For decades, filmmaking has been one of the most expensive forms of storytelling. But with rapid advances in technology—especially artificial intelligence and virtual production—that's beginning to change. Virtual studios are emerging in South Africa and around the world, allowing filmmakers to create stunning, hyper-realistic worlds without ever leaving the studio. As the lines between the real and the digital continue to blur, the big question is: how will this technology reshape the future of filmmaking?
Guest: Eileen Sandrock: MediaValley transformative Executive Director and COO
Themba Sibeko: Creative Director & Producer in Film and Television Industry