The Chopped Podcast

If adding more video to your site feels like another hurdle you have to jump, Jake Poses with Jumprope has a message for you — it doesn't have to be that hard! Every now and then an innovative company steps up with solutions that make your work as a food blogger easier. Is Jumprope right for you? Listen in to today's discussion to learn more! Show notes: https://chopped.academy/?p=5112

As a food blogger it's easy to fall into the trap of thinking if we just work more, we'll be more successful. This type of mindset can lead to burnout, which can eventually lead to quitting altogether. Today's guests, Sarah and Laura of The Wander Cooks, talk about the importance of creating life balance with our work. Remember, this is a marathon, not a sprint. These two suggest finding ways to enjoy your life along the journey. https://chopped.academy/?p=5079

We've all heard the directive, the money is in the list! This is implying that growing your email list can pay off in the long run. But if you're struggling to grow your list, or trying to figure out what to say to them once they're there, Matt Molen has an inspiring message. Look at your email list as an investment. That changes everything. Matt is back on the show today, talking about creating a rewarding email newsletter. That means rewarding for your audience and for you! We also talk about communicating via email during times of crisis. It’s an informative conversation with lots of helpful tips and inspiration! Show notes here.

We've learned a lot about the ways to drive traffic to your site, from Pinterest, to Facebook, to Google, and more. But what do you do with that audience once they're there? Today we're learning about cultivating an engaged food blog audience. Because having an engaged audience makes all the difference. Today's guest is John Greely with the site Slickstream, which has a mission to help bloggers actively increase engagement on their sites. It's an informative conversation! Episode 200 Notes Page

If you're a food blogger and you're looking for a better vision for your role, Laurie Buckle of Cook-It Media, encourages you to consider becoming the Editor-in-Chief. It's kinda catchy, don't you think? It has a good ring to it. Whereas a blogger may be simply going from post to post, the editor-in-chief takes a higher level view of her audience and discovers how she delivers content to them. It really is an inspiring discussion to help you take things to another level! More info on the show notes page

If you thought food blogging would be one continuous path to success, join the club. However, that "build it and they will come" model is more like fantasy than reality. Today's guest, Lindsay Moe, is here talking about Pushing Past Roadblocks. Look, roadblocks happen. Sometimes they slow you down. However, Lindsay shares great advice on how to not let them derail you entirely from reaching your goals. Read more here: https://chopped.academy/?p=5004

Now that food blogging is coming into its own as a career path, there are so many courses, consultants, and teams of individuals ready to be hired to help make your dream a reality. But what if you don't have the money for all that? Kristen Wood is here to talk about how to bootstrap your food blog. The good news? You can create a successful and thriving food blog on a budget if you're willing to put the work in! Episode details here

As a creative entrepreneur, food bloggers face a lot of struggles, including isolation, comparison and more. For food bloggers dealing with mental health issues, such as depression, anxiety disorder, bipolar, and more, there's an added layer of difficulty with this chosen career. Today's guest, Jennifer Farley, is here talking about food bloggers and mental and health. There's a lot that goes into therapy for mental health issues. However, sometimes the first step is simply saying the words and having a conversation. That's what today's episode is all about.

You can Reinvigorate Your Pinterest Strategies with this thoughtful advice from Pinterest guru, Nicole Barker. Want to grow your audience to new levels? Pinterest is a powerful search engine that can deliver on that goal, but you have to know how to use it. And as many of us have learned the hard way, Pinterest is changing all the time. Learn the latest ways to improve your Pinterest game today!

We all know "comparison is the thief of joy" but that doesn't stop us from falling into the comparison trap. Today's guest, Cassie Heilbron, encourages stopping the comparison trap and loving your style as a food blogger. What does that mean? It means embracing the way you work. It means appreciating your style as a food photographer, blogger, and social influencer. It means finding a way to admire how others do it, while at the same time learning to love the way you do your own work. It's a powerful tool we all need in our basket of skills. Read more about this podcast at our blog: https://chopped.academy/?p=4931