The Efficient Coach

Have you ever experienced this emotional rollercoaster?

How is this impacting how you show up on social media?

Do these two things:

1 - Write down what blocks you can work each day

2 - Don't fill them

What’s Worked In Q1 On Social Media For Online Coaches?

We take a look back at 2020 - 2024, what worked back then and why it doesn't now.

As well as looked at what worked in Q1, and my prediction for something that will boom in Q2 onwards...

What are your work boundaries, more specifically...

Your social media boundaries?

If you have none, can you set some?

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Question: What would it look like to set clearer boundaries so you could truly switch off and recharge—without the guilt of feeling like you’re letting your business down?

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Online Coaching in 2025 isn't what it was from 2020 - 2024.

You can (and should) build it in a way that suits you AND your clients.

Think about this today; what would that look like for you?

Forget about any other coach out there - this is YOUR business.

Actionable task from this episode:

Go and think about what your audiences 24 hours looks like - what do they see, hear, think, do, say, then...

Check your last 7/10/30 posts... are you including these things in your content and offers?

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6 core beliefs we have inside the efficient coach that helps them build a business they love:

1. Clarity Equals Connection

2. Generic Messaging is a Business Stagnator

3. Specificity is Key to Trust and Authority

4. Focus on Depth, Not Breadth

5. A Lack of Specificity Dilutes Your Brand

6. Specialisation is the Shortcut to Success

The Highs of Going Viral

• My post was so popular that McDonald’s turned it into a TV advert.
• Celebrities started copying it.
• People recognised me in coffee shops - 'Are you the McDonald’s guy?'
• It even made its way to the Philippines, where someone showed it to me on their phone.

The Stats

• 5,000 new followers
• 89,000 comments
• 40,000 shares

But I wish I hadn't done it, listen in to find out why.

Free Instagram Bio Review: @philefficientcoaching