The Content Collective

By Amber Figlow

Join Amber Figlow, Content Strategist each week on The Content Collective podcast, where she shares insider knowledge, tips, and stories from her decade of experience in the marketing industry. Amber ... more

Download on the App Store

Download on the App Store

Get it on Google Play

FAQs about The Content Collective:

How many episodes does The Content Collective have?

The podcast currently has 41 episodes available.

The Content Collective episodes:

November 13, 2024 Not sure how to create content for your business? Try one of these three strategies
Creating content is a must for any business. I share strategies for new business owners, those 2-3 years in, and seasoned businesses ready to lead. Starting with templates, we learn content basics, then diversify platforms, and finally build a content system. Key tools include Your Template Club and Reels Report. Grab my content repurposing guide to streamline your process. Let's dive in and grow your brand!

MENTIONED IN THE EPISODE…
↳ Grab Canva templates from Your Template Club → https://yoursocialteam.mykajabi.com/a/43475/76J3roMB
↳ Grab trending audio and video ideas from Reels Report → https://bsquaredsocial.mykajabi.com/a/2147518531/6Czixsah
↳ Grab The Content Repurposing Guide → https://www.amberfiglow.com/thecontentrepurposingguide
↳ Join The Content System → https://www.amberfiglow.com/thecontentsystem

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
15min
October 30, 2024 5 Ways to Get Out of A Content Creation Rut
Feeling stuck in a content creation rut? You're not alone. In this episode, I'm getting real about my own creative struggles and sharing five proven strategies to help you push through. Learn how to transform mindless scrolling into intentional research, mine your existing content for fresh ideas, and find inspiration in unexpected places. Whether you're a seasoned creator or just starting out, these practical tips will help you maintain consistency without burning out. I'll show you how to repurpose your best work, tap into your expertise, and break free from your industry bubble to find fresh inspiration.

MENTIONED IN THE EPISODE…
🔗 Want over 100 content repurposing ideas? Grab The Content Repurposing Guide - https://www.amberfiglow.com/thecontentrepurposingguide

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
13min
October 23, 2024 How I Batched My Short Form Videos for a MONTH in ONE Day
I did something a LITTLE crazy… I decided to batch create an entire month of short form videos in just ONE day. Yeah. It was a bit bold and a bit tiring, but I did it. And I want to walk you through the process of how I got it done! In this episode you will learn about content batching strategies, from planning YouTube videos to repurposing for short-form content. You will also get to explore efficient content production workflows, including tips for entrepreneurs and those with ADHD. I also walk you through how to transform one YouTube video into 50 pieces of content across platforms.

MENTIONED IN THE EPISODE…
🔗 Want to build a content system for your small business? Join the waitlist for my signature program, The Content System - https://www.amberfiglow.com/thecontentsystem

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
13min
September 09, 2024 The "Holy Trinity" of Content Marketing for Your Small Business
In this episode, I spill the beans on a simple yet powerful marketing formula for small businesses. I break down the three key elements you need to focus on: short-form content, long-form content, and email marketing. You'll learn why each piece matters and how they work together to boost your online presence. I share tips on choosing the right platforms, creating content that resonates, and building an email list that converts. Whether you're just starting out or looking to level up your marketing game, this episode is packed with actionable advice to help your business thrive.

MENTIONED IN THE EPISODE...
Flodesk (email marketing platform) - https://flodesk.com/c/AI7TUX
The Content System - https://www.amberfiglow.com/thecontentsystem

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
12min
September 02, 2024 THIS is the reason why I think you should post on social media every day
Ever wondered how often you should post on social media to market your business? And you might be desperately seeking the exact answer of how many times you should post... and in this video I break down the truth about posting frequency and why consistency matters more than you think.

In this episode, we dive deep into the secrets of effective social media marketing for small businesses. Learn the difference between consistency and frequency in content marketing, and discover practical tips for creating quality content every day. I'll show you how to grow your business online without burning out. Plus, get my expert take on social media scheduling and content batching to boost your marketing strategy.

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
15min
August 26, 2024How to Authentically Use AI as a Part of Your Small Business with Kinsey Soderberg
In this episode, I chat with Kinsey from Authentic AI for Entrepreneurs to discuss the integration of AI tools into small businesses. We explore how AI can save time while maintaining authenticity. Kinsey shares her initial skepticism towards AI, her transformative 'long drive epiphany,' and the subsequent creation of her brand focused on authentic AI use. We delve into common mistakes with tools like ChatGPT and offer solutions, mindset shifts, and tips to harness AI effectively. The conversation also highlights the gender gap in AI adoption and emphasizes the need for women to embrace AI to stay competitive, foster creativity, and ensure representation in future AI models.

MENTIONED IN THE EPISODE...
Here are some AMAZING AI resources from Kinsey:
Website: www.diywith.ai
Instagram: www.instagram.com/authenticaiforentrepreneurs
Reels Prompt Playbook for ChatGPT: www.diywith.ai/reels
AI-Powered Video Editing Workflow: www.diywith.ai/video
Authentic AI Tech Toolkit: www.diywith.ai/toolkit
Brand Blueprint for ChatGPT: www.diywith.ai/blueprint

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
30min
August 19, 2024 Content Creation Mindset: The 5 things you NEED to remember
In this episode, I share five key insights to transform your content creation mindset. I'll explain why you should reuse content more often, treat social media as a game of experimentation, and embrace tools that make the process easier. We'll discuss why perfectionism hinders progress in the fast-paced world of social media, and why platform changes aren't personal - it's just increased competition. These tips will help small business owners overcome content creation challenges and market more effectively online.

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
10min
August 12, 2024 The 12-Week Marketing Makeover for Your Small Business
In this episode, I am sharing a powerful 12-week strategy to transform your small business marketing. You'll learn how to plan amazing sales campaigns, expand your reach with sister platforms, and harness the often-overlooked power of email marketing. No more burnout or scattered efforts – just practical, actionable steps to bring in more customers and grow your business. Whether you're a marketing newbie or looking to level up, this episode is packed with game-changing tips you can start using today.

MENTIONED IN THE EPISODE...
→ The 8 Day Campaign (the exact sales strategy + templates I use in my business) - https://yoursocialteam.mykajabi.com/a/2147484671/76J3roMB
→ Later (an amazing scheduling tool that will help you post more content on more platforms) - https://try.later.com/amberromero7629
→ Flodesk (an amazing email marketing tool, especially if you are just starting out) - https://flodesk.com/c/AI7TUX

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
10min
August 05, 2024 2 content marketing strategies that Can DOUBLE the amount of content you post
In this episode, Amber dives into two powerful content marketing strategies: distribution and repurposing. Learn how to make your content work harder for you across multiple platforms without burning out. Explore the differences between these approaches, their pros and cons, and how to implement them effectively. Discover time-saving tools and tips to streamline your content workflow, from automating posts to adapting content for different platforms. Whether you're a busy entrepreneur or a growing business, these strategies will help you create more content in less time and expand your reach.

MENTIONED IN THE EPISODE...
Want to learn more about content repurposing? Grab The Content Repurposing Guide - https://www.amberfiglow.com/thecontentrepurposingguide

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
14min
July 29, 2024 The TikTok content strategy you NEED to show up consistently on this fast moving platform
Ever feel overwhelmed by TikTok content creation? You’re not alone. In today’s episode, I’m sharing the 5x1 Method, a simple strategy to help you post on TikTok every day using just one content idea. This method is perfect for small business owners and content creators looking to simplify their TikTok strategy.

MENTIONED IN THE EPISODE...
If you want to dive a bit deeper into content repurposing and making it a key part of your content strategy and workflow, you'll love The Content Repurposing Guide! I am giving you all of my tips, tricks, strategies, and methods that I use in my own business to pump out 50 pieces of content each week - PLUS you get a bonus PDF of 100 different content repurposing ideas!

CONNECT WITH AMBER...
Website: www.amberfiglow.com
Instagram - https://www.instagram.com/amberfiglow
YouTube - https://www.youtube.com/@amberfiglow
TikTok - https://www.tiktok.com/@amber.figlow
LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/
Threads - https://www.threads.net/@amberfiglow
...more
14min

FAQs about The Content Collective:

How many episodes does The Content Collective have?

The podcast currently has 41 episodes available.