Whether you’re a business owner, an employee for someone else, or even if you’re in between jobs, there’s one fact that is crucial to understand—you are in sales. When we interact with others, even in our relationships at home, we are constantly selling to one another, exchanging ideas, and making proposals that may or may not be accepted. Once we realize this, we can embrace our sales skills, and put them to their full use in all arenas of our lives and our work.