The CUInsight Network

“Use AI where it can make a difference to the organization and members.” - Shane Butcher

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guest on today’s show is Shane Butcher, Chief Operating Officer / Chief Risk Officer at Optiri, a Trellance Company. Shane and I talk about how a teenage dream of becoming a fighter pilot turned into a career spanning the military, IT, operations, and ultimately the credit union space.

In our conversation, Shane walks us through the evolution of Optiri and what it means to optimize, refresh, and innovate credit union technology without losing sight of the people whom it’s supposed to serve. We talk about why credit unions have unique technology and security needs and how Opitiri focuses on doing the behind-the-scenes work so that credit unions can spend their energy on members.

A big part of our conversation, though, is centered around AI as something already embedded in everyday tools. Shane breaks down what credit unions really should be thinking about right now—understanding where their data lives, tightening permissions, updating vendor policies, and choosing intentional use cases instead of chasing every new idea. We also break down how AI is reshaping cybersecurity on both sides, fueling more convincing attacks while also giving defenders faster, smarter ways to respond.

As we wrap up the episode, Shane shares some lessons that he learned from a Navy mentor who led through calm problem-solving. He also talks about his love of good restaurants and unique experiences, why he loves Las Vegas, and has a book recommendation for us. Enjoy my conversation with Shane Butcher!

“Ask questions. Have a culture of inquiry.” - Deedee Myers

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guest on today’s show is returning guest Deedee Myers, CEO of DDJ Myers, Ltd. She comes back to discuss leadership as we unpack what’s forming the future of credit union leadership. From a huge wave of CEO retirements to board turnover to executive teams changing under new leadership, Deedee lays out what this really looks like in the concrete data that her team has been collecting for years.

In our conversation, we talk about numbers and how many CEOs are expected to exit in the coming years. We talk about why so many delayed retirement after COVID and how that pent-up shift is finally arriving. Deedee also explains the generational turnover that is hitting boards and executive teams simultaneously, creating something close to a perfect storm. One of the biggest themes that we talk about, however, is responsibility. Who owns succession? Who’s accountable for readiness? What should each party be doing to prepare for the leadership needs of the next decade? In addition, Deedee and I cover the programs, institutes, and coaching experiences that are truly accelerating leadership growth right now.

As we wrap up the episode, we go through our traditional lightning round of questions as I ask her about the little things as well such as the purchases that she swears by, the rituals that keep her grounded during nonstop travel, and the guiding principle that she believes the industry desperately needs more of. Enjoy my conversation with Deedee Myers!

Find the full show notes on cuinsight.com.

Connect with Deedee:
Deedee Myers, CEO at DDJ Myers, Ltd.
ddjmyers.com
Deedee: LinkedIn
DDJ Meyers, Ltd.: LinkedIn

Want to hear more from Deedee? Click here.
Previous episode featuring Deedee: “Advancing leadership”
Podcast mentioned: The Diary of a CEO
Podcast mentioned: Freakonomics

“Every employee, from the C-suite to the teller, has a role in advocacy.” – Jason Stverak 

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guests on today’s show are returning guest Jason Stverak, Chief Advocacy Officer at Defense Credit Union Council, and Elizabeth Eurgubian, Government Relations and Advocacy Consultant at Atlas Advocacy. They both join me for this episode for a conversation that cuts right to the heart of what credit unions need most right now: stronger advocacy, louder storytelling, and a clearer understanding of what sets us apart!

In our conversation, Elizabeth opens with something that she has witnessed from both sides of the table: policymakers are brilliant with statutes and frameworks, but they often have little sense of what day-to-day life looks like inside a credit union. She talks about the power of real-world examples and cautions that if we’re not bringing those stories forward, we’re leaving influence on the table.

Jason also jumps in with the compelling argument that advocacy isn’t a job title; it’s everybody—teller to CEO—every interaction with a member, every community touchpoint, every small moment of goodwill becomes part of what reaches Congress. He shares some incredible behind-the-scenes stories from the recent government shutdown and how lawmakers were reaching out because they’d noticed credit unions stepping up while others hesitated.

As we wrap up the episode, Elizabeth closes by previewing what’s coming from the NCUA in the year ahead—such as stablecoin and digital-asset rulemaking under the GENIUS Act, a much needed regulatory clean-up, and increased vigilance around cybersecurity. She also challenges all of us to think several years ahead about the skills we’ll need, not the ones that we’ve always relied on, as necessary skillsets are always evolving with the times. I hope that you enjoy my conversation with Jason and Elizabeth!

Find the full show notes on cuinsight.com.

Connect with Jason:
Jason Stverak, Chief Advocacy Officer at Defense Credit Union Council
dcuc.org
Jason: LinkedIn | X
DCUC:

“Better utilizing data can give a more-tailored member experience—which makes the member truly feel like their credit union knows them.” – Mike Kraus

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

Today's episode is the first part of a very special four-part series brought to you by TruStage! Today's discussion is with Mike Kraus (Managing Director of TruStage Ventures) and Jamie Jackson (CEO of Arkatechure), and we focus on how credit unions can make use of their data to drive better member experiences and business outcomes, with Jamie explaining that credit unions often struggle with data silos, lack of data ownership, and a culture of fear around data expertise and Mike noting that credit unions have an abundance of member data, but it is often locked away in legacy core systems. To unlock the value, it's so important for credit unions to pull all their data together into a unified platform!

In our conversation, both Mike and Jamie really emphasize the role that fintech partnerships can play, as they can provide the modern data infrastructure, analytics capabilities, and agility that credit unions often lack. However, they also caution that partnerships must be strategic, with clear alignment on goals and outcomes. We also cover why it's so important to start small and prove value via quick wins and then scaling the data strategy. Measuring outcomes, not just activities, is key, and the most successful credit unions will be those that empower all employees to make data-driven decisions!

As we wrap up the episode, we highlight how effectively leveraging data is crucial for credit unions to deliver personalized member experiences and drive sustainable growth in a rapidly evolving financial services landscape! I hope that you enjoy my conversation with Mike Kraus and Jamie Jackson!

Find the full show notes on cuinsight.com.

Connect with Mike:
Mike Kraus, Managing Director of TruStage Ventures
trustage.com
Mike: LinkedIn
TruStage: LinkedIn | Instagram | Facebook | YouTube

Connect with Jamie:
Jamie Jackson, CEO of Arkatechure
arkatechture.com
Jamie: LinkedIn
Arkatechure: LinkedIn | Instagram | Facebook | X

“Invest the time to find the purpose in what you do. Let that fuel and motivate you.” – Wes Zauner

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guest on today’s show is Wes Zauner, VP of Product at MeridianLink, returning to the show from episode 96. Wes jumps right in with what he’s hearing across the industry—younger generations expect financial services to move at the pace of their everyday digital lives, and they won’t wait three days for an answer on a loan application. We also talk about the pressure that puts on credit unions that are still relying on paper-heavy workflows and why modernizing the “digital front door” is no longer optional.

In our conversation, Wes gives a clear picture of what instant decisioning, automation, and personalized offers look like when they’re done right and why they matter so much if you want younger members to stick around. He also talks about how MeridianLink is supporting more than 2,000 institutions and handling tens of millions of applications and account openings!

We dig into strategy and how credit unions can build a realistic technology roadmap without trying to be everything to everyone, as well as how understanding the specific people in your community beats a one-size-fits-all approach.

As we wrap up the episode, Wes shares who he thinks of when he hears the word “success,” he talks about his enjoyment of pressure washing, and gives insight to balancing work, parenting, and purpose. Enjoy my conversation with Wes Zauner!

Find the full show notes on cuinsight.com.

Connect with Wes:
Wes Zauner, VP of Product at MeridianLink
meridianlink.com
Wes: LinkedIn
MeridianLink: LinkedIn | Instagram | Facebook | X 

“We have to get into the game of convenience so we can continue to prove that credit unions are the best financial institutions for consumers to partner with.” - Jed Meyer

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guests on today’s show are Jed Meyer, CEO at St. Cloud Financial Credit Union, and Jon Ungerland, CIO of Information/Innovation at DaLand CUSO. They join me to talk about the evolving digital asset ecosystem and the important role that credit unions can play, with Jon explaining how DaLand has been helping St. Cloud Financial stay relevant by using data and digital tools. A key focus has been DaLand's "Coin2Core" solution, allowing credit unions to connect to emerging decentralized finance (DeFi) networks and cryptocurrencies!

In our conversation, Jed shares how he recognized the impact of the digital asset space on his members' financial lives about five years ago. Initially skeptical, he eventually realized the importance of getting ahead of this trend to keep his members' wealth circulating in the local economy. Partnering with DaLand has allowed St. Cloud Financial to plug into DeFi networks and offer innovative services like their own white-label stablecoin, and both guests call attention to the need for credit unions to engage with the digital asset ecosystem rather than avoid it, with Jed stressing the importance of education both for credit union leaders and their members. He also highlights the role which credit unions can play as trusted, community-based financial institutions in this new landscape.

As we wrap up the episode, Jon notes how leaders across sectors are already deeply invested in the future of tokenized, blockchain-based money, and he cautions that credit unions must act quickly to avoid being left behind. Our conversation also emphasizes the potential of digital assets as well as the need for credit unions to shape this change to best serve their members and communities. Enjoy my conversation with Jed and Jon!

Find the full show notes on cuinsight.com.

Connect with Jed:
Jed Meyer, C.E.O. at St. Cloud Financial Credit Union
scfcu.org
Jed: LinkedIn
St. Cloud Financial Credit Union: LinkedIn | Facebook | Instagram | Twitter | YouTube | TikTok

Connect with Jon:
Jon Ungerland, C.I.O. of Information/Innovation at DaLand CUSO
dalandcuso.com
Jon: LinkedIn
DaLand CUSO: LinkedIn | Twitter | 

“When we combine our skills and expertise with (credit unions’) ability to service members, it’s a very synergistic relationship.” - Mitch Pangretic

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guest on today’s show is Mitch Pangretic, SVP and Director of Strategic Partnerships at Elan Credit Card. He joins me to discuss his career journey and the value that Elan brings to credit unions as well as so much more, such as how he initially wanted to be an astronaut but ended up in the payments industry, working at companies like Discover, American Express, and US Bank before joining Elan in 2007.

In our conversation, Mitch explains Elan's "agent issuing" model where they act as the credit card department and servicing team for credit union partners, allowing credit unions to offer robust credit card products and features without the complications of managing it all themselves. Elan provides the technology, risk management, marketing, rewards programs, and more! Mitch also highlights how Elan can help credit unions ensure that their members have access to the right credit card products, whether that's travel rewards, cash back, or even options to help build/rebuild credit. He discusses valuable member-facing features such as the Elan mobile app, which provides free credit scores, budgeting tools, and the new "Extend Pay" installment lending feature.

Mitch notes Elan's expertise and how it can complement the deep member relationships of credit unions. By combining Elan's credit knowledge with the credit union's understanding of their members, they can help provide the best financial guidance and education to help members improve their credit. Mitch also looks ahead and shares Elan's focus on continuing to enhance the integrated technology and user experience for both credit union partners and their members.

As we wrap up the episode, Mitch talks about the leader who most influenced him, his vacation bucket list, and how he loves visiting California. Enjoy my conversation with Mitch Pangretic!

Find the full show notes on cuinsight.com.

Connect with Mark:
Mitch Pangretic, SVP and Director of Strategic Partnerships at Elan Credit Card
elanfinancialservices.com
Mitch: LinkedIn
Elan Credit Card: LinkedIn

Book mentioned: Four Friends by William D. Cohan

“Work with a partner instead of just a vendor. Your success is our success. We feel very strongly about that.” - Mark Majeske

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guests on today’s show are Mark Majeske, SVP Faster Payments at Alacriti, and Matt Kinne, Senior Director of Market Solutions at Zelle. Mark and Matt discuss the partnership between Alacriti and Zelle and how the alliance benefits credit unions in offering peer-to-peer (P2P) payment services to their members. They explain that Zelle has become a household name and an expected service for consumers, with nearly 80% even saying instant payments are the most important feature their financial institution can offer.

In our conversation, we highlight how Zelle helps credit unions address the challenges they face in P2P payments, challenges such as members using external apps such as Venmo. Their directory-based approach allows credit unions to bring that business back into their ecosystem. Offering Zelle as an option also helps credit unions strengthen their position as a trusted partner compared to fintech apps by taking advantage of their existing brand, security, and personal service.

As we wrap up the episode, Mark, Matt, and I discuss the growing use of Zelle by small businesses, which now make up 15% of Zelle's total transactions, presenting an opportunity for credit unions to deepen relationships with local businesses. Our discussion also outlines the benefits of using Zelle via Alacriti as opposed to going direct, including Alacriti's role as a true partner, managing integration complexity, and providing a faster time to market! Enjoy my conversation with Mark Majeske and Matt Kinne! 

Find the full show notes on cuinsight.com.

Connect with Mark:
Mark Majeske, SVP Faster Payments at Alacriti
alacriti.com
Mark: LinkedIn
Alacriti: LinkedIn | Instagram | Threads | Facebook | Twitter

Connect with Matt:
Matt Kinne, Senior Director of Market Solutions at Zelle
zelle.com
Matt: LinkedIn
Zelle: LinkedIn | Instagram | Facebook | YouTube | Twitter

“I really do believe what we're doing in the industry to help our members is noble, and TruStage wants to be a partner in that.” - Joe Boan

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guest on today’s show is Joe Boan, SVP Head of Sales Distribution at TruStage. Joe joins me to share his journey into the financial services industry and how TruStage is committed to partnering with credit unions to help their members achieve greater financial success. He reflects on how his path has taken him through various roles, from working at a brokerage firm to leading product and sales at a large insurance company. He discusses how he has seen the industry from many angles—as a consumer, someone who helps individuals directly, and as a distribution partner for financial services companies.

In our conversation, Joe explains that TruStage is 100% focused on serving credit unions and their members, particularly the "underserved" middle-market consumers. With extensive research, TruStage designs products and solutions that are customized to this group's needs, unlike many institutions that cater to the top percentiles. By offering protection products such as life insurance, TruStage helps credit unions not only serve their members better but also generate sustainable income to support their growth. Joe highlights the fact that TruStage's mission is fully aligned with credit unions to help members become more financially secure.

As we wrap up the episode, Joe talks about the leadership of his college baseball coach, his love of cars, his favorite city to travel to, and has a book recommendation for everyone! Enjoy my conversation with Joe Boan!

Find the full show notes on cuinsight.com.
Connect with Joe:
Joe Boan, SVP Head of Sales Distribution at TruStage
trustage.com
Joe: LinkedIn
TruStage: LinkedIn | Instagram | Facebook | YouTube
Book mentioned: Ego Is the Enemy by Ryan Holiday

“I focus on contributing and winning—and it's not winning for me—it's winning for everyone on my team.” - Pete Hilger

Thank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guest on today’s show is Pete Hilger, CEO and president of Allied Solutions, a leading provider of products and services to the credit union industry. Pete shares his fascinating journey, from a young man with entrepreneurial ambitions to his current role leading a company that has a $3 billion annual impact on the credit union industry. Pete describes how he initially wanted to be an entrepreneur, but after a stint in the military, he ended up co-founding a document destruction business with his brother, an experience which taught him the realities of running a company which then led to an opportunity to join his family's business.

In our conversation, Pete reveals how he worked his way up through the organization, eventually becoming President and then CEO when the company was sold to Securian in 2004. He discusses the importance of understanding a business from the ground up and how that has made him a stronger and more effective leader. He also discusses the various services Allied Solutions provides to credit unions, from generating non-interest fee income to asset recovery management. He highlights the company's focus on trust in its partnerships, openly sharing financial details to build long-term relationships.

As we wrap up, Pete touches upon his deep admiration for his mom and shares insights into leadership, work-life balance, and the importance of gratitude and positivity. Enjoy my conversation with Pete Hilger!

Find the full show notes on cuinsight.com.

Connect with Pete:
Pete Hilger, C.E.O. and president of Allied Solutions
alliedsolutions.net
Pete: LinkedIn
Allied Solutions: LinkedIn | Facebook

Book mentioned: Tools of Titans by Timothy Ferriss