Today's episode: Google's Ad Words policy changes in the advent of the iOS11 release. MediaPost's Laurie Sullivan reports that the changes will make last click attributions expire after 24 hours. What does this mean for data analysis going forward? How will this shift how advertisers spend their marketing dollars? The Cast weighs in.

Today's cast: Len Ward (Commexis President), James Van Horn (Commexis Paid Placement Specialist), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Commexis Lead Digital & Creative Strategist).

Today's Commexis Cast discusses the latest Facebook controversy. AdWeek's Marty Swant reports Facebook's audience numbers are larger in certain age groups than U.S. census numbers. What does this mean for Facebook's credibility? The Cast weighs in. Plus, Len dives into a survey reported by eMarketer's Monica Melton, which shows teen's notice and dislike far more ads on YouTube than on other social platforms.

Today's Commexis Cast discusses Verizon's new plan to give users rewards such as concert tickets and phone upgrades in exchange for their personal data. Mashable's Jason Abbruzzese reports that the Verizon Up program will be replacing the Smart Rewards program in a transparent twist. Plus, the Cast comments on AdWeek's Lauren Johnson's article on LinkedIn's plan to advertise natively on Microsoft's Outlook e-mail platform.

Today's cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Commexis Lead Digital & Creative Strategist).

Today's Commexis Cast discusses an AdWeek article by John Stevens on the importance of SEO in Social Media Advertising. Plus, Monica Melton of eMarketer analyzes Astound Commerce's report on consumer's preference to buy from brands. Millennials, in particular, preferred dealing directly with brands in 7 out of 8 categories over non-millennials. What does this mean for brands looking to advertise? The Cast weighs in.

Today's cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Commexis Lead Digital & Creative Strategist).

Today's Commexis Cast discusses an article from AdWeek's Christopher Heine about potentials for white ops bot blockers for programmatic advertising. Advertising holding companies such as Omnicon and WPP have come together to form The Trade Desk in hopes of reducing bots and potential ad fraud. Will this help in the long run? And should you put your advertising dollars into programmatic advertising? Len and Phillip have the details. Plus, Google is testing out new features in Google Maps, according to Search Engine Land's Barry Schwartz.

Today's cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Lead Digital & Creative Strategist).

In today's episode: The Cast discusses an interview on Marketing Land by Greg Sterling with Astound Commerce, who released a new report showing consumers prefer dealing directly with brands rather than through retailers. Plus, the Cast comments on a New York Times article by Sapna Maheshwari's about Fox's experiment with 6 second ads during the Kid's Choice Awards. Could 6 second ads help the NFL's viewership ratings, or is 6 seconds just too short? The Cast weighs in.

Today's cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Lead Digital & Creative Strategist).

On today's episode: The Cast discusses a report by Digiday's Lucia Moses on Google Chrome's built-in ad blocking update, what worries some marketers, and what you can expect. Plus, Len comments on AdWeek's George Slefo's article on Yelp's new partnership with data management platform Live Ramp, as Yelp hopes their ad sales for the platform grow.

Today's cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Lead Digital & Creative Strategist).

On today's episode: Facebook just announced a plan to block ads from pages that repeatedly spread fake news. Phillip and Len discuss Facebook's three key tenants of the plan, what this means for Facebook's ad revenue going forward, and more. Plus, Matt highlights a few key sections of Snapchat's Content Chief Nick Bell's comments at the Edinburgh Film Festival, by Hollywood Reporter's Georg Szalai.

Today's cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Lead Digital & Creative Strategist).

On today's episode: Phillip and Amy discuss an article by The Wall Street Journal's Laura O'Reilly about Google offering refunds to their advertisers over fraudulent ads. In addition, Google plans news protections to hopefully prevent fraud in the future. How much will this help fight fraud? And will this help the little guys, too? The Cast weighs in.

Today's cast: Phillip Brooks (Commexis Lead Digital & Creative Strategist), Amy Leach (Commexis SEO Project Manager), Matthew McGrorty (Commexis Videographer/Podcaster).

On today's episode: More than 50% of digital media time is spent on mobile apps, according to a comScore's 2017 US Mobile App Report. And yet, app development seems to be coming to a slow. What does this mean for the future of apps? Len and Phillip dive in. Plus, WPP's revenue loss might have more to do with transparency than originally thought.

Today's cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Lead Digital & Creative Strategist).