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There are some mistakes that almost all podcasters make, tune in with Ash and Kane to find out what they are and how you can avoid making them. They focus on everything from your artwork and show notes to how to give valuable content to create an engaged audience.

KEY TAKEAWAYS

• Follow this podcast! Don’t miss out on free, high quality advice.
• Bad intros: intros that are pre-recorded and generic are outdated and boring. They encourage listeners to skip.
• Record an intro after you have interviewed a guest so you can highlight the relevant points about them. Don’t just read their cv or bio.
• Neglecting the show notes and titles. These are your opportunity to create great SEO and content.
• Be authentic, be you.
• Bad artwork. People who don’t know you will click on your podcast because of your artwork and title, don’t underestimate the importance of your artwork.
• Doing too much. It’s best to focus on certain tasks and add them into your schedule, then build up to doing more.
• Trying to please everyone. You can’t and in the process you will lose the audience you really want.
• Don’t hold back your content, give good valuable content without a paywall.

BEST MOMENTS

‘If you do have interviews don’t read their cv out’

‘Your artwork needs to be big, bold, clear and if it’s going to have your photo on it make sure it’s high res’

‘If you don’t spend money on anything else spend money on a designer to do your artwork’

‘Pleasing everyone just results in pleasing nobody, be more niche’

‘If you want to stand out, create niche content’

 

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

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Email: [email protected]