The Creative Influencer

Minisode Nine of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon walks through the steps to monetize YouTube videos (and the requirements for your channel before you can start).

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Nine of Season Two. We interview Will Hurd. Will is the Representative for Texas's 23rd congressional district and has been described as one of the leading voices on technology in Congress. He serves on the House Committee on Appropriations, the House Committee on Veterans' Affairs, as well as several subcommittees. Prior to running for public office, Will was an undercover agent in the CIA, serving in India, Pakistan, and Afghanistan.

The Congressman sits down with us to discuss how social media is affecting both the intelligence community and the government generally. Will shares with us memories from his time in the CIA, as well as his viral live-streamed road trip across the country with Beto O'Rourke.

A full transcript of this episode is available on Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode Eight of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about what entertainment lawyers do and about what he does for influencers.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Eight of Season Two. We interview Ashley Felts. Ashley is the vice president of the digital division at Murphey O'Brien, an integrated public relations and digital advertising agency. Previously, she directed the digital marketing strategy for Land Rover and Jaguar, where she launched those brands' global social media influencer program.

Ashley talks to us about what advertisers think about when they shape their influencer campaign strategy. She us tips for influencers aspiring to partner with luxury brands like those in her portfolio of clients, and she discusses her predictions for the future of influencer marketing campaigns.

A full transcript of this episode is available on Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode Seven of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about the introduction of augmented reality on YouTube.

A full transcript of this episode is available on Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Seven of Season Two. We interview Brian Freeman. Brian is co-founder and CEO of Heartbeat, a platform that engages nano-influencers to be Ambassadors for Brands that they use and love. Heartbeat works with over 300,000 nano-influencers and 200 brands including Netflix, goop and H&M.

Brian is a serial entrepreneur. From his company's headquarters in Snapchat's former Venice office, he shares his path from starting a dating app that had a viral following, to his pivot to creating the future of targeted marketing.

A full transcript of this episode is available on Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode Six of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about whether influencer Gabbie Hanna will suffer any repercussions because she faked going to Coachella.

A full transcript of this episode is available on Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Six of Season Two. We interview Stephen Perlstein. Stephen is the Director of Podcast Network at the digital media company Studio71. In this role, he helps digital creators maximize the revenue streams of their podcasts.

In his spare time, Stephen is an improv comedy coach, and an avid social media user. He sits down with us to discuss his unique viewpoint about when to take social media seriously, and when to just have fun with it.

A full transcript of this episode is available on Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode Five of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about the rumors circulating around Instagram testing the removal of their "like" button.

A full transcript of this episode is available on Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Five of Season Two. We interview Savannah Wix. Savannah was crowned Miss Arizona USA 2019, and competed in the Miss USA Pageant just last week. Prior to this, Savannah won the Miss Malibu title in 2019, as well as the Miss Arizona Teen USA title in 2014. This Scottsdale, Arizona native isn't just a beauty queen; she is the President of her sorority at Pepperdine University, a self-described professional tree climber, and founder of the HeartStrings Charity, helping children through music and art therapy.

Savannah talks to us about what it takes to be a pageant contestant on a national stage, and how competing in pageants has changed her as a person. We also discuss how she approaches social media, and how she balances it with her already hectic life.

A full transcript of this episode is available on Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/