The Daily Writer

It’s a deceptively simple question: How do you measure your success?

We usually measure our success by comparing ourselves to others. Here’s the problem with this approach: If we’re doing better than them, we get prideful. If we’re doing worse, we feel like a failure.

There’s a better way to define your success. On this episode, we begin a 4-part mini-series on exactly how to do this. Today we’ll cover the second part: completing a project.

It’s a deceptively simple question: How do you measure your success?

We usually measure our success by comparing ourselves to others. Here’s the problem with this approach: If we’re doing better than them, we get prideful. If we’re doing worse, we feel like a failure.

There’s a better way to define your success. On this episode, we begin a 4-part mini-series on exactly how to do this. Today we’ll cover the first part: track your metrics.

As a writer and content creator, you have amazing opportunities to share your message and impact people’s lives. You can do this through a blog, book, podcast, YouTube channel, speaking, and so many other ways.

But did you know you can also leverage other people’s platforms to get your message out there?

My guest on this episode is Millette Jones, who walks us through the process of appearing on other people’s podcasts as a guest expert. She is the founder and CEO of Cast Global Media, a podcast consultancy and digital marketing agency for corporations. Cast provides training, consulting, and creative services for CEOs that want to leverage podcasting as a marketing strategy for their business.

Millette will teach you how to find the right podcasts, pitch yourself to the host as a guest, be a great guest, and leverage the appearance for your business.

This is a powerful conversation, so be ready to take lots of notes!

You can find the show notes at https://kentsanders.net/135. 

Email is all about relationships. Every time we send an email, there is a human being on the other side of that message.

For that reason, email is one of the most important things we write for our business and relationships. In this series on “Easy Email Tips,” we’ll dive into an important rule: adding a drop of grace by saying thanks or giving them a virtual high five.

Email is all about relationships. Every time we send an email, there is a human being on the other side of that message.

For that reason, email is one of the most important things we write for our business and relationships. In this series on “Easy Email Tips,” we’ll dive into an important rule: never send an email when you’re angry.

Email is all about relationships. Every time we send an email, there is a human being on the other side of that message.

For that reason, email is one of the most important things we write for our business and relationships. In this series on “Easy Email Tips,” we’ll dive into an important rule: craft an intriguing subject line by either asking a question or talking about the benefit to the reader.

Email is all about relationships. Every time we send an email, there is a human being on the other side of that message.

For that reason, email is one of the most important things we write for our business and relationships. In this series on “Easy Email Tips,” we’ll dive into an important rule: respond to personal emails within 24 hours.

Most of us feel stressed out by social media marketing. We wonder whether we’re using it correctly, sharing our content enough, or even using the right platforms to begin with.

I’m thrilled that my guest today is here to help clear up the confusion. Her name is Tricia Prues, and she is the smartest person I know when it comes to social media. Tricia offers social media services for entrepreneurs and small-business owners, including social media content writing and graphic creation, as well as social media account management (posting, monitoring, and engaging with followers). 

In our conversation, we dig into a variety of topics around social media, including how to repurpose content, which platforms to use and how to use them, and how to deal with the curse of knowledge.

To read the full show notes, visit http://kentsanders.net/130.

As I’m recording this, I can look out my office window and see my silver 2002 Ford Ranger sitting in my driveway. It has over 200,000 miles on it. It’s been a great truck and I will probably continue to drive it until it doesn’t run.

I like to get as much mileage out of my cars as possible! And that’s exactly how we should be thinking about our content. 

You have limited time, but an unlimited audience. Because of those two factors, it’s important to repurpose your content in as many ways as you can. On this episode, I’ll teach you 10 ways to do this so you can reach more people and build your audience.

To read the full show notes, visit http://kentsanders.net/129.

A few years ago, my wife Melanie was having dinner with a friend from her college days. She mentioned to this friend that I was working on a book. The friend suddenly became very negative and said, “Why in the world would he want to do that! That’s so stupid!”

This motivated me even more. But it also reminded me of an important truth: Not everyone in your life understands or appreciates your goals. There may even be some people who actively oppose you when you try to achieve bigger goals.

It sounds counter-intuitive, but this is a GOOD thing. In fact, you should be thankful for your critics! I’ll explain why on this episode.

To read the full show notes, visit http://kentsanders.net/128.