Kevin and Kieran discuss the latest financial goings-on at Juventus, and find out what the the rules around sponsoring shorts are in the Premier League and EFL.

COVERED IN THIS EPISODE:

- Kieran's Department of Culture, Media and Sport report

- Stadium naming rights

- Melbourne Victory and 777

- Short sponsorship

- Persons with significant control

- Directors' box tickets

- Contract extension clauses

- Juventus

- Player retirement

- European Super League

- Guillem Balagué and Biggleswade United

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Follow Kieran on Twitter - @KieranMaguire

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