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The Twitter/Musk news just doesn’t stop. We’re all watching it, including SNL. In this week’s episode you can even smell it. It’s Musky: Elon, Twitter, the future of humanity!
In this week’s episode we get Andy Abramson: Global Chief Marketing Officer for AEHRA, a Milan-based startup making ultra premium electric vehicles. So many stories in this episode. You're gonna wanna plug into this one - we talk sports, wine, design, cars and how to make sure that PR gets a seat at the table.
In this episode we talk shop with Michael Young from Millwright Holdings and cover all things in the PR agency world - big agencies vs. small agencies, how smaller agencies can compete, and why big agencies always seem to hemorrhage talent.
Someone was brave enough to be the first guest with Paul Wilke and David Oro at the helm of The Embargoed. And it was a good one. Michelle Garrett joins us as we discuss when to hire a freelancer or an agency. It need not be a tough decision. Also PESO. We talk PESOs! Put us on 1.5x speed and give it a listen.
What makes a good spokesperson? I think we all know what makes a bad one. In this week's episode we go over the traits that make them good, and offer tips for staying away from being bad. Lots of clips and examples in here to show you the way to spokesperson nirvana.
Making the most of survey data and pitching reporters on a short week are discussed. Also, based on our last episode, we heard from Kathy Ireland's people. Listen to how we respond. Remember, The Embargoed is now on YouTube.
We’re back! And things have changed: we have a new co-host (Paul Wilke) and new distribution…The Embargoed is now on YouTube. This week we tell you why Kathy Ireland and Dennis Quaid aren’t good PR choices for clients.
Anyone talking to a journalist ought to invest in media training. On this week’s show we talk about new and authentic approaches to media training with Deirdre Breakenridge, a PR & marketing strategist, author, LinkedIn Learning instructor and media trainer.
This week we talk bad news with public affairs and crisis comms expert Larry Kamer. I mean, sure it's bad for clients, but it's fun for us. Get tips, tricks, and best practices for working with people, companies and organizations who are in deep doo-doo. Also, learn why most apologies suck, and then take that lesson to your significant other...if you dare.
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