Episode 15 of The Small Business Marketing Report podcast is the first of a two part discussion about Google Analytics.

Google Analytics is a free web site statistics package that most businesses have attcached to their website, but don't use. And it is understandable why, as when you first open Google Analytics there is so much information to digest.

In this episode Sean and Robert pick out the key elements and provide advise on what you should focus your attention on to enable your business to become data driven.

Episode 14 of The Small Business Marketing Report:

In this episode Sean & Robert look at some of the social media tools that they use for effectively managing social media. Tools for everything from scheduling status updates, to generating business reports.

In episode 13 of The Small Business Marketing Report look at how you can use YouTube and video as part of your marketing. Video can be a powerful marketing medium and it is not as complicated or expensive to create good video. With a few easy techniques and a bit of know how your business can benefit from the popularity of video marketing.

This show contains plenty of tips, how to's and suggestions of what equipment to use.

Episode 12 on The Small Business Marketing Report in which Sean and Robert look at one of the longest standing social networks, LinkedIn. The most succesful businsess to business social media channel every small business should be ready to leverage the network.

Sean and Robert provide tips on creating an effective profile, how to use the platform to connect and how to find potential clients as well as using Groups to build authority.

Hard for business to igonre, Facebook is the most popular Social Media network in the wolrd. So how does a small business take advantage of that fact?

In episode 11 of The Small Business Marketing Report Sean & Robert provide some insight that will give your business more of a chance of success on Facebook.

In episode 10 of The Small Business Marketing Report Sean & Robert look at search engine optimisation (SEO). As much an art as a science SEO is the "golden child" of internet marketing. Everyone wants to be number 1 for their phrase or term, but thanks to Googles every changing algorithm no one is exactly sure how to get there.

Sean & Robert provide some insight in to how you can maximise your chances of reaching that esteemed position and provide some guidance on the pitfalls to avoid along the way.

Episode 9 of The Small Business Marketing Report: In this episode Sean interviews Saul Fleischman of RiteTag. Discover how you can find the most effective Hashtags for use in your messaging on the social media using the RiteTag application.

As web technology improves and mobile devices are used more readily to access information online, local marketing is becoming all the more effective. In episode 8 of The Small Business Marketing Report Sean & Robert look at how small businesses can leverage online marketing to promote themselves at a local level. With practical tips on search, social media. paid advertising, email marketing and even public speaking.

Episode 7 of The Small Business Marketing Report: In this episode Sean & Robert discuss the world of content marketing and how you can use it to fuel your Blog, SEO, Social Media, Email Marketing and other promotional channels.

Episode 6 of The Small Business Marketing Report: This week Sean & Robert delve into Wordpress and why they think it should be the default website development platform for most small businesses. They cover the basics of setting up a Wordpress site, themes, plugins and some of the pitfalls.