The Castle Magic Podcast

Once a month you want to look at your business and how it's developing. And to assess properly whether it's growing or not, you'll need milestones. External milestones, the ones everyone can see and verify. and internal milestones, the ones that matter to your personal experience.

The how is what we often lean into automatically when we start our project or business. But this how is wildly unhelpful. What you need to do first is to strengthen the 'what'.

It's normal, when you start something new, to have a surge of motivation and after a few days the motivation fading. The main question is, whether this thing is important enough for you, to make it back into your consciousness.

If you continued working on your project on Day 2, congrats! Let's celebrate! If it didn't, you may need to adjust your plan. Make it easier. Create baseline. And tomorrow, try again.

This is step 1. Don't overthink it, just start.

Kelvin is a serial entrepreneur, business legend and the founder of StayingBee, the AirBnB of tomorrow. In this episode we learn from him three essential mindsets for our business:

1. What you need to do before starting a business, so that you don't end up in a dead market
2. Which questions to ask yourself once you've reached the first milestones, and finally
3. What business-life integration can look like as your building

When it comes to start-ups, marketing, sales and business strategy, Kelvin is the one to watch.

Next steps:

• Connect with him on Instagram.

• Check out StayingBee to enrich your next trip or become a host.

In this episode you'll learn from Tanja Miloš, Senior Expert Associate, Department for project development at City of Zagreb. Learn about:

• EU funding, how it works and how to approach it
• EU projects, what is available, how it's setup and who it is for
• Behind-the-Scenes on how to become an awesome dancing instructor

Don't forget to comment where appropriate. And connect with Tanja via LinkedIN here: https://www.linkedin.com/in/tanja-milo%C5%A1-885575b/

In this episode Toma reflects on the entrepreneur's journey and what that's like in the early years of it.

Later he shares 7 distinctions you can use right now to shift your life or business:

1. Sentence Completion
2. Trying it out vs. Playing full out
3. Listening for Agreement vs. Listening for Insight
4. Live normally vs. Live magically
5. Time vs. Attention
6. Relationship vs. Interaction
7. Waiting for vs. Asking for

Most professionals are stuck in their growth with Sales and AI, and yet all businesses depend on it in one way or another.

In this episode you learn how you can change that:

• A simple mindset to use for your sales system so that you have better relationships instead of 'failed sales calls'
• How you can start building s*** even if or especially if you've been laid off or are looking to start a business
• Which AI tools to use and where to learn more about them to actually transform your business one small step at a time

Important Links

• Join the Free CO1 Newsletter
• Join the CO1 Skool Waitlist
• Connect with Olsi

Want to automate your outreach? Or understand how to have better conversations?

In this episode you'll learn it:

• 00:00: Introduction
• 08:30: The best way to have a conversation
• 12:00: Overcoming snoozing in
• 16:40: A year without results and then this
• 20:00: What matters more - AI tools or the Human aspect?
• 25:00: Creating community

Email: [email protected]

Connect with Coltrane via LinkedIn: https://www.linkedin.com/in/coltrane-kubo