
Sign up to save your podcasts
Or


In today's episode of the Circuit Breaker, the roles are reversed, and Katherine takes up the show moderator role. This is the pilot episode for a new segment whereby Greg and Bob dig into their experiences and answer different questions from their audience.
You'll learn steps you can take when you get stuck and are not making progress in your work.
You'll discover how to prioritize your tasks effectively and get more things done.
Join us for this fascinating and insightful discussion on how we navigate some of the challenges we face in our everyday work at the Rewired Group.
Enjoy!
What You'll Learn in this Show:
Resources:
The Re-wired Group
"Your product is not the sandwich; it's probably the mustard."
In today's episode of the Circuit Breaker podcast, we break down this aphorism and others Bob frequently refers to on this show and some of the classes he teaches.
Product marketers are not going to like this, but in this episode, you'll discover why products play a much smaller role in people's lives than what we think they do.
You learn why you need to be aware of the different contexts and their impact on how much value your product adds.
You'll discover the difference between context vs. contrast and how this influences the consumer's decision-making process.
This last one might surprise you.
And you get the learn the secret language of "bob-isms"
Join us for this fascinating and thought-provoking discussion!
What You'll Learn in this Show:
Resources:
The Re-Wired Group
There's no denying that words and terms are powerful tools for communication and understanding. However, words can be overused, diluting their meaning and causing more confusion.
In today's episode of the Circuit Breaker podcast, we're discussing the meaning, use, overuse and context of words and terms.
Join us for this fascinating conversation as we unpack popular words and phrases and try to gain a better understanding of what they mean to people in the context they're in.
Take your notebook out, and let's dive in.
What You’ll Learn in this Show:
Resources:
The Re-wired Group
We tend to stare at problems with the same lens over and over again and expect different results. And how can you get different results? You can't.
Or at least with that frame in mind.
In the very first episode of the Circuit Breaker podcast, Bob Moesta and Greg Engle share their motivation for starting this podcast and the value it will offer listeners.
Bob and Greg are co-founders of The Rewired Group, a product and business development consulting firm based in Michigan.
Join us on this fascinating journey and get ready to dive in!!
What You'll Learn in this Show:
Resources:
The Rewired Group Website (https://therewiredgroup.com/)
From the publisher's feed