How AI is flooding job markets, stressing recruiters, and revealing the myth of digital efficiency.

Everyone says AI will make business more efficient — but what if that’s the wrong metric? In this episode of The Digital Shift, HR strategist and former CEO Daniel Friker exposes how AI is quietly making some systems worse, not better, especially in hiring and workforce management. From broken job portals drowning in 250+ AI-assisted resumes per role to small businesses overwhelmed by tech they don’t understand, we’ll break down the growing disconnect between executive AI mandates and functional reality — and explore why the illusion of efficiency may be the biggest risk of all.

Where to find Daniel Friker

• LinkedIn: https://www.linkedin.com/in/daniel-friker/

Learn more about Foxit: https://www.foxit.com/?utm_source=youtube&utm_medium=social&utm_campaign=podcast

Interested in being a guest on the show?

• Find us on Matchmaker FM: https://www.matchmaker.fm/show/the-digital-shift-b05ef6

Learn more about Foxit Software: https://www.foxit.com/?utm_source=youtube&utm_medium=social&utm_campaign=podcast

People Before Processes: Leading Human-Centered AI Transformation

This episode challenges the common narrative that AI’s value lies in cutting costs or replacing jobs. Alejandro Mainetto, a technology executive and investor, argues that the real power of AI begins with augmentation: helping people do more, better and more efficiently. We’ll explore why prioritizing workforce enablement over automation is the smarter long game, how to reskill and retrain effectively, and what a responsible AI roadmap really looks like for forward-thinking companies.

Where to find Alejandro Mainetto:

• LinkedIn: http://www.linkedin.com/in/amainetto
• Website: https://cxo.partners/

Interested in being a guest on the show?

Find us on MatchmakerFM: https://www.matchmaker.fm/show/the-digital-shift-b05ef6