The Calm Marketer: SEO and Social Media Tips For Entrepreneurs

Episode #119 - Are your Google Ads bombing because you are targeting the wrong audiences? Or maybe you just don’t know what audience to target! In today's episode, I want to tell you a little know trick that will give you all of the best audiences you can target for your Google Ads so they convert!

Super cool trick: use Google Analytics! Go to the Affinity Categories and In-market Segments report to see what is converting. Use the highly converting audiences in your Google Ads targeting.

This Semrush article titled, "How To Define Your Target Audience for SEO," goes into detail: https://jo.my/target-audience

Want to dive deep into researching your audience more than just using Google Analytics? Take the One Funnel Away Challenge that will take you by the hand on how to spy, research, and define your target audience! Learn more here: https://jo.my/ofa7

Contact me by going to https://bit.ly/thecalmmarketer

Episode #118 - Are you a coach, or online business that has a Facebook Group that's been pretty stagnant? Maybe you just have a few members and don’t really know how to grow your numbers. Imagine if there was a simple way to grow your Facebook Group fast using affordable ads. That way, you can get leads coming in every hour of the day. In this episode, I will give you my tips on how you can use Facebook Ads to grow your Facebook Group quickly and easily!

*Warning: You cannot add your Facebook Group URL to a Facebook Ad. Unfortunately, they do not allow it. So do not spend your time trying to figure it out. I will go over these two viable options:

Option #1

Option #2

If you need help figuring out how to market and sell to your audience in your Facebook Group, then join the One Funnel Away Challenge here: https://jo.my/ofa6

Contact me here: https://bit.ly/thecalmmarketer

Episode #117 - Were you ever in a situation where you have tons of leads, but none of them turned into customers? Frustrated about lead quality? Well, imagine if you had the tools to convert your leads easily and quickly. In this episode, I will go over how you can convert more leads into paying customers.

for local businesses, such as dentists solar reps, lawyers, etc. This is what you need to do.

for online businesses, this is what you need to do.

Do you want someone to take you by the hand to do all this? Take the One Funnel Away Challenge! They teach you how to generate new leads who are excited to buy from you! https://jo.my/ofac5

Contact me here: https://bit.ly/thecalmmarketer

Episode #116 - So you have an idea of how to generate better leads, but how do you get more of them? If you have more good leads, then your business will flourish. In this episode, I will give you my process on how to set up a campaign that will generate more leads for your business 24/7.

Step 1: Create a Super Valuable Lead Magnet

Step 2: Create a Landing Page for Your Lead Magnet. I recommend Clickfunnels, because it's super easy for beginners. Get a free 14-day trial here.

Step 3: Optimize Your Website for Lead Generation. I recommend Convertbox, because it's one of the most powerful lead gen capture form you can use on your websites. Get it here: https://jo.my/getconvertbox

Step 4: Track Your Progress Daily

If you want someone to take you by the hand and help you do this, I highly recommend the One Funnel Away Challenge by Clickfunnels. They teach you how to generate new leads who are excited to buy from you! Enroll here: https://jo.my/ofac4

Questions? Contact me here: https://bit.ly/thecalmmarketer

Episode #115 - Are you getting calls and messages from people who are just not the right fit for your product or service? It can make you feel like you're not doing marketing correctly. But, I want to discuss how you can generate the best leads for your business by following this simple 4 step strategy to give you a clear roadmap of what to do.

Step 1: See which marketing channel converts the best leads.

Step 2: Focus on the marketing strategies that bring in the best leads.

Step 3: Stop focusing on marketing strategies that bring in low-quality leads

Step 4: Measure your progress! Use Google Analytics, Google Ads, and/or Facebook Ad metrics.

Step 5 (BONUS): If you want to really dive deep into this, take the One Funnel Away Challenge by Click Funnels. In 30 days, you will build the exact method for generating new leads who are excited to buy from you! CLICK HERE: https://jo.my/ofac3

Contact me by going to https://bit.ly/thecalmmarketer

Episode #114 - Do you have a page that you optimized yourself, but didn’t see any movement in Google? Or are you stuck trying to figure out what other things you can do to optimize your content? In today's episode, I want to talk about a new method of finding and adding LSI keywords to help boost your keyword rankings quickly and easily.

Case study of how law firms can use LSI keywords: https://jo.my/surfer-case-study-law-firm

Free LSI Keyword Generator: https://lsigraph.com/

Questions? Contact me https://bit.ly/thecalmmarketer

Episode #113 - Are your Facebook ads tanking? Are your costs going through the roof, but you're not getting any leads? Imagine if you could get a flood of leads for the lowest cost possible. The secret is meme video style Facebook Ads. In today's episode, I will reveal a mini case study where I uncover what I learned after running meme-style video ads.

Ads will NOT work unless you understand your audience. Learn how to build your "avatar" in the One Funnel Away Challenge: https://jo.my/ofac2

Contact Me! https://bit.ly/thecalmmarketer

Episode #112 - Are you a local business, such as a dentist, solar installer, coach, or lawyer that's struggling to find people to buy your product aside from your family and friends? Imagine if there was an easy to generate leads on demand, without relying on referrals. In today's episode, I want to introduce you to my #1 way to generate leads for all types of business using a simple 1-page website that anyone can create.

One Funnel Away Challenge: https://jo.my/ofac1

Contact me: https://bit.ly/thecalmmarketer

Episode #111 - Are you struggling to write copy for your Facebook Ads, because you're not a copywriter and you really don't know what are the best words to use in your ad? Wouldn't it be cool if you knew exactly what to put in your Facebook ads that will give you sales? In today's episode, I will give you my tips on what you need to do to write the best copy for your Facebook Ads.

Sign up for the One Funnel Away Challenge here: https://jo.my/1funnelawaychallenge

Contact me: https://bit.ly/thecalmmarketer

Episode #110 - Struggling to make your search result stand out from your competitors? Does it look like your competitors always have videos, reviews, or images next to their results, but not you? Well, in this episode, I will explain what Google recommends for Video SEO best practices and I'll show you what you need to do to stand out in Google.

Links:

Lightning Talks presentation by Google Search Central: https://youtu.be/1Zqkz8Y_kFw

Free Access Semrush's Keyword Magic Tool: https://jo.my/semrush-keyword-magic-tool

Free JSON-LD Video Markup Generator: https://technicalseo.com/tools/schema-markup-generator/

Insert Headers and Footers Wordpress Plugin: https://wordpress.org/plugins/insert-headers-and-footers/