Season 2 of the Digital Growth Show takes on a slightly new format as Amit & Andrew share technology news, business insights and the latest growth tactics for business owners, marketing and sales professionals each week.

Mention the words "Black Friday" and images of long queues and shoppers fighting over limited supply of TVs and other electrical items come to mind.

But not in 2020.

This year is different - we all know why, and while Black Friday sales are not new to eCommerce businesses, this year we're anticipating that this one day event will witness the involvement of B2B companies too!

And why not!

Every business needs sales and Black Friday presents a once-a-year opportunity for businesses to slash prices and for customers to make great savings.

So whether you're a B2B or a B2C, join this week's show and learn how you can plan how to make the most out of this years November 27th event.

We've spoken a lot about the different digital marketing opportunities available to businesses.  But what we haven't spoken about is PR and specifically Digital PR.

We all know what PR is but what is Digital PR and how can businesses use this highly effective strategy to help their business?

Find out by joining the Digital Growth Show this week!

With declining marketing budgets looking set to continue into 2021, there's going to be an increased focus on marketing effectiveness from a reduced number of  channels.

Enter Content Marketing.

More and more businesses are turning to Content Marketing to keep their businesses top of mind and at the forefront of their industries.  From launching informative Webinars and  hosting regular Podcasts to creating eBooks and digital magazines, the organic visibility and return on investment from this activity is unmatched.

But many companies are resisting the urge of getting in on the action citing a lack of technical resources as one reason not to create content.

If this is your reason not to engage in content marketing, this week's show is for you as Amit & Andrew unlock all of their secrets when it comes to content creation, editing and publishing providing you with all of the tools you need to get started and create a bang!

During the last 3 episodes, Amit & Andrew have focused on helping businesses strategise for 2021.  From marketing tactics through to sales strategies, people and technology, over 3 hours of content was dedicated to this.

But perhaps people aren't looking as far as 2021 yet.

The recent increase in positive COVID-19 cases and the impact this has had on businesses once again, means that many businesses are back in survival mode.

So this episode is dedicated to the short term, easy to implement marketing, sales and commercial strategies available to virtually every business right now.

As we enter the last quarter of 2020, it's time to look forward to 2021.

The uncertainties of COVID-19 looking like it will continue to disrupt business operations, companies need to ensure that their teams and technology are optimised for maximum performance.

In this episode, Amit & Andrew will talk about how they've managed a team of over 65 professionals located around the globe, since the start of the pandemic, the tools and tactics that have proved invaluable throughout this period and what they are implementing now as we head into 2021.

As we enter the last quarter of 2020, it's time to look forward to 2021.  For most businesses, this invariably means that it's time to submit sales forecasts!

But with the uncertainties caused by the pandemic still likely to impact business in 2021, how can businesses accurately predict sales volumes and sales revenues in 2021? If sales cycles have been extended during 2019, how can businesses regain control of the lead time between lead generation and signed agreements

As we enter the last quarter of 2020, it's time to look forward to 2021.  For most businesses, this invariably means Budget Season!

But with the uncertainties caused by the pandemic still likely to impact business in 2021, where should businesses be allocating marketing budget?  What if there is no budget for 2021, what then?

Whether you have large or no budgets, marketing activity in 2021 needs to be considered.  In this week's show Amit & Andrew will be sharing over 20 years of knowledge and expertise to help.

Last week was 'Inbound' - HubSpot's Annual Conference and one of the best weeks for digital marketing and sales professionals on our calendars.

But rather than over 25,000 of us enjoying the week-long event in Boston, Massachusetts, the pandemic forced the event to be virtually hosted.

How was the event?  Was the virtual experience as good as the real thing? What's the latest news, data and tactics regarding digital marketing that all of us need to know?

Recessions, Pandemics or Downturns - call it what you like.  The reality is that each of these can create a damaging impact on businesses and in some cases negatively impact entire industries.

But with challenges, comes opportunity and Amit & Andrew are delighted to welcome David Cook, CEO of Contractors.Direct to the Digital Growth Show this week.

David is a multi-award winning visionary and in an incredibly short space of time, has not only created a new industry segment that is disrupting the way business has traditionally been done, but also turned this business into a multi-million dollar entity.

David will be sharing his story, his thought process and will provide tips and tactics to future disruptors looking to make their mark on an industry.