The most incredible sale story you'll ever hear!

Estate sale expert Rashel Post shares the jaw-dropping story of selling a 1950s World's Fair train prototype - literally the ONLY one left in existence after 249 others were deliberately sunk in the ocean for a coral reef project.

But here's what makes this story even more amazing: this wasn't just luck. It was six months of strategic planning, global marketing, and finding that one collector willing to pay top dollar for a piece of history.

In this highlight, you'll discover:• How Rashel identified this wasn't just any old train• The pressure of selling a true one-of-a-kind item• Why some collectibles are literally "needles in haystacks"• The strategy behind finding buyers for ultra-rare items

This is why Rashel Post has earned her reputation as Birmingham's estate sale superhero - she doesn't just sell stuff, she uncovers hidden treasures and connects them with the right people.

From the full episode: "The Art of Selling Anything: Estate Sale Secrets with Rashel Post" - available now on The Entrepreneurial Edge podcast.

Want to hear more incredible stories like this? Follow The Entrepreneurial Edge for weekly episodes featuring Birmingham's most inspiring business owners.

#EstateSales #Collectibles #Entrepreneur #Birmingham #Vintage #BusinessStories

Full Episode click here

In this episode of The Entrepreneurial Edge podcast, host Dawn Gagye sits down with Rashel from Peddling Post, a resale strategist who has carved a niche in the challenging world of selling second-hand goods. Rashel shares her journey from corporate accounting to becoming a key player in the Birmingham estate sale market. She discusses the impact of algorithms on online selling, the importance of understanding market trends, and the role of logistics in her job. Rashel also elaborates on the emotional aspects of estate sales, her strategies for dealing with valuables, and the core values driving her business. This episode offers invaluable insights for anyone interested in entrepreneurship, estate sales, and the resale market.

Social LinksPeddling Post on Facebook // https://www.facebook.com/peddlingpostPeddling Post on Instagram // https://www.instagram.com/peddlingpostPeddling Post on Alignable // https://www.alignable.com/birmingham-al/peddling-post-llcWebsite: www.peddlingpost.comTracer Strategic Marketing/The Entrepreneurial Edge on Instagram // https://www.instagram.com/tsmblueprintpro/Facebook // https://www.facebook.com/tracerstrategicmarketingTikTok // https://www.tiktok.com/@tracerstrategicmarketingLinkedIn // https://www.linkedin.com/in/dawngagye/Website www.tracerstrategicmarketing.com

In this episode of The Entrepreneurial Edge, Dawn Gagye of Tracer Strategic Marketing sits down with Certified Financial Planner Jessica McDonald, founder of Southern Wealth Builders, to explore the world of financial education for young athletes and entrepreneurs navigating new wealth and NIL (Name, Image, and Likeness) opportunities.

Jessica shares her journey from growing up as the daughter of a football player to becoming an advocate for financial empowerment. She discusses how she helps athletes and small business owners make smart, sustainable financial decisions — from managing first contracts to building long-term legacies.

Together, Dawn and Jessica uncover how financial confidence isn’t just about money — it’s about mindset, education, and having a trusted advisor who understands your world. With her hands-on approach (literally training with clients in the gym), Jessica brings authenticity and empathy to the often-intimidating world of wealth management.

If you’re a young athlete, parent, or entrepreneur ready to build a future as strong as your work ethic, this conversation is your playbook for financial success.

Watch now to learn how purpose-driven planning can turn today’s opportunity into tomorrow’s legacy.

Southern Wealth Builders // Jessica McDonald Social Media Channels

https://www.southernwealthbuilders.com/ 

IG: @jessica.mcdonald.swb @southern.wealth.builders

FB: Jessica Cassady McDonald, /Southern.Wealth.Builders

LinkedIn: www.linkedin.com/in/jessica-cassady-mcdonald , https://www.linkedin.com/company/southern-wealth-builders

X: @Jess_ThePlanner

Jessica McDonald, CFP®, SE-AWMA™ | Southern Wealth Builders

Jessica McDonald

Certified Professional Profile | CFP - Let's Make a Plan

Southern Wealth Builders | NAPFA

https://www.findmyfiduciary.com/all-advisors?overlay=270edf3d-3b41-4173-84be-a6b82499432f

Dawn Gagye Social Media Channels

www.tracerstrategicmarketing.com

FREE Marketing Calculator https://marketingblueprint.pro/marketing-calculator

Podcast Invitation https://marketingblueprint.pro/podinvitation-page

LinkedIn https://www.linkedin.com/in/dawngagye/

Instagram https://www.instagram.com/tsmblueprintpro/

Facebook https://www.facebook.com/tracerstrategicmarketing 

Tik Tok https://www.tiktok.com/@tracerstrategicmarketing

#FinancialEducation #YoungAthletes #NILContracts #WealthBuilding #MoneyMindset #FinancialAdvisor #SouthernWealthBuilders #TracerStrategicMarketing #LegacyPlanning #WomenInFinance #AthleteEmpowerment #FinancialWellness #marketingstrategy #idealclientprofile

Behind the Marketing Scenes: The Power of Strategy and Implementation"

This special podcast episode, part of a special crossover series featuring The Entrepreneurial Edge and Rapport by LilyGrace, highlights the importance of collaboration between marketing strategy and implementation. Hosted by Dawn Gagye, the Savvy Strategist, and LilyGrace York, the Insightful Implementer, the conversation delves into how businesses can achieve better results by integrating strategic planning with effective execution. Dawn explains her role as a strategist who creates comprehensive marketing plans, while Lily Grace discusses her role in implementing these strategies. They highlight the common struggles businesses face, such as fragmented execution and lack of ROI, and provide real-life examples and practical tips for overcoming these challenges. The hosts also share their collaborative process and offer a 'Dynamic Duo' session to help businesses streamline their marketing efforts. The episode underscores the necessity of strategy, consistency, and the power of collaboration for achieving measurable business growth.

Book your Dynamic Duo Session https://marketingblueprint.pro/mavens...LilyGrace York - Rapport by LilyGrace; Rapport Agency https://open.spotify.com/show/0Bj2ekD...LinkedIn   / lilygrace-york-136052156  Dawn Gagye - The Entrepreneurial Edge and Tracer Strategic Marketing; AI Strategy Engine Builder with High Level of Human Touch - Creator of Blueprint PRO Marketing EngineLinkedin:   / dawngagye  

Join us on Episode 6 of The Entrepreneurial Edge for an inspiring conversation with Ronni Hochman, a transitional life coach who shares her journey from corporate life to entrepreneurship. In this episode, Ronni discusses the importance of empathy, the power of small steps, and how to navigate through significant life changes like divorce, caregiving, and starting a new business. Perfect for female entrepreneurs looking to empower themselves, this episode offers actionable insights and emotional support to help you on your journey. Don't miss out on Ronni's wisdom and practical tips to find your stride, embrace your freedom, and celebrate your wins. Subscribe now for more empowering content!

00:00 Introduction and Guest Introduction

00:32 Ronni's Background and Passion for Coaching

02:27 The Journey to Becoming a Life Coach

05:08 Navigating Life Transitions and Loneliness

07:35 Empathy and Personal Experiences in Coaching

18:08 The Coaching Process and Client Success Stories

25:55 Finding the Right Coach and Personal Growth

29:16 The Importance of Celebrating Small Wins

30:32 Finding Motivation Through Daily Activities

32:12 The Role of a Coach in Personal Growth

35:20 Understanding the Difference Between Coaching and Therapy

37:18 Quick Tips for Female Entrepreneurs

39:05 Embracing Freedom as an Entrepreneur

41:49 Marketing Strategies for Entrepreneurs

47:57 The Value of Workshops and Community Engagement

Contact information for Ronni HochmanWEB: https://www.innervoicehealthandlifecoaching.com/ FB: https://www.facebook.com/ivlclifecoaching/ You can reach Dawn Gagye

WEB: www.tracerstrategicmarketing.com

IG: https://www.instagram.com/tsmblueprintpro/

TikTok: https://www.tiktok.com/@tracerstrategicmarketing

LinkedIn: https://www.linkedin.com/in/dawngagye/

Episode 5: The Power of Podcasting: Building Partnerships with Lily Grace York

They discuss the evolution of their friendship, the role of podcasting in personal growth, and the significance of building community and leveraging partnerships through intentional podcasting.

Lily Grace shares her journey as a multi-passionate entrepreneur and shares insights on marketing strategies, the importance of authentic content, and how podcasting can serve as a therapeutic outlet.

The conversation highlights practical advice on curating podcast content, understanding audience demographics, and the long-term value of building a network. Tune in to discover how to effectively utilize podcasting to empower yourself and others while fostering meaningful connections and business opportunities.

Connect with Dawn on LinkedIn

Connect with LilyGrace York:

Instagram @lilygrace_lifestyle

Youtube Video Podcasts

Apple Podcasts

Spotify Podcasts

Music by The Keys by Harrison Amer

In this enlightening episode of the Entrepreneurial Edge podcast, host Dawn Gagye sits down with Jenny Gessler, a leadership coach specializing in the dental community, to discuss the tenets of self-leadership and the impact of ego in professional settings. Gessler, who transitioned from a career in personal training to becoming an orthodontic practice consultant and eventually a leadership coach, shares her journey and insights into the characteristics of effective leadership. The conversation delves into common leadership pitfalls, the importance of self-awareness, and practical strategies for entrepreneurs to lead with authenticity, integrity, and vision. Gessler emphasizes the transformative power of genuine leadership in creating a thriving work culture and driving business success. This episode offers a rich discussion on the universal principles of leadership and personal growth, encouraging listeners to embrace the challenge of leading themselves first to cultivate meaningful change.

Jenny Gessler, Elevation Coaching Bio: I have a heartfelt passion for helping others thrive in all areas of their lives. I was born and raised in majestic Alaska and am a lover of the great outdoors. I’m most at peace when found deep in the woods enjoying nature and spending time with my dogs. I’m a military wife with a handy husband who should have his own cooking show. I’ve been known to dig recycling out of the trash even though everyone tells me it ends up in the ocean and I am never without a gallon jug of water by my side.

My career as a physical trainer and business consultant has been devoted to helping others achieve their goals both physically and mentally, unlocking their potential for maximum growth. My motto in life is to be open to change and being committed to becoming a better version of you.

email: [email protected]

website: https://www.elevateyourlife.coach

IG: https://www.instagram.com/elevationcoaching_jen_gessler

This episode explores the journey and expertise of Siobhan Neilland, emphasizing talent acquisition, leadership development, emotional intelligence, and inclusion, diversity, equity and belonging. It highlights the evolution of her career, the importance of diversity and equity, and the effectiveness of her talent optimization framework. We also delve into the LEAP program at Amazon, discussing leadership principles, top talent retention, challenges in hiring, emotional intelligence, and the significance of inclusion and diversity in organizational success. Strategies include addressing how to overcome imposter syndrome when interviewing for a job, bias training for companies who are hiring, and using open ended questions when interviewing candidates.

Siobhan Neilland stands out as a leader in inclusion, diversity, and equity (ID&E), leveraging her expertise as a speaker, author, and founder of OneMama.org to promote inclusive practices in Fortune 500 companies and beyond. She is dedicated to transforming hiring practices, especially for leadership roles, advocating for a workplace where everyone feels valued. Through her LEAP methodology, implemented in organizations like AWS/Amazon, she has notably improved diverse leadership hiring outcomes. Beyond her professional work, Siobhan's commitment extends to philanthropy with OneMama.org, improving women’s healthcare in sub-Saharan Africa, and through her social entrepreneurial ventures aimed at empowering communities. Her efforts underscore her vision of a more inclusive, engaged, and joyful future for all. Connect with Siobhan in any of the following ways:

https://www.linkedin.com/in/siobhanneilland/

www.LEAPaheadTalent.com

https://fightingforyourjoy.com/

⁠http://www.onemama.org⁠

⁠https://serconsulting.com⁠ 

If the stories of pioneering women entrepreneurs spark your curiosity, or if you're navigating your own entrepreneurial journey and have insights to share, we'd love to hear from you. Visit us at tracerstrategicmarketing.com/podcast to learn more or to become a part of our inspiring community.

Subscribe to "The Entrepreneurial Edge" podcast today and be part of a movement of mid-life women who are not just participating in the world of business, but actively defining it.

Episode 1: The Entrepreneurial Edge with Dawn Gagye and Guest Dianne Bennett on Intentional Leadership

On this episode, we discuss Diane's journey into entrepreneurship, her approach to leadership, and the importance of intentional and heart-centered leadership. We also touch on the power of community, personal resilience, and the goal of empowering women in business. The conversation highlights the need for women to be seen and heard both personally and professionally, acknowledging their experiences in the corporate world and providing a platform for their stories and expertise.

For more on this podcast visit https://tracerstrategicmarketing.com/podcast

Follow Dawn Gagye (prounounced Gay-Gee) on LinkedIn

Follow Dianne Bennett on LinkedIn

The Entrepreneurial Edge Podcast Episode 2: Simple Marketing Systems and Overcoming Entrepreneurial Fears with Yarden Carroll

Follow Dawn Gayge (pronounced Gay-Gee) on LinkedIn

Follow Yarden Carroll on LinkedIn