The Digital Commerce Daily

The Digital Commerce Daily

By Marco & KlaraBusinessMarketingManagement
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The Digital Commerce Daily episodes

  • Meta Launches AI Ad Tools, DHL Buys Into Eastern Europe

    Meta just handed performance marketers a new AI-driven playbook heading into Q4 — and DHL is quietly buying up Eastern Europe's delivery infrastructure. Here's what both moves mean for your business.

    In this episode:

    • Meta announced a suite of AI-powered advertising tools at Advertising Week New York, automating creative selection, audience targeting and bid optimisation — putting pressure on brands to decide how much control to cede heading into peak Q4 spend.
    • Sweden's ecommerce market grew 8% year-on-year in Q2 2026 across all online retail sectors, bucking a trend of flat or declining sales seen in several other European markets during the same period.
    • DHL eCommerce confirmed plans to acquire Baltic parcel carrier Venipak and signalled it is actively pursuing further acquisitions across Eastern Europe to secure last-mile infrastructure in one of the continent's fastest-growing ecommerce regions.

      • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

      Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

      Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

      7 min
    • Levi's Grows Ecommerce 10%, EU Eyes Parcel Fee, Social Commerce Surges

      Levi's is quietly outperforming digital-native brands with 10% ecommerce growth — and the EU's new parcel surveillance fee could reshape the cost model for every brand shipping into Europe.

      In this episode:

      • Captify data shows UK social commerce search intent surged 457% during the Christmas shopping period, while AI-powered fashion searches rose 44% over the same window.
      • Levi Strauss & Co. reported 10% ecommerce revenue growth in fiscal Q3 2026, outpacing its broader direct-to-consumer channel as the brand signals confidence in holiday sales.
      • The European Commission is drafting a bloc-wide 'surveillance fee' on packages arriving from outside the EU — a separate measure from Austria's national parcel levy — aimed at funding product safety inspections on high-volume shipments from platforms like Shein and Temu.

        • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

        Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

        Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

        7 min
      • Amazon Hits $9.86B, Zalando Opens France DC & Moloco Certified

        Amazon's October sale just crossed $9.86 billion — proof Q4 now starts early. Plus Zalando makes a massive physical bet on France, and a certification that could reshape how European brands buy retail media.

        In this episode:

        • Adobe Analytics recorded $9.86 billion in total online spending across all retailers during Amazon's two-day Prime Big Deal Days on October 6–7, 2026, surpassing the equivalent 2025 event and confirming October as a major standalone shopping moment.
        • Zalando has opened its first French distribution centre — a 140,000 square metre facility five years in the making — enabling domestic fulfilment that allows the fashion platform to compete on delivery speed with Amazon and local rivals like Cdiscount.
        • Moloco has become the first ad tech vendor — as opposed to a retailer — to earn IAB Europe's Retail Media Certification, a credential that European brands and agencies are increasingly using as a procurement requirement when selecting retail media partners.

          • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

          Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

          Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

          7 min
        • UK Retail Media Hits £2bn, Amazon Owns 63% of Germany

          UK retail media just hit £2bn in a single half-year. Amazon controls nearly two-thirds of Germany's online retail. And Prime Day is quietly getting upper-funnel Amazon ad spend past CFO scrutiny. Three structural shifts every ecommerce brand needs to act on.

          In this episode:

          • UK online retail media grew 32% year-on-year in H1 2026 to reach £2bn, outpacing social, search, and programmatic display to become the fastest-growing digital ad category in the country.
          • Amazon holds a 63% share of Germany's online retail market — Europe's largest economy — meaning brands entering DACH must treat Amazon as mandatory infrastructure, not an optional channel.
          • Advertisers tell Digiday that Prime Day is acting as a catalyst for Amazon DSP and video investment, with brands citing 'defensible to the CFO' performance data as the key to unlocking upper-funnel budgets beyond sponsored products.

            • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

            Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

            Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

            7 min
          • Albertsons Loses Ad Chief & Bets Big on ChatGPT

            Albertsons is making headlines twice today — a senior retail media exit and an enterprise-wide ChatGPT rollout at the same grocery giant. Then Cotswold Outdoor shows Europe how to unify digital and in-store retail media.

            In this episode:

            • Brian Monahan, former Dentsu executive and head of Albertsons Media Collective, has exited the grocery retailer's retail media network amid a leadership shift under CMO Emily Turner — raising questions about sales momentum heading into Q4.
            • Albertsons is expanding its OpenAI partnership to deploy ChatGPT across enterprise-wide ecommerce strategy and operations, moving well beyond a pilot phase into full organisational integration.
            • Cotswold Outdoor Group has partnered with Broadsign and IUF to connect its online retail media network to in-store digital screens via programmatic DOOH, making it one of the first UK specialty retailers to unify both channels under a single framework.

              • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

              Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

              Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

              7 min
            • TikTok's New AI Checkout, Frasers Bets £1B on Luxury

              TikTok just built a second way to sell inside its app — bypassing its own marketplace. Plus, Frasers Group is making a £1 billion move into luxury ecommerce. Here's what both mean for digital commerce.

              In this episode:

              • TikTok has launched a direct brand checkout feature alongside TikTok Shop, paired with an AI shopping assistant that guides purchase decisions — giving brands a DTC path inside the app without surrendering customer data to the marketplace.
              • New GMV data shows TikTok Shop's UK sales dwarf every other European market combined, exposing a deep flaw in pan-European social commerce strategies that treat the region as a single channel.
              • Frasers Group has unveiled Frasers Group Luxury, a £1 billion ecosystem spanning the UK and US that consolidates its acquired luxury assets and signals major investment in international ecommerce infrastructure.

                • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

                Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

                Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

                7 min
              • Google Gemini Tracks Traffic, DoorDash Automates B2B Orders

                Google Gemini just made AI traffic measurable for the first time — a quiet change with big implications for ecommerce analytics. Plus DoorDash bets on AI-driven B2B ordering and Søstrene Grene proves physical retail still scales.

                In this episode:

                • Google Gemini has begun appending UTM parameters to referral links, letting ecommerce teams isolate and measure AI-driven traffic in their analytics platforms for the first time.
                • DoorDash announced agentic ordering for corporate and office customers at its Dash Forward event, enabling AI agents to place recurring orders automatically without human input.
                • Danish home goods retailer Søstrene Grene grew revenue more than 16% in its latest fiscal year and opened 72 new stores, outperforming peers despite weak consumer spending across Europe.

                  • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

                  Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

                  Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

                  7 min
                • TikTok & Amazon Challenge Ad Measurement, Healf Tops Europe

                  TikTok and Amazon are both rewriting how they count ad results — and brands are caught in the middle. Plus, a UK wellness marketplace just outgrew every AI and fintech startup in Europe.

                  In this episode:

                  • TikTok is rolling out its own attribution framework to challenge last-click measurement, entering a space already destabilised by Apple's iOS privacy changes and competing platform-reported numbers from Meta and Google.
                  • Amazon is claiming its ads generate sales beyond standard attribution windows, but agencies are demanding independent proof, arguing the company has an obvious financial interest in inflating its own ROAS figures.
                  • Healf, a curated UK health and wellness marketplace, ranked number one out of 250 of Europe's fastest-growing startups in the 2026 Sifted ranking, beating AI and fintech companies across the continent.

                    • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

                    Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

                    Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

                    7 min
                  • Temu & Shein Own 90% of EU Cross-Border Spend, ChatGPT Enters Shopping

                    Temu, Shein and AliExpress now control nine in every ten euros Europeans spend abroad online — and ChatGPT just launched virtual try-on and wishlists, making it a direct rival to Google Shopping and Zalando.

                    In this episode:

                    • New data shows European consumers sent nearly €49.7 billion outside the EU via cross-border ecommerce in 2025, with over 90% of that spend captured by just three Chinese platforms: Temu, Shein, and AliExpress.
                    • Austria introduced a €2-per-parcel national levy on large online sellers and marketplaces effective 1 October 2026, drawing immediate criticism from industry bodies who warn it raises consumer costs and disadvantages compliant domestic retailers over non-compliant foreign sellers.
                    • ChatGPT rolled out a virtual clothing try-on feature and a favourites wishlist function, positioning OpenAI as a direct competitor to Google Shopping, Pinterest and retailer apps at the product discovery stage of the purchase journey.

                      • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

                      Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

                      Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

                      8 min
                    • Apple Blocks The Trade Desk, Whoop's 300K Unit Surprise

                      Apple just blocked The Trade Desk from serving ads on Safari — and peak season is weeks away. Plus, Whoop nearly broke its supply chain by growing too fast.

                      In this episode:

                      • Apple's latest iOS update is actively blocking The Trade Desk from serving programmatic ads on Safari, cutting off a significant slice of open-web ad inventory for performance marketers heading into peak season.
                      • Whoop's pivot from elite athletes to everyday consumers drove 85% membership growth in a single year, but a surprise 300,000-unit holiday order exposed serious demand planning vulnerabilities in its DTC supply chain.
                      • A new study finds 59% of German cross-border sellers say international trade is getting more expensive each year, with marketplace fees, logistics complexity, and compliance costs identified as the primary drags on profitability.

                        • The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

                        Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us.

                        Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily

                        7 min

                      About The Digital Commerce Daily

                      From the publisher's feed

                      Your 8-minute briefing on the platforms, players, and profits driving digital commerce today. Hosted by Marco and Klara.