Everyone knows that the marketing and sales process can be complicated - but do you know what the marketing funnel looks like, or how powerful data can be when it comes to successful sales? John Short has all the answers in this hilarious Ask Me Anything session where he dives into his experiences with marketing, sales, and data. Tune in to get some great insights!

Links:

https://www.compoundgrowthmarketing.com/

Hosts:

Quincy Johnson

John Short

Are you stuck on how to label leads? Is it MQL, SQL, or PQL? On this episode we dive into why it doesn't matter what you label them, as long as you have a stage in the funnel nailed down and create mutual contacts between the marketing team. Tune in and learn more about this important topic today!

Links:

https://www.compoundgrowthmarketing.com/

Hosts:

Quincy Johnson

John Short

There's a lot of information out there on how to create great content. But what happens when you're short on time and need to get your content out fast? On this episode we dive deep into content atomization and the process of breaking down a larger piece of content into smaller, more manageable pieces. We'll show you how to use content atomization for efficiency and speed in your content creation strategy.

Links: https://www.compoundgrowthmarketing.com/

Hosts: Quincy Johnson and John Short

In order to make informed business decisions, it's important to have access to accurate and timely data. But data can often be contradictory or incomplete. That's where data triangulation comes in - on this episode we talk about how by combining multiple data sources, businesses can get a more complete picture of what's happening in their industry and make better-informed decisions in order to help their business grow.

Links: https://www.compoundgrowthmarketing.com/

Hosts: Quincy Johnson and John Short

There's a lot of talk about how sellers and marketers are different, but is there really that much of a difference? In this video, we look at the similarities and differences between these two groups, and see if we can figure out why people think they're so different.

Links: https://www.compoundgrowthmarketing.com

Hosts: Quincy Johnson and John Short

On this episode John and Quincy talk weigh the value of optimizing your funnel vs just simply looking to double your funnel volume. Twice as much isn’t always twice as good, and in today’s climate, it’s imperative that marketers fully understand which levers to pull in order to continue to grow the business.

Links:

https://www.compoundgrowthmarketing.com/

Hosts:

Quincy Johnson 

John Short

On this episode John sits with Michelle Heath Founder and CEO of Growth Street to talk about how companies should be thinking about growth in a down economy and also her passions for using LinkedIn to influence and educate.

Links: https://www.compoundgrowthmarketing.com/

Michelle Heath - President and Founder of Crews Consulting Group

https://www.linkedin.com/in/michelleheath

https://www.getgrowthstreet.com/

Hosts: John Short of Compound Growth Marketing

Guests: Michelle Heath

On this episode John and Quincy talk about the value of TikTok. There is a lot of talk recently regarding the usefulness of the platform, security and data worries, and it’s place in the B2B space. Can companies build a winning strategy on TikTok, or will it fade into the MySpace ether?

Links: https://www.compoundgrowthmarketing.com/

Hosts: John Short and Quincy Johnson of Compound Growth Marketing

On this episode John sits with Eric Crews President and Founder of Crews & co. to talk about building systems for measuring, understanding and improving your business.

On this episode John sits with Dave Gerhardt on the Exit Five podcast to talk about how to market when there’s no urgency to buy, what the CEO wants, and driving predictable demand.

Links: 

https://www.compoundgrowthmarketing.com/

https://twitter.com/davegerhardt