The Fitz & Franson Show

In this special episode of the Fitz & Franson Show, we welcome Justin Plante, owner of Epic Concrete Coatings, as he shares his journey and insights on building a culture of continuous improvement within his team. With locations in Fargo and Sioux Falls, Justin discusses the importance of investing in training and development, the challenges of operating in a seasonal market, and how to maintain a motivated workforce.

Join us as we explore strategies for enhancing team performance, fostering communication, and ensuring that every member feels valued. This conversation is essential for business owners looking to cultivate a thriving work environment while delivering exceptional service to their customers.

Tune in for valuable lessons on leadership and team dynamics!

Hashtags:

#FitzAndFranson #TeamBuilding #ContinuousImprovement #Leadership #ConcreteCoatings #BusinessGrowth #Podcast #Entrepreneurship

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📩 Connect with us:
[email protected]

💼 Want to work with us or sponsor the show?
Email: [email protected]

🚀 Want to work with Matt to scale your business?
See how he helped grow a $4M company to $20M → https://powrful.com/the-powrful-method-582640

Matt's email: [email protected]

Knock today down by…
Following us on LinkedIn: https://www.linkedin.com/company/fitz-franson-show

Hitting the bell on YouTube: https://www.youtube.com/@fitzandfransonshow

Liking us on Facebook: https://www.facebook.com/fitzandfransonshow

Checking out our TikTok: https://www.tiktok.com/@fitzandfransonshow

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Visiting our site: https://fitzandfransonshow.com/

In this episode of the Fitz & Franson Show, Jay Franson and Matt dive into the complex world of pricing strategies, exploring how sales and marketing teams can collaborate to create value for both businesses and customers. They discuss the challenges of price adjustments in a competitive market, the importance of effective communication in conveying value, and how to position your brand to attract the right clientele.

Join us as they share insights on market positioning, brand perception, and practical tips for navigating customer conversations about pricing. This episode is essential for business owners looking to enhance their pricing strategies while ensuring a positive customer experience.

Tune in for actionable advice that will empower you to take your business to the next level!

Hashtags:

#FitzAndFranson #PricingStrategies #SalesAndMarketing #BusinessGrowth #CustomerExperience #BrandPerception #Podcast #Entrepreneurship

———————————————————————————————————————
📩 Connect with us:
[email protected]

💼 Want to work with us or sponsor the show?
Email: [email protected]

🚀 Want to work with Matt to scale your business?
See how he helped grow a $4M company to $20M → https://powrful.com/the-powrful-method-582640

Matt's email: [email protected]

Knock today down by…
Following us on LinkedIn: https://www.linkedin.com/company/fitz-franson-show

Hitting the bell on YouTube: https://www.youtube.com/@fitzandfransonshow

Liking us on Facebook: https://www.facebook.com/fitzandfransonshow

Checking out our TikTok: https://www.tiktok.com/@fitzandfransonshow

Following on Instagram: https://www.instagram.com/fitzandfransonshow/

Jumping into Threads: https://www.threads.com/@fitzandfransonshow

Visiting our site: https://fitzandfransonshow.com/

In this engaging episode of the Fitz & Franson Show, we delve into the critical role of sales managers and how they can transform sales teams. Join Jay Franson and Matt as they discuss when to hire a sales manager, the importance of self-awareness in leadership, and the balance between competition and teamwork within sales cultures.

Discover practical strategies for fostering effective communication and understanding team dynamics that lead to success. This episode is packed with actionable insights for business owners and aspiring managers alike, providing a roadmap to build high-performing sales teams.

Tune in for valuable tips that will help you elevate your management skills!

Hashtags:

#FitzAndFranson #SalesManagement #Leadership #BusinessGrowth #Coaching #TeamDynamics #SalesStrategies #Entrepreneurship #Podcast

———————————————————————————————————————
📩 Connect with us:
[email protected]

💼 Want to work with us or sponsor the show?
Email: [email protected]

🚀 Want to work with Matt to scale your business?
See how he helped grow a $4M company to $20M → https://powrful.com/the-powrful-method-582640

Matt's email: [email protected]

Knock today down by…
Following us on LinkedIn: https://www.linkedin.com/company/fitz-franson-show

Hitting the bell on YouTube: https://www.youtube.com/@fitzandfransonshow

Liking us on Facebook: https://www.facebook.com/fitzandfransonshow

Checking out our TikTok: https://www.tiktok.com/@fitzandfransonshow

Following on Instagram: https://www.instagram.com/fitzandfransonshow/

Jumping into Threads: https://www.threads.com/@fitzandfransonshow

Visiting our site: https://fitzandfransonshow.com/

Ready to transform your approach to building a winning team? This episode dives deep into the critical decisions that make or break your business growth through strategic hiring and team development.

What You'll Discover: • The Perfect Timing Formula - When to make your first hire and how to know you're truly ready 

• Beyond the Resume - Why traditional hiring methods fail and what actually predicts success 

• The Psychology of Great Hires - Understanding what drives top performers and how to spot them 

• Onboarding That Works - Creating systems that turn new hires into productive team members fast 

• Scaling Without Breaking - How to maintain culture and quality as you grow 

• The Management Mindset Shift - Transitioning from doing everything to leading others effectively

Key Insights: This conversation reveals the hidden challenges most business owners face when scaling their teams. Learn why most hiring processes are broken, discover the real cost of bad hires, and get practical strategies for building a team that actually accelerates your growth instead of slowing you down.

Perfect For:

• Business owners ready to hire their first employee
• Entrepreneurs struggling with team management
• Sales leaders building high-performing teams
• Anyone wanting to scale without losing their sanity

Real Talk: Building a great team isn't about finding perfect people - it's about creating systems that help good people become great. This episode gives you the roadmap.

Whether you're hiring your first assistant or your fifteenth sales rep, these insights will change how you think about team building forever.

Part of the FFS series focused on practical business growth strategies that actually work in the real world.

———————————————————————————————————————
📩 Connect with us:
[email protected]

💼 Want to work with us or sponsor the show?
Email: [email protected]

🚀 Want to work with Matt to scale your business?
See how he helped grow a $4M company to $20M → https://powrful.com/the-powrful-method-582640

Matt's email: [email protected]

Knock today down by…
Following us on LinkedIn: https://www.linkedin.com/company/fitz-franson-show

Hitting the bell on YouTube: https://www.youtube.com/@fitzandfransonshow

Liking us on Facebook: https://www.facebook.com/fitzandfransonshow

Checking out our TikTok: https://www.tiktok.com/@fitzandfransonshow

Following on Instagram: https://www.instagram.com/fitzandfransonshow/

Jumping into Threads: https://www.threads.com/@fitzandfransonshow

Visiting our site: https://fitzandfransonshow.com/

Discover the transformative power of authentic human connection in sales with this compelling episode that reveals why selling to people, not presentations, creates extraordinary results.

What You'll Discover

The Presentation vs. Conversation Revolution: Learn from a pivotal moment when a professor closed a sales rep's pitch book and said, "If you want to keep giving me a presentation, you can leave. But if you want to talk to me, then you can stay." This breakthrough moment reveals why genuine conversation outperforms scripted presentations every time.

The Four Decision Framework: Master the simple yet powerful four-question system that drives all human purchasing decisions: Will you do something about your situation? Can you find a company you trust? Do they have a product you like that solves your problem? Does it fit your budget?

From Zero to $20 Million: Get an inside look at how focusing on fewer, higher-value services transformed a $4 million company into a $20 million powerhouse. Learn the strategic decisions behind stopping low-profit services and embracing financing as a growth engine.

Key Insights & Stories

• The Superpower of Staying Calm: Why the ability to never panic and think clearly through problems separates top performers from everyone else
• Growth vs. Comfort: Real examples of embracing discomfort for breakthrough results, including stories of changing established sales approaches
• The Curiosity Factor: How asking "why didn't this work?" led to unexpected breakthroughs and sales victories
• The Baseball Draft Lesson: Why David Wright changed his entire swing after being drafted #1 - and what this teaches us about continuous improvement

Real-World Applications

Battle-tested wisdom including personal transformation stories, practical examples of overcoming sales objections through genuine curiosity, and the counterintuitive approach of telling a customer they were "dumb" for not buying - and making the sale.

Perfect For

Sales professionals seeking authentic connection techniques, managers developing human-centered sales cultures, business owners wanting sustainable growth strategies, and anyone interested in the psychology of genuine persuasion.

Duration: 53 minutes of actionable insights Industries: Home improvement, B2

———————————————————————————————————————
📩 Connect with us:
[email protected]

💼 Want to work with us or sponsor the show?
Email: [email protected]

🚀 Want to work with Matt to scale your business?
See how he helped grow a $4M company to $20M → https://powrful.com/the-powrful-method-582640

Matt's email: [email protected]

Knock today down by…
Following us on LinkedIn: https://www.linkedin.com/company/fitz-franson-show

Hitting the bell on YouTube: https://www.youtube.com/@fitzandfransonshow

Liking us on Facebook: https://www.facebook.com/fitzandfransonshow

Checking out our TikTok: https://www.tiktok.com/@fitzandfransonshow

Following on Instagram: https://www.instagram.com/fitzandfransonshow/

Jumping into Threads: https://www.threads.com/@fitzandfransonshow

Visiting our site: https://fitzandfransonshow.com/

Discover what truly separates top-performing salespeople from the rest. This episode reveals the uncomfortable truth most sales managers won't admit: it's not about tactics or scripts - it's all about mindset.

What You'll Learn

The Mindset Secret: Why top performers maintain control over their destiny while others give up their power. Learn how elite salespeople think differently about challenges and opportunities.

Expensive Leads = Hidden Opportunity: With lead costs skyrocketing, most salespeople panic. Discover how top performers reframe this "problem" into their biggest competitive advantage, making the same money while working less.

The Attention Revolution: Master the powerful principle "You are where your attention is." Learn to redirect your team's focus from scarcity to abundance and transform your sales culture.

Key Insights

• The Pink Elephant Effect: Why negative framing guarantees failure
• Percentage vs Dollar Thinking: Game-changing budget strategies that scale
• The Kiosk Test: A brilliant analogy about lead quality and buyer interest
• Communication Reality: Why repetition is essential in leadership

Real-World Applications

Battle-tested wisdom including personal stories of management-to-sales success, reframing techniques for struggling teams, post-COVID sales landscape navigation, and seasonal budgeting strategies.

Perfect For

Sales professionals seeking peak performance, managers developing teams, business owners understanding sales excellence, entrepreneurs building sales organizations, and anyone interested in performance psychology.

What Makes This Special

Unlike typical sales podcasts focused on tactics, this goes deeper into psychology and leadership. Authentic discussions from experienced leaders sharing failures, breakthroughs, and hard-earned wisdom from boom and bust cycles.

Industries Covered: Home improvement, service businesses, direct sales, lead-generation dependent companies

Duration: 27 minutes of actionable insights

Tags: SalesMindset, SalesLeadership, BusinessPsychology, TeamManagement, LeadGeneration, SalesTraining, Leadership, BusinessGrowth

Transform your sales mindset. Transform your results.

———————————————————————————————————————
📩 Connect with us:
[email protected]

💼 Want to work with us or sponsor the show?
Email: [email protected]

🚀 Want to work with Matt to scale your business?
See how he helped grow a $4M company to $20M → https://powrful.com/the-powrful-method-582640

Matt's email: [email protected]

Knock today down by…
Following us on LinkedIn: https://www.linkedin.com/company/fitz-franson-show

Hitting the bell on YouTube: https://www.youtube.com/@fitzandfransonshow

Liking us on Facebook: https://www.facebook.com/fitzandfransonshow

Checking out our TikTok: https://www.tiktok.com/@fitzandfransonshow

Following on Instagram: https://www.instagram.com/fitzandfransonshow/

Jumping into Threads: https://www.threads.com/@fitzandfransonshow

Visiting our site: https://fitzandfransonshow.com/