The Creator Process

Join Gigi Robinson, a mental health advocate and creator, as she pulls back the curtain on the untold struggles of the influencer lifestyle. Gigi draws from her own experiences to explore the unseen tolls of content creation in the creator economy. 

Gigi (@itsgigirobinson) is a creator, mental health advocate, public speaker, and author of a children’s book on chronic illnesses. As a creator economy expert, she focuses on the advocacy for creators' mental health and is passionate about creating and producing content for non-profits to expand her impact globally.

Whether you're an aspiring influencer, a seasoned content creator, or simply curious about the realities behind the perfectly curated feeds, "Unmasking the Influencer Lifestyle" is a must-listen for anyone seeking a deeper understanding of the creator economy's impact on mental well-being.

Hosted by Nevin Thomas, The Creator Process is a podcast series that delves into the world of content creators, exploring their creative journeys and the impact of the rapidly expanding creator economy. Follow us on ⁠Instagram⁠ for more content on this podcast series.

In our conversation, Michael and I unpack the nuances of creative burnout and the importance of nurturing safe spaces for creativity to thrive. Now leading a team of creatives at Our Grandfather Story, Michael's insights underscore the value of supportive workplace cultures that understand the unique needs of the creative process.

I hope this episode on The Creator Process resonates with you in your creative journey.

Hosted by Nevin Thomas, The Creator Process is a podcast series that delves into the world of content creators, exploring their creative journeys and the impact of the rapidly expanding creator economy. Follow us on ⁠Instagram⁠ for more content on this podcast series.

In today's booming creator economy, success demands more than just producing great content – it requires a strategic understanding of the business behind the creation. As more creatives pursue content creation as a full-time career, they often find themselves unfamiliar with the path to sustainable growth and scalability. Enter Avi Gandhi, a renowned creator economy expert bridging this knowledge gap through his acclaimed newsletter, Creator Logic. With over 15 years of experience spearheading successful creator partnerships, from launching Vine stars to representing Hollywood celebrities - Avi brings unparalleled insights into navigating the complexities of the creator culture and business. Follow Avinash Gandhi on LinkedIn and subscribe to his newsletter Creator Logic.

Hosted by Nevin Thomas, The Creator Process is a podcast series that delves into the world of content creators, exploring their creative journeys and the impact of the rapidly expanding creator economy. Follow us on Instagram for more content on this podcast series.

In this conversation, Dylan Huey, a content creator and talent manager discusses the challenges and misconceptions of being a creator. He emphasizes the importance of understanding the business side of being an influencer and the need for creators to constantly adapt to the changing landscape of social media. Dylan is also a USC Senior and the CEO of REACH, a national organization that started as an influencer club at the University of Southern California (USC). Under Huey's leadership, REACH has grown into the first and largest collegiate student influencer organization, boasting 2,000 creators nationwide with a collective following of 300 million. 

Hosted by Nevin Thomas, The Creator Process is a podcast series that delves into the world of content creators, exploring their creative journeys and the impact of the rapidly expanding creator economy.