The Creative Minute

Learn how to turn your audience into a loyal, engaged community that buys anything you offer. In this episode, I had the best chat with personal branding expert and four-time founder, my friend, Taylor Smith to explore what it really takes to build a business that connects, converts, and creates lasting impact.

✨ Don’t forget to subscribe for weekly episodes packed with actionable strategy, real conversations, and inspiration for building a magnetic brand.

Whether you're just starting out or ready to scale, Taylor shares how to lead with authenticity, define your mission, and build a brand that people trust and rally behind. You’ll walk away with tangible takeaways and a fresh perspective on what it means to lead and grow in today’s business landscape.

Here’s what you’ll learn in this episode:

• Taylor’s journey from professor to multi-time founder and branding mentor
• The difference between strong personal branding and true community building
• The four leadership styles that help cultivate connection and loyalty
• How to move past surface-level engagement to build real relationships
• Why your mission and leadership strengths are your greatest growth tools

Ready to scale your business with connection at the center? Tune in and apply these proven strategies to stand out and sell out.

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!

Connect with Taylor!

Website | Instagram

What’s in this episode:

[00:00:00] - You're listening to The Creative Minute!

[00:00:58] – Introducing Taylor Smith, Her Story

[00:02:17] – Taylor’s Four Businesses and Entrepreneurial Journey

[00:07:02] – Community Building as a Business Growth Strategy

[00:08:16] – Shifting from Content to Community Building

[00:10:15] – Defining Your Mission for Community Building

[00:12:39] – The Four Leadership Styles for Building Community

[00:21:21] – Cheerleader Leadership Style: Driving Engagement and Kindness

[00:24:27] – Practical Community-Building Habits & Leadership Consistency

[00:27:00] – Real-World Impact of Mission-Driven Leadership

[00:33:24] – How to Connect with Taylor & The Power Table Summit Details

[00:36:00] – Staying Creative as an Entrepreneur

Get ready to uplevel your sales game and redefine what wealth means to you! In this episode of The Creative Minute Podcast, I’m chatting with the amazing Cristal Jacobo —entrepreneur, speaker, and founder of She Is Made for More—about building a business rooted in authenticity, connection, and self-worth. If you’ve ever struggled with selling, visibility, or defining success on your own terms, this conversation is for you.

🎧 Hit subscribe for more episodes on content creation, marketing, and growing a purpose-driven business with confidence.

Cristal shares her journey from burnout and hustle to building a global community of women entrepreneurs who sell with heart. You’ll learn how she redefined wealth beyond income, the mindset shifts that helped her heal visibility wounds, and practical sales strategies that actually feel good to implement. This episode is full of real talk, relatable insights, and empowering reminders to take up space and own your voice in business.

Here’s what you’ll learn in this episode:

• How Cristal intentionally built a supportive, authentic global community for women entrepreneurs
• The personal journey that led her to redefine wealth and success beyond money
• Steps to identifying and overcoming worthiness wounds and visibility fears
• Cristal’s real-world sales strategies that feel natural and fun—not pushy
• How to sell in a way that feels good to you and why a “closed mouth doesn’t get fed”
  
  
  

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!

Connect with Cristal!

Website | Instagram | She is Made for More Community Instagram

What’s in this episode:

00:00:00 – Welcome back to The Creative Minute!

00:03:12 – Cristal’s Story & "She Is Made for More" Mission

00:04:17 – Redefining Wealth & Escaping Hustle Culture

00:10:21 – Overcoming Fear of Being Seen and Worthiness Issues

00:11:52 – Cristal’s Process for Healing Emotional Wounds

00:17:11 – Cristal’s Family Immigration Story and Its Impact

00:20:41 – Authentic, Heart-Led Sales Strategies

00:24:09 – Making Sales Fun and Embracing Rejection

00:26:33 – Building Relationships: Long-Term Prospects & Judging Clients

00:29:31 – Where to Find Cristal

In this episode of The Creative Minute Podcast, I’m joined by my friend Savannah Robertson—founder of Love Your Body Now—for an honest, heartfelt conversation about confidence, self-worth, and the healing work that fuels both creativity and impact. From reconnecting with your inner child to regulating your nervous system, Savannah shares practical tools for building a business and life rooted in joy, authenticity, and alignment.

✨ Subscribe for more episodes on visibility, creativity, and personal growth—and don’t forget to leave a review if this one resonates with you!

Whether you’re an entrepreneur feeling stuck or a creator searching for deeper purpose, this conversation will give you real tools to reconnect with yourself, build confidence from the inside out, and create with more clarity and intention.

In this episode, we cover:

• Savannah’s journey from fitness coaching to helping women reclaim body acceptance and self-love
• Why inner child work is key to rediscovering joy and creative expression
• How to identify and regulate a dysregulated nervous system using tools like journaling, meditation, and movement
• Navigating personal healing through community, therapy, and self-trust
• The connection between self-alignment and showing up confidently in your business

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!

Connect with Savannah!

Get access to FREE meditations on her website, here!

Linktree | Instagram

What’s in this episode:

00:00:00 – Welcome back to The Creative Minute!

00:02:31 – Savannah’s Mission & Brand Story

00:04:17 – The Power of Inner Child Work

00:06:30 – Tangible Tips for Inner Child Connection

00:09:58 – Recognizing When You’re Out of Alignment

00:11:48 – Tools for Regulation and Mood Uplift

00:17:46 – Understanding and Healing Nervous System Dysregulation

00:23:53 – Savannah’s Personal Healing Journey & the Shift in Her Work

00:31:40 – Unlocking Creativity Through Inner Work

00:33:42 – Where to Connect with Savannah 

Want to take your business to the next level using LinkedIn? In this episode, LinkedIn expert Caroline Pennington shares actionable strategies for building your personal brand and attracting high-ticket clients on the platform. Whether you're just getting started or ready to optimize your presence, Caroline’s advice is practical, proven, and easy to implement. You won’t want to miss this episode, friends!

Here's what you'll learn:

• Why LinkedIn is more relevant than ever for entrepreneurs and service providers
• How to create engaging posts and the best content formats for LinkedIn
• The optimal posting cadence and what types of content to share each week
• Tips for building community and leveraging engagement for growth
• Strategies for networking, landing clients, and even getting featured in top publications—without paid ads

Don’t forget to subscribe for more practical business and content creation tips!

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!

Connect with Caroline!

Subscribe to her newsletter on how to leverage LinkedIn.

Website | Instagram

What’s in this episode:

00:00:00 – You’re listening to The Creative Minute with Shana Yurko!

00:00:50 – Why LinkedIn is Important Right Now

00:03:01 – Introducing, my friend, Caroline Pennington

00:03:50 – Caroline’s LinkedIn Backstory and Expertise

00:07:26 – First Steps to Building a Personal Brand on LinkedIn

00:09:30 – Best Types of LinkedIn Content: Video & Thought Leadership

00:10:20 – Posting Cadence and Engagement Tactics

00:14:21 – Community and Algorithm: Engaging on LinkedIn

00:16:27 – Hardest & Most Rewarding Aspects of LinkedIn

00:20:22 – How to Acquire Clients Without “Pitch Slapping”

00:25:36 – Building Resilience: Overcoming Rejection on LinkedIn

Today I’m chatting with my friend and celebrity stylist turned confidence coach, Trish Taylor! She’s sharing her unique approach to style, self-expression, and visibility for entrepreneurs. In this episode, you'll discover how to align your outward appearance with your inner confidence—and use personal style as a powerful tool for showing up authentically in business and life.

🎙 In this episode, you’ll learn:

• Trish’s journey from celebrity styling to personal and entrepreneurial confidence coaching
• How style is a tool for self-expression and boosting confidence from the inside out
• Understanding and healing "visibility wounds" and overcoming the fear of being seen
• Actionable strategies for choosing outfits that reflect who you are and what you want to be known for
• Practical wardrobe tips for brand photoshoots, including layering, using color, and dressing for confidence

✨ Hit subscribe for more content on visibility, confidence, and standing out in your business!

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!

Connect with Trish!

Website | Instagram

What’s in this episode:

(00:00) Welcome back to The Creative Minute!

(6:05) Trish’s Journey as a Celebrity & Personal Stylist

(06:23) Fashion as Self-Empowerment Tool

(08:15) Celebrity Styling: Behind the Scenes

(10:50) Overcoming Fear of Being Seen

(17:24) Reclaiming Authenticity Through Appearance

(24:14) Visual Identity Through Fashion

(30:32) Planning a Brand Photo Shoot That Reflects YOU

(37:40) Style Beyond "Flattering" Norms

If you start feeling stuck creatively when money stress hits, you are not alone! In this episode of The Creative Minute, I'm breaking down why financial worries block creativity—and exactly how to move through it. If you’ve ever felt paralyzed trying to create content when bills are due, this one’s for you.

You’ll hear about:

• Why money stress often leads to creative blocks, backed by Maslow’s Hierarchy of Needs
• A quick four-step process to move from stress to creativity
• A five-minute nervous system reset using affirmations and tapping
• Why content creation is not just creative—it’s a money-making activity
• Tips for finding the fastest, easiest methods to create valuable content tailored to you

🎧 Subscribe for more weekly strategies on content creation, entrepreneurship, and creative mindset!

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!

What’s in this episode:

[00:00:00] – Money Stress and Creativity Block Introduction
[00:00:47] – Podcast Welcome and Overview
[00:01:24] – Something Cool, Something Weird, Something Lame
[00:04:39] – Let's Talk Creative Flow and Money Stress
[00:05:14] – Step 1: Normalizing Money Stress and Maslow’s Hierarchy
[00:07:56] – Step 2: Calming the Nervous System with a Five-Minute Practice
[00:09:15] – Step 3: Content Creation as a Money-Making Activity
[00:09:47] – Step 4: Fast and Easy Content Creation Systems
[00:11:31] - Connect with me for more ways to feel more creative!

Ready to feel calm, confident, and creative when it matters most? In this episode of The Creative Minute, I'm chatting with my friend, somatic coach and award-winning musician, Kate Kilian, to explore how body-based practices can help you overcome nerves and unlock your creative flow—whether you’re on stage, on camera, or simply putting yourself out there in a new way.

🎧 In this episode, you’ll learn:

• How somatic practices can help you manage nerves and panic before speaking or performing
• Step-by-step methods to release nervous energy and reconnect with your body
• Why understanding your body’s signals is key to authentic stage and camera presence
• Simple techniques for sparking creativity—even if you think you’re not creative
• How to rewire your approach to personal growth and productivity for sustainable confidence

✨ Don’t forget to subscribe for more tactical tips on visibility, creativity, and personal growth!

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!

What’s in this episode:

[00:00:00] Introducing Kate Kilian

[00:02:00] What is a Somatic Coach?

[00:03:53] Dealing with Stage Fright and Nerves

[00:05:09] The “Freeze” When Recording Yourself

[00:08:18] Actionable Somatic Tools for Calming Nerves

[00:10:05] Getting Curious About Body Sensations

[00:15:11] Translating Somatic Work to Video Creation

[00:26:12] Unlocking Creativity and Overcoming Blocks

[00:33:05] How to Work with Kate and Connect Online

Connect with Kate

✉️ [email protected]

Instagram

Work with Kate

🎙️ Ready to stand out online? In this episode of The Creative Minute, I’m breaking  down exactly how to build a personal brand that attracts your dream clients and sets you apart—without getting lost in the scroll.

💡 You’ll hear about:

• Why your personal brand matters more than you think
• The 3 pillars of a credible personal brand: clarity, consistency, and confidence
• Common credibility killers to avoid on social media
• Actionable tips for making your content more trustworthy and memorable
• Real-life stories and practical steps to help you show up as your full, authentic self
  
  

✨ Hit play if you're ready to become the go-to expert in your space and build a brand that people believe in.

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!

What’s in this episode:

[00:00:00] - Welcome back! Let’s talk about building a personal brand online
 [00:01:31] - Something Cool, Something Weird, Something Lame
 [00:03:31] - Why Your Personal Brand Matters
 [00:04:25] - Three Core Pillars of a Credible Personal Brand
 [00:04:46] - Clarity Equals Credibility
 [00:05:46] - Consistency Builds Trust
 [00:06:09] - Confidence Converts Followers Into Clients
 [00:07:06] - Credibility Killers to Avoid
 [00:08:31] - I want to see your brand in the wild!
 [00:09:05] - Catch you in the next episode!

Welcome back to The Creative Minute! In this final episode of our four-part keynote series, we’re diving into body image, self-worth, and the journey to authentic confidence. If you've ever struggled to fully embrace the body you're in, this conversation is here to offer encouragement, perspective, and tangible tools for your healing process.

💡 You’ll hear about:

• The root of body image issues and how they tie into control
• How to “think about your thoughts” and challenge insecurity
• Daily mindset shifts to overcome negative self-talk
• Why gratitude is a powerful body love tool
• What to do when old thoughts resurface—and how to stay the course

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!
  
  

✨ Thanks for joining me for this special series—you’re not alone on this journey. If this episode resonated with you, be sure to leave a review or share it with a friend!

What’s in this episode:
 (00:00) Welcome back to my 4-part keynote series
 (00:28) Something Cool, Something Weird, Something Lame
 (02:32) Let’s talk about body image
 (03:29) Our body image issues are related to control
 (04:45) Think about your thoughts
 (06:19) How to overcome negative thought patterns
 (08:10) Using gratitude to change body image perception
 (10:12) You are stronger than your setbacks

Are you ready to embrace bravery and let go of what others think?

In this episode, I’m teaching you how to embrace bravery and release the weight of others' opinions. We’ll talk about the how & why of flexing your bravery muscle as well as practical tips to help you show up confidently in every aspect of your life.

You’ll hear about:

• The journey of finding joy and creativity in new ventures.
• How embracing fear can lead to personal growth and bravery.
• The power of letting go of others' opinions and living authentically.
• Why filling your cup is essential for serving yourself and others.
• The importance of holding multiple feelings and thoughts simultaneously for personal clarity.
  
  

Episode Links & Resources:

• Follow me on Instagram!
• Want help showing up confidently in your brand? Snag a spot in my Confident on Camera Mini-Course!
  
  

What’s in this episode:
 (00:00) Welcome back to The Creative Minute!
 (00:17) Something Cool, Something Weird, Something Lame
 (04:41) Series Recap - Parts 1 & 2
 (05:15) Learning to Be Brave
 (05:55) Flexing Your Bravery Muscle
 (08:39) The Payoff of Being Brave
 (12:30) Chasing Fun & Taking Care of Yourself
 (14:53) F Their Opinions
 (17:29) Two Things Can Be True At Once
 (20:42) Stay Tuned for the Rest of My Keynote Episodes!