I'm a big fan of the Today Show! Something I find so interesting is when there are celebrity guests like Julia Roberts and George Clooney and they sell whatever it is they are working on. There is so much money that goes into promoting their movies and yet they still show up and share about them.
How does this relate to you? You might be thinking that putting up one or two posts will get the job done but I'm here to tell you that it's going to take you consistently showing up and talking about your offer if you want people to buy. People need it at the forefront of their minds if they are going to purchase/join you.
And here's the thing, it'll likely be uncomfortable at times. I'm here to encourage you to embrace that and show up anyways. The key is to differentiate between relationship building and selling and serving. You sell and you serve on your feed through your posts/content, and you build relationships in DMs and on their feeds. Are you currently doing this and do you have a strategy that supports this?
My goal for all of my clients is to eventually get to a point where you're hitting your sales goals with just a posting strategy, not necessarily all the DMs. You get to a point where your audience is sharing your posts and you're getting new followers without having to go find them every single month - you're cultivating those relationships!
Once you acknowledge you have to do the hard work and this work can be fun, I want you to start asking yourself:
How do I get in front of more people?
How do I build more relationships?
How do I get people talking to me? Start asking those questions and see your business grow! This is not supposed to be easy. I am doing the same exact work with you. And even though I've already made my first six figures and beyond, my brain still goes "Shouldn't this be easier now?" But I know whether I want it to be easier or not, I'm not there yet so I have to keep doing the work, and so do you.
If you're ready to take your business to the next level it's time to book a consult call with me so we can create the strategies for success!
00:04:22 Uncomfortable promotion is necessary.
00:09:18 Get in front of more people.
00:17:09 Expand your audience, build relationships.
00:23:36 Building a successful business takes work.
00:25:27 Hard work leads to growth.