THE DIGIBLE DUDE

Welcome back to episode #143 of Digible Dudes with David Staley, Careena Daly and Nicole Staley!

Ever feel you’re shackled to a strategy that’s just not working? Tired of depending on ILS? In our latest episode, Careena and Nicole share their journey in breaking free from the limitations of ILS.

We’ll take a deep look into the complexities of budgeting that guided their bold transition from ILS to direct marketing. All while tackling the resistance from ILS loyalists and their methods of addressing their concerns.

The second part of our discussion explores the art and science of persuasion. How do you convince seasoned business owners and marketing teams to abandon their dependence on ILSs?

They highlight the role of seasonality in decision making, the steep learning curve for implementing new strategies, and the significance of flexibility in marketing budgets.

Prepare to step into the shoes of Careena and Nicole as they recount their experiences with contract negotiations. They provide a firsthand account of the struggle to negotiate ILS contracts and emphasize the benefits of flexibility in website contracts.

By checking out this podcast, you’ll be ready to face change head-on, armed with tips, tactics, and insights that you can apply to your own business ventures.

If you find this episode helpful, please leave a 5-star rating on Spotify and a review on Apple Podcasts.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

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(00:00) Preview

(00:52) ILS Independence overview

(03:05) How to walk people through ILS Independence

(06:00) Alternative strategies to ILS

(10:00) Biggest challenges when overcoming ILS

(12:45) Biggest battle when educating business owners

(18:00) Flexibility in pricing and leasing

(22:40) Building relationships with clients and reps

(25:30) Advice to your younger self with ILS

(31:40) Advice to change your ILS budget

Welcome to episode #142 of The Digible Dudes podcast, hosted by David Staley and Reid Wicoff. In this episode, we have the pleasure of welcoming Chris Hood, the industry marketing team leader at Apartments.com. Prepare to gain insights into renter demand and behavior, as well as a comprehensive understanding of the current state of the multifamily market.

Chris Hood delves into the findings of a survey conducted with 37,000 renters. Through this survey, we uncover valuable insights into renter sentiment, behavior, and their plans for the next six months. Brace yourself for a thorough analysis into the implications of the 7% drop in renter demand and how this affects properties. Discover how this wealth of data can empower sales teams and inform strategic product development.

Together, we explore the exciting opportunities that digital strategies bring to the multifamily industry. With Chris as our guide, we speculate on potential shifts in product development and discuss the impact of AI chatbots on the market.

If you find this episode helpful, please leave a 5-star rating on Spotify and a review on Apple Podcasts.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

Leave a Spotify Review: https://spoti.fi/3LfoEdU

Leave an Apple Review: https://apple.co/3AA2zRj

(00:00) Preview

(00:55) Chris Hood's survey and analysis

(02:48) Co-Star and economic data

(05:43) The importance of speed & control

(08:30) The user behaviour changes on portals

(10:09) The trend in multifamily product development

(12:43) Can we trust AI chatbots in multifamily?

(14:34) The combination of automation & personalisation

(17:50) Which segment did the survey focus on?

Welcome back to another episode of The Digible Dudes podcast! On episode #141, David Staley and Reid Wicoff are live from NAA.

Imagine unlocking the full potential of multi-family properties through technology and lean operations. That’s exactly what David Shaw, the COO of Livly, has set out to achieve with his prop tech SaaS company.

Join us for another conversation as we explore Livly’s unique value proposition, including their approach to access control, communication, IoT, and managed Wi-Fi. Discover how this lean and intentional company has mastered the art of maximizing value while providing a user-friendly layer over existing enterprise systems.

David shares Livly’s Big Hairy Audacious Goal of reaching one million units by the end of 2024 and the leadership strategies they’ve adopted to get there. Learn about the concept of the 20-mile march and how it can help your business maintain steady progress, while avoiding over-committing.

In addition, we delve into the power of setting an operating code and staying true to it for long-term success. Don’t miss this opportunity to take a behind-the-scenes tour of Livly’s onboarder module and how it supports the resident journey from lease signing to move-in.

If you find this episode helpful, please leave a 5-star rating on Spotify and a review on Apple Podcasts.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

Leave a Spotify Review: https://spoti.fi/3LfoEdU

Leave an Apple Review: https://apple.co/3AA2zRj

(01:03) David Shaw's background

(02:16) The core functions of Livly

(05:15) Livly's biggest competitors

(06:29) The Livly operating system

(10:31) Meaningful metrics for Livly

(11:25) Biggest challenges for the future

(13:45) Big Hairy Audacious Goals (BHAG)

(15:21) The 20 Mile March - Jim Collins

Welcome to another episode of The Digible Dudes podcast! In this episode, hosts David Staley and Reid Wicoff engage in a conversation with Tyler Christiansen, the CEO of Funnel. Get ready to explore the world of centralized property management and multifamily marketing.

Join us as we uncover the technology platform developed by Funnel, which is reshaping the industry by adopting a renter-centric approach and enabling seamless operations across portfolios. Learn how this unique platform is revolutionizing the multifamily experience and centralizing property management.

In this episode, we delve into the growing trend of unbundling software for tailored solutions. We explore the importance of being renter-centric and how companies across the board are embracing this approach. Discover the value of working together to build a better industry.

If you find this episode helpful, please leave a 5-star rating on Spotify and a review on Apple Podcasts.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

Leave a Spotify Review: https://spoti.fi/3LfoEdU

Leave an Apple Review: https://apple.co/3AA2zRj

00:00 Preview

00:58 Tyler's background and career to date

02:23 What is Funnel?

04:38 Can Funnel integrate with other platforms?

08:36 How is Funnel more efficient?

10:11 The economics & efficiency of multifamily

14:04 Setting expectations with enterprise

21:00 Customer experience and helping renters

24:25 Going deep in one industry and specialisation

28:25 Asset handling in multifamily

Join hosts David Staley and Reid Wicoff on The Digible Dudes Podcast as they discuss the future of work and the limitless opportunities brought by technology. In this episode, they delve into the impact of AI on jobs and innovation, uncovering the strategies to thrive in the new era of technology.

Explore the concept of leveraging AI and learn how it can reshape industries, build new technologies, and change the world. Gain insights into the importance of pivoting and the transition that companies need to make to stay ahead.

Delve into the effects of AI adoption on productivity, industry, and the long-term implications for the job landscape. Discover the challenges of consumer comfort with AI and how it shapes the future of work.

Don’t miss the discussion on multifamily technology and the future of ownership. Learn how infrastructure and changing demographics influence the speed of tech adoption, and discover the role of real estate syndicates in this dynamic market.

Join us on The Digible Dudes podcast and be part of the exciting journey into the future of work.

If you find this episode helpful, please leave a 5-star rating on Spotify and a review on Apple Podcasts.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

Leave a Spotify Review: https://spoti.fi/3LfoEdU

Leave an Apple Review: https://apple.co/3AA2zRj

(00:00) Preview

(01:14) How the world has changed from technology 07:00 How to respond to AI trends

(09:35) The right balance between innovation & current tech15:45 Adapting to new tech and experimentation

(20:00) New roles being created by 2050

(22:30) Concerns when adapting new tech too early in the multifamily industry

(26:50) Has confidence improved in automation services?

(32:51) How to align your brand to the company mission

(37:40) How will multifamily respond to artificial intelligence?

(42:00) The reality of real estate syndicates

(47:20) Will people hire for promp engineers in 2050?

Welcome to another episode of the Digible Dudes podcast! Join hosts David Staley and Reid Wicoff as they engage in weekly interviews with the most influential minds in the apartment marketing world.

In this episode, David and Reid explore the delicate balance between embracing life’s unpredictability and making strategic, essentialist decisions.

Join us as we dive deep into the philosophies of Andrew Huberman and Greg McEwen, discovering how to navigate the complexities of exploration, experimentation, and making meaningful contributions to the world.

David and Reid share their insights on how to innovate and grow while adhering to essentialist principles. Learn how to achieve a well-rounded, fulfilling existence by applying these valuable lessons to your own business and personal life.

Time management and finding your flow play a crucial role in striking this delicate balance. Discover the benefits of taking time to think through decisions, the power of journaling, and the art of distinguishing between companies and features.

If you find this episode helpful, please leave a 5-star rating on Spotify and a review on Apple Podcasts.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

Leave a Spotify Review: https://spoti.fi/3LfoEdU

Leave an Apple Review: https://apple.co/3AA2zRj

(00:00) Preview

(01:26) Andrew Huberman and Greg McEwan: Essentialism 

(06:42) Over planning vs. following your interests & curiosity 

(10:32) Jim Collins on the importance of focus 

(12:17) Experimenting vs. direct focus in a niche  

(14:25) Microsoft, Google’s dilemma in product development 

(22:15) Peter Thiel: features versus a product 

(24:42) Disproving the rule and creating sticky products

(28:27) Essentialism versus a random walk strategy

(31:55) Journaling your time on creativity & important tasks

(35:25) Daniel Pink: perform audits of your work

Welcome to another episode of the Digible Dudes podcast, where hosts David Staley and Reid Wicoff engage in insightful conversations with industry leaders. In this episode, we dive deep into the art of “letting go of the vine” and exploring the power of elevating and delegating tasks.

Join us as we tackle the challenge of finding the right balance between letting go and managing expectations. Discover the mindset of embracing “good enough” and how it can lead to a more fulfilling life. In our conversation, we navigate the complexities of managing goals and expectations, particularly when evaluating the performance of direct reports and setting achievable goals.

We shed light on the importance of “managing up” to keep those in charge informed of the plan and introduce you to the EOS system, a powerful tool for measuring progress. Additionally, we share insights on recognizing team members’ wins and the significance of allowing them time to bask in their victories.

But that’s not all! We also dive into the complexities of delegation, promotion, and measuring efficiency in larger organizations. Gain valuable insights on determining the right time to give someone the chance to level up, and understand the impact of a negative flywheel on decision-making.

If you find this episode helpful, we kindly ask you to leave a 5-star rating on Spotify and a review on Apple Podcasts to support our show.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

Leave a Spotify Review: https://spoti.fi/3LfoEdU

Leave an Apple Review: https://apple.co/3AA2zRj

(00:00) Preview

(00:53) Letting go of the vine and elevating/delegating 

(04:00) Dan Martell: Delegate and elevate

(06:20) Calculate your hourly rate to delegate 

(07:53) How to help others to let go 

(10:04) Remind yourself what success looks like 

(14:04) Recognising someone else’s wins  

(17:49) Setting realistic goals and expectations 

(21:50) Not providing sufficient perks & rewards 

(24:00) Efficiency for large corporations  

(28:40) Creating success metrics for new positions

(32:30) The problems with large corporations for growth 

(36:10) Stepping up to the next job requirements 

(40:00) Trust in your employees and team  

Welcome to another episode of the Digible Dudes podcast, where hosts David Staley and Reid Wicoff engage in conversations with industry leaders. In this episode, they have the pleasure of sitting down with Nicole Ryan and Brandon Hammond from NAA Gives.

NAA Gives is an integral part of the National Apartment Association’s mission to create a world where rental housing is a valued partner in every community. As the leading voice for the rental housing industry, NAA serves 141 state, local, and global affiliates, representing over 95,000 members and an astounding 11.6 million apartment homes worldwide.

During this discussion, Nicole and Brandon share valuable insights into the work of NAA Gives. They dive deep into various topics, covering everything from the organization’s overall mission to the specific charitable activities they undertake.

The conversation kicks off with an introduction to Nicole Ryan and Brandon Hammond, shedding light on their roles within NAA Gives. From there, the hosts and guests delve into an overview of NAA Gives, highlighting its purpose and impact within the multifamily apartment industry.

Throughout the episode, you’ll learn how communities can get involved with NAA Gives and contribute to their charitable initiatives. Additionally, the discussion explores how companies can provide more exposure to NAA Gives, amplifying its reach and impact.

If you find this episode helpful, we kindly ask you to leave a 5-star rating on Spotify and a review on Apple Podcasts.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

Leave a Spotify Review: https://spoti.fi/3LfoEdU

Leave an Apple Review: https://apple.co/3AA2zRj

(00:00) Preview

(00:52) Introduction of the Digible Dudes podcast

(06:23) Introduction to Nicole Ryan & Brandon Hammond

(08:30) Overview of NAA Gives

(12:17) Charitable work and purpose in multifamily apartments 

(15:03) NAA Gives and Apartmentalize events  

(19:25) How communities can get involved in NAA Gives

(22:14) How companies can provide more exposure for NAA Gives 

(29:11) How to measure success & goals for NAA Gives?

(35:45) Accreditation of charitable activities for NAA Gives      

(39:45) The challenges and obstacles of NAA Gives  

(46:25) Supporting unforeseen events & catastrophes  

(53:20) How to take part in charitable activities  

(57:42) Simplicity in giving back with NAA Gives 

(1:00:05) Stories and use cases of NAA Gives  

(1:05:35) Hot takes & changing perspectives 

#NAA #multifamily

Join David Staley and Reid Wicoff in this episode of the Digible Dudes podcast as they sit down with Victor Dozal. 

The trio dive deep into the world of AI, exploring the trend of generative AI and natural language processing, and discussing Digible’s background in natural language generation (NLG). Victor shares his insights into the different applications and use cases that should be considered when using Chat-GPT.

David, Reid, and Victor delve into the careful considerations businesses need to keep in mind when using Chat-GPT, and the accuracy and trustworthiness of AI platforms. They also touch upon whether the government should intervene in AI advancement, and whether Chat-GPT and Auto-GPT will change the world.

The trio explores the impact of AI on the workforce and productivity, with a focus on the real estate and multifamily industries. Finally, the episode concludes with a discussion on how businesses can use AI to increase workforce productivity.

If you enjoy this podcast, please leave a 5 star rating on Spotify and a review on Apple podcasts.

Digible: https://digible.com/ 

Fiona: https://www.myfiona.com// 

Leave a Spotify Review: https://spoti.fi/3LfoEdU 

Leave an Apple Review: https://apple.co/3AA2zRj 

(00:00) Preview

(00:50) Learn about Victor Dozal’s Background 

(04:25) The Trend of Generative AI and Natural Language Processing: What You Need to Know

(05:36) Discover Digible’s Background in Natural Language Generation (NLG)

(09:15) Applications and Use Cases: How to Leverage Chat-GPT’s Potential

(12:30) Careful Considerations When Using Chat-GPT: What You Should Know

(16:50) Accuracy and Trustworthiness of Chat-GPT and Other AI Platforms: Insights to Know

(18:55) Government Intervention with AI Advancement: Pros and Cons

(21:00) Chat-GPT and Auto-GPT: Can They Change the World as We Know It?

(24:17) The Impact of AI on the Workforce: Will it Reduce Jobs or Boost Productivity?

(29:00) The Role of AI in Real Estate and Multifamily: Benefits and Opportunities

(32:00) Enhancing Productivity with AI: How to Implement in Your Workforce

This week’s episode of the Digible Dudes Podcast features Edmund Keith. He is the head of content at OnlineMarketplaces.com. His team writes in depth about global real estate marketplaces. He joined us today to talk about the North American real estate market, a performance-based model, estate portals and their algorithms, apartment locators, and more.

Every market is different. Starting the conversation, Ed explains how every market is different

Artificial intelligence is making more moves toward the real estate industry at present, and according to Ed, AI is going to take away 50% of what agents do. We end today’s conversation by sharing some contrarian thoughts we have on the real estate industry.

Digible: https://digible.com/

Fiona: https://www.myfiona.com//

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(09:37) Ed’s background – Starting the conversation, Ed shares a brief bio about himself and how they make money at onlinemarketplace.com.

(11:05) North American real estate market – We go through some of the differences between the North American real estate market and the rest of the world.

(19:39) Real estate portals – Ed dives into what real estate portals look like and their past, present, and future.

(29:54) Performance-based model – Ed shares why the performance-based model is ideal for real estate portals and why it’s going to take a while to happen.

(37:42) Portals and algorithms – Ed shares details he found in his research based on real estate portals and their algorithms.

(43:43) Credit Karma – An American multinational personal finance company.

(50:01) Apartment locators – Ed shares why real estate portals need to start working on apartment locators.

(57:35) Contrarian thoughts – Ed shares his contrarian thoughts on the real estate industry.

(01:06:42) Migrating on the globe – Ed explains why it is difficult to build big housing units in Weston Europe.

Resources

Connect with Keith

LinkedIn - linkedin.com/in/edmund-keith/

Website - onlinemarketplaces.com/author/edmund_keith/

creditkarma.com/

scout24.com/en/