The Conversion Choreography Show

We often hear moans from publishers that the book industry is dead. That nobody wants to read books any more.

But when it comes to authority content, there’s nothing we hold in higher esteem than a really great book. There’s something magical about holding a book in your hands that feels almost sacred...in a way you’ll never experience from any other medium.

Books aren’t going anywhere.

In this week’s episode we speak to the amazing Cindy Childress.

She’s The Expert’s Ghostwriter who helps entrepreneurs take their expertise and transform it into a compelling book that helps them generate more leads and more profits.

Most online marketing gurus tell you to ‘suck it up’ and post generic, cookie-cutter content that makes you sound exactly the same as everybody else.

In an increasingly noisy landscape, it can feel practically impossible to stand out and demonstrate what makes you unique.

It’s no wonder so many entrepreneurs feel like marketing is a complete waste of their time. It’s why the majority of business owners struggle to stay consistent and get stuck in a frustrating cycle of feast or famine.

The good news is, there IS a better way to market.

And it’s what our guest, Brian Czekanski, shares with us on today’s episode.

Facebook Live Video is one of the best ways to connect with your audience, attract leads and make sales in your business.

Why?

Because there’s something super intimate about behind the scenes live video. Facebook Lives have an immediacy about them that’s impossible to recreate in any other form of content.

Trouble is, Live Video is also the No1 sticking point for most online entrepreneurs.

In today’s episode Helen Walker, shares her go-to confidence strategies that transformed her from Live Video Avoider to having the courage to create a live video strategy that drives the growth of her online business.

She’ll show you how to overcome self doubt so you have the confidence to go live on camera any day of the week (even on bad hair days)

Often, entrepreneurs find themselves defaulting to Employee Mode when they SHOULD be thinking like a CEO. Which means no matter how hard they work, something blocks them from taking action and growing their business the way they desire.

On today’s episode we speak to Osmaan Sharif.

He’s a leading mindset coach with expertise in helping entrepreneurs accelerate their success by harnessing their unique entrepreneurial superpower.

Through the 3 pillars of his Rapid Transformation Formula, Osmaan discusses the most effective strategies to help you get out your own way so you can build your dream business without feeling like you’re wading through treacle.

YouTube is one of the best places to connect with leads when they’re intentionally searching for a solution to their most pressing problems. It’s the perfect time for you to show up with your solution.

Which is why YouTube video content and paid advertising are becoming increasingly popular for online businesses looking for an effective way to get in front of a wider audience.

Join us in Episode 3 as we dive deep into the relatively uncharted waters of YouTube advertising for coaches, consultants and course creators, with YouTube expert Csaba Borsazi.

As entrepreneurs, searching for authenticity is a big part of what we do. But the search can be a slippery one. In this episode we’re joined by Amanda Grace, a creative coach and spiritual guide.

You’ll discover how to shift your focus from trying to ‘fix’ yourself to understanding their root cause. AND how to use a process of creative journaling to get 100% comfortable with showing the world who you REALLY are.

We’re Helen and Anna - two Northern Monkeys with a shared passion for Yorkshire tea, marketing and entrepreneurial mindset.

But we weren’t always lucky enough to do the jobs we love.

Find out we ended up where we are today and how we can help you scale your business.