episode, I’m spilling the tea on one of the biggest mistakes I made when I opened my salon, investing thousands in luxury retail stock that just wouldn’t sell.

I break down:
 💡 What I wish I knew before bringing retail into my business
 💡 Why your product choice needs to match your client base and your treatments
💡 The smarter, low-cost way I retail now (perfect for solo beauty pros and home-based clinics)
💡 How to boost your income without burning out or booking more clients

Whether you’re salon-based or solo in your spare room, retail can be a game-changer, but only if it’s done right. Let me help you get it right from the start ❤️

In this empowering episode, I share a raw and real story from my own life, running a 5K after weeks off, and how it perfectly mirrors the mindset shifts we need as mums in business. 

We explore the power of your internal coach, how your inner voice can make or break your success, and why telling yourself “I’ve already done it” is the ultimate secret weapon. 

Whether you’re about to raise your prices, launch that course, or finally go live, this episode will help you shut down self-doubt and step into your unstoppable energy. Grab your headphones, your iced coffee, and let’s run (or walk) into your next level together. 

 ✨ Grab my free Booked & Beachy Summer Sales Kit and learn how to stay fully booked while still enjoying the holidays with your kids. Get it here.

You say you want more clients, more freedom, more money… but deep down, does success secretly scare you?

In this powerful solo episode, I dive deep into the fear of success, what it really means, how it shows up in your business, and why it keeps so many incredible women stuck exactly where they are.

We’ll talk about the hidden fears: fear of being seen, fear of judgment from your family or friends, fear of maintaining success, and even the fear of losing time with your loved ones. I’ll show you how this internal tug-of-war can sabotage your growth and stop you from stepping into your full potential.

You’ll learn how to reframe success, shift your mindset from “what will people think of me?” to “who can I help and serve?”  and how to start owning your power unapologetically.

If you've ever felt that inner conflict between wanting more and worrying about what comes with it, this is the episode for you.

✨ Get ready to break through those blocks, rewrite your story, and finally build the business (and life) you truly desire.

Are you secretly undercharging and undervaluing your incredible skills? In this empowering solo episode, I’m calling out all the beauty pros and service providers who are playing small and keeping themselves stuck in burnout.

I share my own journey of charging £300 for years (and not putting my prices up!) — and how shifting my pricing mindset changed everything for me.

We dive into why undercharging is holding you back from freedom, financial security, and a business that actually supports your dream life. You'll learn why you don’t need to apologize for your prices, how to confidently own your expert status, and how to attract dream clients who happily pay what you're worth.

It’s time to ditch the guilt, stop competing on price, and step into the bold, unapologetic business owner you’re meant to be.

✨ Ready to make a change? Listen now — and get ready to raise those prices, lovely!

In this episode of The Business Mum Diaries, I’m joined by brand storytelling queen Fiona O’Sullivan, founder of The Write Field Brand Voice Boutique.

We dive into:
 💬 What a true brand voice is (and why it matters more than you think)
✨ How to confidently weave your values and personality into your messaging
🗣️ Striking the balance between authority and approachability
⚡ Tips for showing up consistently (without burning out)
💛 How to make content creation easier through repurposing and routines

Fiona also shares the "aha" moments her clients have when they finally see themselves clearly — and an exclusive 10% offer for our community!

Ready to step into your power and connect with your audience on a whole new level? Grab a cuppa and tune in.

Instagram @thewritefield

www.thewritefield.co.uk

In this episode of The BusinessMum’s Club Podcast, I’m joined by the brilliant Giulianna, mum of two, beauty therapist, and founder of The Beauty Hutley.

Her story is anything but typical. From studying Film, TV, and Spanish at university to working behind the scenes in the documentary world for eight years, Giuliana took a bold leap into the beauty industry—and never looked back.

We talk about:

• What made her leave the world of television
• The emotional rollercoaster of starting over
• How she built a successful beauty business from the ground up
• The mindset shifts that helped her grow as a businesswoman and a mum

This is an inspiring, real, and empowering chat about reinvention, trusting your gut, and following a completely different path, even if it doesn’t make sense on paper.

Whether you're pivoting industries or just starting out, Giulianna's story is proof that it's never too late to start something you're passionate about.

🎧 Hit play, and don’t forget to share this episode with a fellow mum who needs a little inspiration today.

This episode is short and sweet but packed with truth. I open up about a recent mindset wobble, those days where you question everything, feel confused, anxious, and unsure of what you’re even doing.
 But here’s the thing: that phase? It’s the part right before the breakthrough.

I’m sharing how I came out the other side with more clarity, more fire, and even more excitement for what's to come, especially the launch of my new Glow & Grow programme.

If you're in that ‘what’s the point?’ moment, this one’s for you. You're not failing, you're just levelling up.

If you’ve been stuck in the “post and pray” cycle on Instagram or wondering why your following isn’t turning into bookings… this episode is your wake-up call. 

Today, I’m diving deep into the real reason you're growing your social media and why confidence (not just content) plays a huge role in attracting your dream clients.

We’ll cover:

• Why vanity metrics don’t mean sales
• How to stop attracting other techs/therapists/stylists etc and start reeling in ideal clients
• What kind of content actually connects and converts
• How to build confidence on camera, even if you feel awkward
• Why storytelling trumps perfection every time
• DM strategy 101: Building trust one message at a time

Whether you're in beauty, PMU, wellness or any service-based business, this episode will help you rethink your social media strategy and show up with purpose.

Ready to grow an audience that wants to buy from you? Hit play and let’s get you visible, confident, and booked up. ✨

Are you constantly wondering, “How do I get more clients?”—while juggling family life and trying to stay visible on social media?

In this episode, I’m sharing a little-known truth: your next clients are probably already in your world! Whether they’re past clients, current followers, or people who’ve already experienced your work and loved it... you might not need to chase new leads—you just need to reconnect.

I’ll walk you through:

• Why your current clients are your biggest growth opportunity 💎
• Simple, low-pressure ways to re-engage past clients
• How referrals can be your secret weapon (without feeling icky)
• The mindset shift that makes selling your services feel natural
• Why building an email list matters more than ever in 2025

This one’s for the mums in beauty and wellness who are done with the constant hustle—and ready to grow a business that works around their life, not the other way around.

Links & Resources:

• Join The BusinessMum’s Club for more training, tools, and support ✨
• Want coaching support? I’ve got 1:1 spaces open pop me a DM via IG
• Follow me on Instagram @thebusinessmumsclub

In today’s episode, I’m sharing a raw and honest chat about something we all fall into at some point, hustle culture. As a mum running a business, I know how easy it is to feel like we need to be “on” 24/7. But when you're constantly pushing, posting, and performing this can actually stall your progress (and drain your energy).

We’ll talk about:

• The difference between masculine and feminine energy in business
• Why constantly ‘doing’ doesn’t always mean you’re growing
• How to work with your natural energy cycles
• Signs that you’re burnt out (even if you don’t realise it)
• How taking just 20 minutes a day can help you get more clarity, peace, and productivity

Plus, I’ll share what’s going on behind the scenes with my hen do plans, half-term with the kids, and juggling all the things (because real life is always part of the conversation here).

If you're ready to step off the hustle hamster wheel and find a better, more aligned way to grow your business, you’ll love this one. ❤️