THE ECOMMERCE EDGE Podcast with Jason Greenwood

Kasper is the Co-Founder of CEO of Hello Retail - https://helloretail.com

Hello Retail helps eCommerce brands create an ened to end personalised customer Journey

Hello Retail provides: Search & Merchandising, Product Recommendations, Audience Builder, Triggered Email and Personalised Brand Page functionality

In this episode, Jason & Kasper discuss how and why brands MUST make their customer experiences more personal and tailored if they want to win at the game of retail

Jess is the eCommerce Manager (B2B) at Chief Enterprises - https://store.chiefenterprises.com

Chief is a designer, manufacturer, wholesaler and distributor of electro-mechnical and power systems for the on-offroad vehicle indistries

You can think of Chief as an OEM partner to the industry they serve

Chief is a pure B2B business

Jess is a digital native and has been working with Chief for over 4 years

Jess knows B2B eCommerce inside out as this has been the focus of her entire career thus far

In this episode, Jason & Jess discuss how B2B brands can get a leg up on their competitors by hiring eCommerce savvy digital natives to help accelerate their journey to digital commerce success

Welcome to 'Mentoring Moments', a sub-series of the Podcast

Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions

These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!

The episode title outlines some of the topics covered in the episode for reference

If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Martin is the Co-Founder of Centra - https://centra.com

Centra is an mid-enterprise headless commerce platform

Centra also offers more than commerce, including Order Management and a Lightweight PIM system

Centra is designed to be a cost effective headless commerde solution for DTC & B2B brands

Centra is focused primarily on the fashion & lifestyle verticals

In this episode, Jason & Martin discuss what merchants and agencies are loking for in their headless commerce solution and how it can solve for real business challenges - at scale

Arno is Co-Founder & CTO of Sana Commerce - https://www.sana-commerce.com

He is also the host of the B2B E‑Commerce Integrated Podcast

Arno has been working in the B2B eCommerce space for almost 13 years

Arno knows the good, the nad and the ugly when it comes to successful B2B eCommerce projects

Arno also deeply understands the opportunity that B2B eCommerce presents for legacy B2B brands that do not offer eCommerce to their customers today

In this episode, Jason & Arno discuss his background in B2B commerce, how Sana came to be and how B2B merchants can help ensure B2B eCommerce project success and high channel adoption rates by their customers

You can check our sponsor for this episode here: Mikata

Welcome to 'Mentoring Moments', a sub-series of the Podcast

Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions

These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!

The episode title outlines some of the topics covered in the episode for reference

If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Alan is the CEO of Shopbox - https://www.shopbox.ai

Shopbox is a SaaS based, game-changing AI sales engine for eCommerce stores

Shopbox leverages consumer psychology, shopping and buying patters to personalise all stages of the customer journey

Shopbox uniquely and accurately matches your merchandising goals to customer desires

Shopbox mimics shop assistant behaviours - a good store assistant sells the product - a great one sells the bundle

Shopbox uses smart prompts to generate multiple product purchases in the same visit

With Shopbox - one customer click builds a unique store experience around that customer

In this episode, Jason & Alan discuss how consumer psychology and buying patterns demonstrate buyer intent and how AI aided customer journeys can improve sales and conversion metrics for brands

Chris is currently the Application Architect for Heidrick & Struggles

Chris has worked in eCommerce for 25+ years

Chris has a deep specialisation in enterprise and solution architecture and dev engineering of eCommerce platforms

Chris has also specialised in B2B eCommerce for a good portion of his career and was part of the original development team that built IBM Websphere Commerce and its B2B eCommerce functionality - one of the first in the game to offer this

In this episode, Jason & Chris discuss the history of B2B eCommerce, how we got where we are today and where he sees the future of the industry headed, along with his take on the biggest B2B commerce opportunities available to merchants today

You can check our sponsor for this episode here: Mikata

Welcome to 'Mentoring Moments', a sub-series of the Podcast

Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions

These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!

The episode title outlines some of the topics covered in the episode for reference

If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Paul is the Co-Founder of Ubu - https://www.getubu.com

Ubu is a permission based, Opt-In, Marketing Automation Platform for Instagram

Ubu is so much more than just Marketing Automation though - it is an end to end community engagement platform for Instagram

Ubu helps strong personal and commercial brands better create a community from their Instagram following through automated, DM based communication

Think of Ubu a bit like the 'Klaviyo' of Instagram

In this episode, Jason & Paul discuss how smart brands are succesfully migrating their rented audiences from platforms like Instagram to owned platforms like email and other forms of direct communications