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What if the skills you earned under pressure—decisive action, accountability, and care for your team—were the exact traits that make you great at serving builders? That’s the heart of our conversation with Air Force veteran Brandon, who traded security forces and deployments for a construction-adjacent sales role where reliability and relationships win the day.
We dig into the real transition—messy, human, and often humbling. Brandon shares how leaving the structure of service collided with personal upheaval, how TAPS helped and where it fell short, and why therapy, faith, and community became non-negotiables. He walks through the early stumbles in sales, the awkward jump to speaking with executives, and the moment he reframed the job: stop pushing, start listening, ask sharper questions, and deliver outcomes that matter on a jobsite. From fallen units and damaged fence to preventative planning for porta potties, waste tanks, and service schedules, he explains how small details shape morale, productivity, and profit.
You’ll hear why construction professionals respond to blunt honesty, how veterans connect faster on site, and what separates a true partner from a drive-by “car salesman.” We talk trade coordination, poll planning, doing it right the first time, and the leaders who keep evolving instead of hiding behind “that’s how we’ve always done it.” Brandon offers grounded advice for veterans entering sales—be patient, be humble, and keep asking for help—and a challenge to construction leaders: give grace, set clear expectations, and measure vendors by their response when things go sideways.
If you care about building teams that communicate, deliver, and grow, this story will land. Subscribe, share this with someone navigating their own transition, and leave a review to help more veterans and builders find practical guidance and a community that’s got their back.
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If you're a military veteran in the construction industry, or you're in the construction industry and support our military vets, and you'd like to be a guest on the podcast you can find me at [email protected] , or send me a message on LinkedIn. You can find me there at Scott Friend. Let's share the stories and motivate others!
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