The Enablement Brew

The Enablement Brew

By Malvina EL-Sayegh & Carly LehnerBusinessCareersManagement
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The Enablement Brew episodes

  • How I started my podcast with Malvina EL-Sayegh

    So I thought I would come on here to do a mid week episode to share with you where I am, how the podcast got started and what Im doing now!

    Answering all the questions I see heading my direction on LinkedIn.

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    7 min
  • Tick Tock in the world of sales with Leslie Ventez

    Leslie Venetz joins me on the podcast to talk all about tiktok, clubhouse, trends in social media and what it takes for women to stand out in the world of sales.

    You’ll Learn:

    • How Leslie found her tribe on tiktok
    • How to find the right platform for you
    • Why "Sell me this Pen" is just the wrong question to ask in an IV


    About Leslie


    I am a motivated and dedicated sales leader, with a powerful history of success in new business development. My expertise has been in event sales for Fortune 1000 senior-level executives, consultative sales & Chicagoland SME sales. In addition to sales expertise, I also have in-depth knowledge related to public speaking, fundraising, and non-profit events. I am eager to learn and grow so I can continue to share my knowledge and skills with my peers. I am passionate about B2B Sales. 🦩

    My key strength is naturally persuasive sales communication, both verbal & written. I am extremely detail-oriented and a bit of a perfectionist. I take a tremendous amount of pride in my work and want efforts to shine through for others to see! My intellectual curiosity pushes me to find innovative new ways to solve problems, particularly in fast-paced sales environments. I am passionate about all my pursuits, which allows me to laugh and smile often :) 🦩


    Check out Leslie's TikTok on: 
    @SalesTipsTok

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    37 min
  • Why you got rejected from the job with Lola Oguntokun

    Lola joins me on the podcast to give us a back door to recruitment. What happens when you apply for a job, does someone actually look at your CV?

    You’ll Learn:

    1. What to avoid on your CV
    2. The hard truth about rejection 
    3.  Are tools like "Glassdoor" a fair reflection of the "truth"

    About Lola Oguntokun

    Lola has worked with a range of companies in the tech space, mostly start-ups and scale-ups. Starting off her career in IT recruitment consultancy, Lola moved into the world of internal recruitment around 6 years ago, and has more recently taken on the mantle of HR Business Manager.

    Check out Lola's LinkedIn Profile:

    Lola Oguntokun

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    41 min
  • What is "The Coaching Habit" with Michael Bungay Stanier

    Michael joins me on the podcast to talk about his incredible book "The Coaching Habit".

    You’ll Learn:

    1. How to tame your advice monster
    2. How to become truly curious
    3. Why sales is much like coaching and being coached

    About Michael Bungay Stanier

    Michael Bungay Stanier is at the forefront of shaping how organizations around the world make being coach-like an essential leadership behavior and competency. His book The Coaching Habit is the best-selling coaching book of this century, with over 700,000 copies sold and 1,000+ five-star reviews on Amazon. In 2019, he was named the #1 thought leader in coaching, and was shortlisted for the coaching prize by Thinkers50, the "Oscars of management". Michael was the first Canadian Coach of the Year and has been named a Global Coaching Guru since 2014. He was a Rhodes Scholar.

    Michael is the Founder of Box of Crayons. Box of Crayons is a learning and development company that helps organizations transform from advice-driven to curiosity-led.

    Michael is a compelling keynote speaker who combines practicality, humour, and an unprecedented degree of engagement with the audience. He has performed around the world in front of crowds ranging from ten to ten thousand.

    En route to today--and these are essential parts of his origin story--Michael knocked himself unconscious as a labourer by hitting himself in the head with a shovel; mastered stagecraft (and stage fright) at law school by appearing in a skit called Synchronized Nude Male Modelling; and his first paid piece of writing was a Harlequin Romance-esque story involving a mis-delivered letter called ... The Male Delivery.

    www.boxofcrayons.com


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    36 min
  • How you can sell through partnering skills with Fred Copestake

    Fred joins me on the podcast to talk about his book " Selling through Partnering Skills". We dive into a lot of the key concepts that we as salespeople have to bare in mind in order to be successful and engage with customers.

    You’ll Learn:

    1. What is PQ?
    2. Sales people as change agents.
    3. The Value framework

    About Fred Copestake

    Fred Copestake is a consultant, trainer, coach and an expert in helping sales professionals around the world to improve their performance and unleash their full potential.

    With his unique style and pragmatic approach, Fred has now worked in more than 35 countries delivering projects that range from developing sales skills for Middle Eastern healthcare companies, to account development and sales leadership in Latin America and Europe for IT and engineering multinationals.

    Fred is the principal consultant at Brindis, the consultancy he founded in 2004 with a major project being the planning and implementation of the 'Coronacademy'. Working with Grupo Modelo, the Mexican brewer of Corona Extra, he oversaw training and other development initiatives for its EMEA distributors.

    Always focusing on the desired outcomes, Fred's approach sees him work with his clients to discover new and more powerful ways of how they can do business, build mutually beneficial relationships with their customers and increase revenue.

    Put simply, Fred's work helps people and businesses improve their sales approach so they will achieve better results.

    When Fred is not delivering bespoke training to UK or international clients, he can be found enjoying rugby, cricket and time with his wife.


    https://brindis.co.uk/


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    43 min
  • Why self belief is the key to success with Tracy Litt

    Tracy joins me on the podcast to talk about growth, mindset, fear in our personal lives and business and how to truly take control of our destiny! Let's face it success in our personal lives and in sales begins from within!

    You’ll Learn:

    1. How to overcome fear?
    2. How to be a better salesperson...
    3.  How to overcome a lack of belief in one self

    About Tracy Litt

    If Brene Brown and Tony Robbins had a baby, it would be Tracy Litt. Tracy Litt is a  proven powerhouse of transformation. As a leadership expert, mindset coach, and  spiritual advisor, she helps people across the globe to break the patterns that  bind them so they can become the highest versions of themselves to create the  businesses, relationships, and lives of their dreams. She does this through her  powerful and practical process, The Choice Method, which elevates prosperity,  fulfillment, and happiness to new and incredible heights.  

    Tracy is the celebrated author of Worthy Human, a book featured as a best-seller  on Amazon and in major media outlets such as Thrive Global, Entrepreneur, Inc.,  and Fast Company. She has been praised for her outstanding TEDx talk and was  recently awarded the Social Good Entrepreneur Women in Business Award in  2020. Her impact is undeniable, and her power is highly sought after for keynote presentations to leaders and entrepreneurs. Tracy is leading a major movement in self-worth, empowerment, and wild  success for visionary leaders. One by one, they are stepping into the reality of their  highest selves. They are becoming the extraordinary leader in their vision. 

    https://www.thelittfactor.com/


    Mind Magic Program:

    https://thelittfactor.mykajabi.com/mindmagic

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    28 min
  • How to make sales training a seamless experience with Ian Agard

    Ian joins me on the podcast to talk about ways in which companies can make their sales training a truly seamless experience. We dive into the in's and out's of what makes a  great learning management software.

    You’ll Learn:

    1.  Why do we even need an LMS?
    2. How to structure your in house courses
    3.  Why continuous learning is the key to success

    About Ian Agard

    "
    My journey into a career in tech sales is a unique story. I first worked as a professional TV and film actor, director and producer for 10 years appearing in TV shows like The Expanse and Hollywood movies like Resident Evil. [FUN FACT: At least once a week, someone tells me I look like Idris Elba, lol]. After going back to college, I made a career switch into SaaS sales.

    By day, I help attorneys save time and make their lives easier by educating them on the benefits of cloud-based legal case software.

    I also moonlight as a sales podcast host and co-founder of Grind, which is an online learning platform and community that helps people who are committed to succeeding in software sales.

    When I'm not growing my digital empire, I enjoy living a well-rounded life, including: prioritizing my faith in God, quality time with my wife and daughter, reading life-changing books, singing and playing guitar in my church worship band.

    ► Do you want to fast-track your success in software sales? Please feel free to message me on LinkedIn or contact me on:

    Email: [email protected]
    Website: grindsaas.com
    YouTube: https://www.youtube.com/user/iagard "

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    30 min
  • Nailing Your Outreach with Casey Hill

    Casey joins me on the podcast to talk about the changing ways of communicating with our customers and how to absolutely nail your video outreach.  Casey Hill is the Head of Growth at Bonjoro. Casey currently is a top 10 Quora writer on SaaS Sales, SaaS Marketing & SaaS, as well as has had his insights featured in over 100 publications on sales, marketing and business.

    You’ll Learn:

    1. Adapting to the new ways of "communication"
    2. How to decrease your demo "no-shows"
    3. How to absolutely rock your video messages

    About Casey Hill

    "I have had quite an unorthodox career path, to say the least.

    I started working in sales at an enterprise-focused SaaS organization, bounced over to consulting in the bioengineering world, and then landed at an engineering SaaS.

    Didn't love it, decided to take a year off and write a book and start a company. In 2015, I launched HGC, an eCommerce business that would culminate in 2018 with an 800% funded Kickstarter and went on to set up distribution in over 15 countries.

    While working on that I decided to try by hand at another SaaS organization, this time one focused on inbound marketing and small businesses. Absolutely fell in love with the technology that helped entrepreneurs bring their dreams to life. I went from an SDR to the Sales Director in 3 years and while working there also started to try my hand at business consulting.

    Today, I run the growth department for an incredibly exciting start-up called Bonjoro. We focus on helping businesses reconnect in a human way with their customers through personal video. I have seen first hand the transformative impact Bonjoro has had, on industries as diverse as enterprise SaaS to DTC eCommerce.

    My greatest strength, I believe, is an obsessive, ceaseless desire to keep learning and testing things. I constantly test new channels and mediums. I constantly run small side businesses to validate ideas. Last month I put together two courses for a brand called Amplified Masterclass that teaches businesses earned media strategies. So far it's made a few thousands dollars.

    Most of all I enjoy it. I love what I do, and if I don't, I change gears."

    https://www.bonjoro.com
    https://www.linkedin.com/in/caseyhill/




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    42 min
  • Bringing more Elephant into Sales with Ade Fleet

    Ade joins me on the podcast to talk about his concept "Sellie the Elephant"

    You’ll Learn:

    1. Key Components of Sales 
    2. Why Elephants and what's the connection
    3. Sellie the Elephant

    About Ade Fleet

    SalesAde is passionate about Commercial Creativity and has developed a unique program to help teams close their creativity gap.

    With 20 years’ experience and an active listener, SalesAde is perfectly positioned to tailor a program specific to your team.

    My background is in healthcare which evolved into sales and sales management. I always enjoyed sharing my skills and ideas with students and colleagues.

    I formalised this passion to coach, working three years as a senior university lecturer; securing adult teaching, coaching and assessor qualifications.

    My corporate experience is both national and international, most recently in European regional sales management.

    I have a strong desire to work with private, public and not-for-profit companies and social enterprise sectors where I believe that strengthening commercial creativity, can lead to teams becoming creatively commercial.

    https://salesade.co.uk/about
    https://salesade.co.uk/

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    29 min
  • How to sell more by selling less with Allan Langer

    Allan joins me on the podcast to talk about his amazing book 7 Secrets to Selling More by Selling Less.

    You’ll Learn:

    1. Why Social Proof is a vital element to your success
    2. How to set your pricing to attract customers,
    3. How to position your offering so the decision is which: product or service should I buy rather than "should I buy".

    About Allan Langer

    Allan Langer is an award-winning author, sought-after speaker and sales trainer, and his company, The 7 Secrets Center for Sales and Marketing Excellence, has continued to thrive during the Covid19 crisis. He has been in sales and marketing for over 25 years, and his book, The 7 Secrets to Selling More by Selling Less, was a bronze-medal winner in the prestigious TopSales competition and is an Amazon best-seller.

    Allan’s approach is practical and relevant. He’s been there and done that for over 30 years and he's humanized the sales approach

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    36 min

About The Enablement Brew

From the publisher's feed

Welcome to the Enablement Brew! Grab your beverage of choice and tune in to episodes with Carly Lehner and Malvina EL-Sayegh! Get the real scoop on what’s happening inside revenue enablement teams. We…