The Daily Author

In this episode of “The Daily Author”, our guest Chris Benetti is the founder of Smart Author Media. Although he is not an author himself, he has been helping authors market their books and grow their businesses through strategic marketing approaches. He had sold over 20,908 books in 2023 for his clients.

We discussed the advantages of having direct contact data when using Facebook ads versus the ease of setting up and running Amazon ads.

We cover practical strategies for advertising, funnel building, and converting readers into clients.

Please enjoy!

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In this episode of “The Daily Author”, our guest Taylor Welch is a successful consultant and entrepreneur.

We discussed the importance of retaining clients, the value of a strong reputation, and the benefits of building a book of business for long-term success.

We cover his perspective on balancing short-term revenue and long-term reputation.

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In this episode of “The Daily Author”, our guest Bob DePasquale is a professional in the financial industry with over 20 years of experience. He is the author of Personal Finance in a Public World.

We discussed his approach to marketing his book including using feedback and reviews as content, along with releasing different formats like e-book, hardcover, and audiobook in staggered intervals to extend the book's reach and create a longer promotional queue.

His upcoming project seeks to provide valuable insights and guidance for those embarking on solo ventures in this evolving digital era.

Please enjoy!

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In this episode of “The Daily Author”, our guest Eric Yaverbaum is a seasoned public relations professional and author of the books: Public Relations for Dummies and Leadership Secrets of the World's Most Successful CEOs.

We discussed his book Leadership Secrets of the World's Most Successful CEOs which sold 3 million copies. He attributes this success to focusing on leadership and targeting prominent figures for interviews, providing multiple angles for promotion.

We cover the importance of enjoying your work to ensure a fulfilling career.

Please enjoy!

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Follow Owen & Unleash The Knowledge:

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In this episode of “The Daily Author”, our guest Cathy Fyock is a renowned business book strategist. She's the author of The Speaker Author: Sell More Books and Book More Speeches.

We discussed tactics for selling books from the stage, emphasizing the goal of making connections rather than just selling books.

We cover her Speaker Author Mastermind program, aimed at helping authors maximize the effectiveness of their books in growing their businesses.

Please enjoy!

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Follow Owen & Unleash The Knowledge:

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In this episode of “The Daily Author”, our guest Julie Broad is a successful author, entrepreneur, and expert in the publishing industry. She is the founder of Book Launchers, who has helped countless authors successfully bring their books to market, offering guidance on writing, publishing, and promoting their work.

We discussed invaluable insights on topics such as marketing strategies, leveraging Amazon ads, and the power of YouTube in building a personal brand and growing a business.

We cover Julie’s advice to first-time authors, the importance of thinking about marketing at every stage of the book creation process and planning to do something to market the book every day.

Please enjoy!

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In this episode of “The Daily Author”, our guest Dr. Heather Penny is a dynamic author, coach, consultant, and speaker known for her impactful work in personal development and leadership. Her latest book, Grace Space: Creating Spaces We Want to Live and Lead In.

We discussed the experiences and strategies in the book publishing world. Specifically about the rise of indie publishers, which offer authors a middle ground between self-publishing and traditional publishing.

We cover her plans to organize a Grace Space Conference in 2025 to further explore the concept's application in various contexts.

Please enjoy!

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In this episode of “The Daily Author”, our guest Everette O’Keefe is a publisher and Wall Street Journal/USA Today bestselling author of the book, The Power of the Published.

We discussed what specializes in helping entrepreneurs, speakers, and professionals amplify their thought leadership and business through publishing.

We cover the significance of collaboration and the role of the author in marketing their book, even when engaging professional marketers.

Please enjoy!

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In this episode of “The Daily Author”, our guest Teri Wade is an author and mindset coach who wrote the book, Write Yourself Into Your Dreams.

We discussed her creative process and the challenges she faced while writing her book, as well as her dedication to promoting it long after its publication.

We cover the importance of providing free training and offering a book bundle, she aims to engage her audience more effectively.

Please enjoy!

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Follow Owen & Unleash The Knowledge:

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In this episode of “The Daily Author”, our guest Michael Walker-Thomas is an author. His latest book is a devotional titled God A:M and God P:M.

We discussed his approach to writing, which involves creating stories and putting his voice on paper. He suggests using connections to find speaking engagements and build relationships with businesses and organizations.

Michael’s book is a 60-day healing journey that incorporates Bible verses and scriptures to help readers navigate their own healing journey and deepen their connection with their faith. He aims to get this book into schools as part of an educational initiative.

Please enjoy!

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Follow Owen & Unleash The Knowledge:

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