The Dreamers Podcast

What does it take to scale a business that is capital-intensive and has high barriers to entry?

Our guest, co-Founder of the Black-owned global private jet charter company Approved Jets, and venture capitalist Aaron Wilson, shares invaluable insights from his journey as a serial entrepreneur in the aviation industry as well as essential strategies that have helped Approved Jets gross eight figures in revenue in its first 3 years.

Join us as we discuss the elements behind the success of Approved Jets, as well as Aaron’s tips to help entrepreneurs navigate the challenges of scaling a business. No matter what industry you’re in, this episode will give you valuable insights for any wealth builder interested in entrepreneurship, positioning their business to attract investors, or investing in other businesses.

In this episode, we discuss:

• Business scaling do’s and don’ts.
• The private jet charter industry and what it takes to succeed
• How to stay top of mind when it comes to potential customers.
• Relationships and High-Frequency Transactions: conducting high-frequency transactions to maintain healthy cash flow. 
• What to look for as an investor.
• How to position your company to attract investors.
• Exceptional Service vs. Customer Acquisition Costs.
• Continuous learning.
• Customer Acquisition Costs as the Ultimate KPI: the significance of tracking customer acquisition costs (CAC) as a paramount key performance indicator and why.
• The critical relationship between profit margins and CAC.

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Connect with Anne-Lyse:

• Website 
• Instagram (Show) 
• Instagram (Anne-Lyse) 
• LinkedIn
• Join the Wealth Community 

A Team Dklutr Production

Hello, Dreamers! I am officially back and excited to share with you everything that’s in store in this fifth season of The Dreamers Podcast.

Gosh, five seasons. One hundred and twenty episodes. It’s been quite a journey and definitely a lot more to explore, learn, and share.

More wins, more wisdom, more wealth.

And this episode is no different. It’s a great kick-off to what promises to be another amazing season ahead, which will be at the intersection of wealth-building and personal development.

So Dreamers, stick around and listen well.

In this episode I discuss:

• Focusing on building a life that I could enjoy along the way COAST FIRE, as opposed to focusing on just reaching FIRE.
• How sometimes to move forward, you need to hit pause.
• Exploring multiple versions of FIRE
• Continuous personal development through amazing resources:
  • Principles: Life and Work by Ray Dalio
  • A Healthy State of Panic by Farnoosh Torabi
  • The Urgent Life: My Story of Love, Loss, and Survival by Bozoma Saint John
  • The Five Dysfunctions of a Team by Patrick Lencioni
  • Founders Podcast (hosted by David Senra) 

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Connect with Anne-Lyse:

• Website 
• Instagram (Show) 
• Instagram (Anne-Lyse) 
• LinkedIn
• Join the Wealth Community 
• Get Your Brand In The Media

A Team Dklutr Production

The Dreamer joining us on the podcast this week is Lisa Schader.

Lisa Schader is a financial coach and the creator of MoneyFitMoms.com. Lisa and her husband became millionaires in their early thirties. In this episode, she shares the financial decisions her family made to reach that milestone and how building wealth can be used to do good in the world.

In this episode, you will learn about:

• How a personal finance class in college helped Lisa and her husband become millionaires in 10 years
• A simple investing technique to help you build wealth
• Money lessons she learned from her parents and grandparents
• Tips for raising financially savvy children
• How you can use wealth to do good in the world
• Her best money decision and money lessons she has learned along the way

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Connect with Anne-Lyse:

• Website 
• Instagram (Show) 
• Instagram (Anne-Lyse) 
• LinkedIn
• Join the Wealth Community 
• Get Your Brand In The Media

A Team Dklutr Production

Emily Ford shares the deeper meaning of creating a personal brand. In this week’s episode, you’ll learn beyond the logos and the colors that represent you, it is the reputation that defines you.

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Connect with Anne-Lyse:

• Website 
• Instagram
• Instagram (Personal) 
• Get Your Brand In The Media

A Team Dklutr Production

We often underestimate our own worth when we constantly compare ourselves to others, but fellow Dreamer Emily Ford is here to challenge that mindset. Join us on a captivating journey as Emily empowers you to embrace your unique qualities and create a personal brand that unlocks your true potential, ignites your zeal, and sparks joy.

Not only will this shift in perspective open doors for new business opportunities, but it will also enable you to live life on your own terms.

In this episode, we unpack valuable insights:

• How Emily drew strength from growing up in a single-parent household
• The affirmation approach she used to shift her mindset
• The struggle of an entrepreneur without a business background
• The reason she budgets despite being a multi-millionaire
• Determining your ITfactor™ factor

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Topic Points

• Introduction of Dreamer Emily Ford [0:15]
• She grew up in a humble household with her mom and two siblings [1:58]
• Surrounding herself with affirmations to change her life [5:01]
• Investing in herself and her personal development [6:09]
• The first year of starting her own business taught her resilience [8:18]
• Connecting to people and their stories motivates her to do better [10:41]
• Budgeting gives her the freedom financially [12:09]
• ITfactor™ is created to help you find your uniqueness and make it your brand [15:10]
•  Finding your ITfactor™ starts with your mindset and your strengths[17:11]
• Personal branding prepares you for any future challenges [20:17]
• Wealthy living in your “IT” factor [25:00]
• Rapid Fire Questions [28:01]

Connect with Anne-Lyse:

• Website 
• Instagram (Personal)
• Get Your Brand In The Media

A Team Dklutr Production

In this episode, the digital mogul Michael MacDonald gives us a closer look at how he helped clients build the brands they want through data analytics.

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Connect with Anne-Lyse:

• Website 
• Instagram
• Instagram (Personal) 
• Get Your Brand In The Media

A Team Dklutr Production

In this episode, we dive into the story of Dreamer Michael MacDonald, one of the co-founders of the 8-figure media company, Earn Your Leisure.

Michael shares how he, Rashad Bilal, and Troy Millings built the EYL brand from scratch and the strategies they used to scale the company to 8-figures in a couple of years.

While Rashad Bilal and Troy Millings are the faces of the brand, Michael McDonald has been the unsung hero behind the scenes, handling visual content, operations, and technical details. But with a new sense of purpose, driven by fatherhood, Michael has stepped into the limelight as a digital mogul and is sharing his story and expertise with the world. Tune in to hear about the challenges and rewards of building a successful media company and the importance of finding your own unique role within a team.

During this discussion Michael shares:   

• How Earn Your Leisure turned a podcast into a massive media company
• How to look at your data to amplify your brand’s visibility through ads
• His journey as a real estate investor
• How fatherhood changed him

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Topic Points

• The humble beginnings of Earn Your Leisure [1:37]
• Unmatched persistence is the foundation of Earn Your Leisure [3:25]
• Increased brand visibility using data [5:36]
• When you know the content of your audience, customize your ads [8:16]
• Real estate investments are great because values are always going to go up [12:15]
• Options trading needs focus [13:27]
• His son is the reason why he got in front of the camera [13:46]
• Rapidfire questions [16:50]

Connect with Anne-Lyse:

• Website 
• Instagram (Personal)
• Get Your Brand In The Media

A Team Dklutr Production

Hello, Dreamers! Since the beginning of the show, I made it my mission to have open conversations about money and encourage you to take steps towards living a wealthy life on your terms.

As I keep moving forward, I realized how I want to do more, inspire more, and learn more together with every single one of you who has been with me on this journey. So I will be making a few tweaks to the show over the next couple of months!

Find out what’s coming by listening to this week’s episode!

Dreamers' Wealth of Wisdom 

• I think money is part of how you get access to freedom and really live the best life that you can. - Anne-Lyse Wealth
• It's easy to do things out of habit, sometimes there's a better way to do things. - Anne-Lyse Wealth
• Money is a tool not an end goal. - Anne-Lyse Wealth

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Connect with Anne-Lyse:

• Website 
• Instagram
• Instagram (Personal) 
• Get Your Brand In The Media

A Team Dklutr Production

Can people sell something they’ve never sold before? Some may argue with a resounding yes but Latoya Bond begs to differ. As a brand strategist, she sees this as a red flag. Why? Because you need to prove yourself first and show receipts for your claims. Find out what receipts she’s talking about from the business perspective.

In the full episode, Latoya Bond also discussed:

• The importance of building a personal brand as a business owner
• The 3 essential elements of personal brand building
• Using an entrepreneurial mindset to excel in a corporate job
• The journey to becoming a branding expert
• How leaving money on the table can get you closer to your goals
• Retirement investing options for entrepreneurs

If you're looking to establish yourself as an authority in your industry and take your business to the next level, this episode is a must-listen. Tune in now to gain invaluable insights and tips.

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Link to the Full Episode

• How to Build a Successful Brand with Latoya Bond

Connect with Anne-Lyse:

• Website 
• Instagram
• Instagram (Personal) 
• Get Your Brand In The Media

A Team Dklutr Production

“Dress for the job you want and not the job you have.”

That popular saying might be a simple statement, but it speaks volumes. In this conversation with James Hill, he emphasizes the importance of cultivating a millionaire mindset before you even become a millionaire. Becoming a good steward of money means making wise decisions about how to spend and invest your money to fuel growth and financial stability. James shares practical tips and strategies for shifting into a money mindset that aligns with your long-term financial goals, and reveals the habits of successful wealth builders.

The full episode with James Hill also deep dives into: 

• Building his 7-figure brand, Black Millionaires
• The Networking Law of 33 in branding
• How he builds passive income streams
• The millionaire mindset
• Lessons learned from his first business as an adult

If you enjoyed today’s episode, here’s what you can do to support me and help more Dreamers discover the podcast:

1. Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.
2. Follow the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes
3. Share the podcast with your family, friends, and co-workers.
4. Tag the podcast on Instagram @thedreamers.podcast and let me know what you like about it.
5. Would you rather watch this episode? Go to our YouTube channel to enjoy the video version. And while you’re at it, click the bell to subscribe so you can get notified when a new episode comes out.

Link to the Full Episode

• How To Build a Million-Dollar Brand From Scratch with James Hill

Connect with Anne-Lyse:

• Website 
• Instagram
• Instagram (Personal) 
• Get Your Brand In The Media

A Team Dklutr Production