The Fizzle Show

Shownotes: http://fizzleshow.com/288

How can we live better lives? Do you want to implement great habits in order to achieve your goals? What determines the success of our attempts when trying to form habits?

We cannot really have a conversation about successful business owners and entrepreneurs without discussing the importance of habits and the systems that allow them to build their dreams. But what is formula to implementing this?

In this episode we get down to the real essence of habits, their relationship to individual and social identity and how they are formed. We unpack these ideas to better understand the cycle of improvement that we all should really be trying to embody.

Today on the show we are joined by James Clear, the author of Atomic Habits, the creator of the Habits Academy, a weightlifter, and a travel photographer in over 30 countries. James is basically a habit expert and has loads of great ways to unpack these ideas for everyone’s benefit

We also talk about the concept of one percent better, the explore-exploit tradeoff, adaptability and reinvention. James has a bunch of really useful frameworks and distinctions that will undoubtedly progress your thinking in this area.

For a particularly inspiring and thought provoking conversation be sure to check this episode out!

Key Points From This Episode:

• Understanding the compounding effect of the one percent better concept. [0:05:12.4]

Links Mentioned in Today’s Episode:

• Fizzle — https://fizzle.co/

Shownotes: http://fizzleshow.com/287

How do successful businesses capitalize on their contacts? Do you want to resonate with each individual in your audience? What is the best way to communicate with your mailing list?

All of these questions pertain to the same issue, running a profitable online business in the contemporary climate. Achieving this might sometimes seem like a mountain but we are here to show you that the mountain is not unscalable and that mountain climbing can be fun!

In this episode we break down the fundamentals of digital communication and connection with an audience as individuals. We get into some examples of emails and promotions and which methods work in certain situations. The discussion also takes time to unpack the idea of offering a transformation to a potential customer as the basis of selling.

We also talk about welcome sequences, bridging emails, the know-like-trust principle and setting aside perfectionism and getting started. All of these ideas are pretty vital to being able to stay afloat as a digital entrepreneur. So for all this and many more inspiring ideas, be sure to tune in!

Key Points From This Episode:

• Individualizing the way you communicate with a group. [0:10:02.5]

Links Mentioned in Today’s Episode:

• Fizzle — https://fizzle.co/

Shownotes: http://fizzleshow.com/286

Do you need new ideas for content creation? How can you setup a stream of constant creative energy to best serve your audience? Is there a recipe for this process?

Although there are no definitive answers to these questions, here at Fizzle we do think we have some helpful directions to get your content conveying belt rolling! It is actually a bit easier than you might think to get that pot steaming and your platforms fizzling with fresh new stuff for you clients.

In this episode we talk a little about marketing and social media and the different philosophies around these concepts before getting down to the actual nitty gritty ways to jumpstarting your creativity.

We also talk about SEO, bias, viral sharing and all that good stuff you are usually aiming for. We look at the three major avenues that you can use, that are right at your fingertips, so we know you are going to want to get in on this!

For all this and much more, be sure to tune into this must-hear episode!

Key Points From This Episode:

• The evolution of content marketing and social media now. [0:03:55.4]

Links Mentioned in Today’s Episode:

• Fizzle — https://fizzle.co/

Shownotes: https://fizzle.co/285

Would you like to get more people to visit your website? How can search engine optimization help you do this?

Most of us are aware of the capabilities of SEO to some extent. But it is a challenging and daunting field to enter, so we thought we would supply you with some basics and tips to get your website popping!

In this episode we look at the rise and development in SEO as a methodology and skillset and talk about how to go about optimizing your website from the very first steps to the more advanced ones.

Today on the show we are joined by Matt Giovansci, an old friend and collaborator who we have hosted before on the podcast. Matt runs a number of websites and businesses and has spent the better part of the last two decades perfecting the game of SEO.

We also talk about research, content creation, the evolution of Google and when SEO is necessary and when it is not. Matt gives us great insights from personal experience and his learning to help you on your way

So for all this and much more be sure to tune in!

Key Points From This Episode:

• Matt’s history of online work and search engine optimization. [0:04:20.8]

Links Mentioned in Today’s Episode:

• Fizzle — https://fizzle.co/

Show Notes: http://fizzleshow.co/284

Can losing your job be the best thing to happen to you? How do you convert social media followers to website traffic? Once you have a big social media audience is selling a product or service easy?

These are the questions we are fielding today from our Fizzle Forums in the round up! Although quite specific to each person posing the question there is a lot to unpack and hopefully enough for most of our audience to relate to on some level.

In this episode, we look at each of these topics and really try and draw out the best advice we can muster for you and your business. We examine what it means to really go beyond the call of duty and give your business your all, we discuss the value of social followings and what remains ever valuable in today’s online climate.

We also talk about monetization and the importance of a personal touch on Instagram. We look at good examples of familiar and prominent entrepreneurs to exemplify approaches to these issues, notably Joe Rogan and Gary Vaynerchuk, names you will most surely be used to hearing!

So for all this and much more be sure to tune in with us Fizzlers!

Key Points From This Episode:

• Losing my job was the best thing that ever happened to me! [0:05:10.8]

Links Mentioned in Today’s Episode:

• Fizzle — https://fizzle.co/

Shownotes: http://fizzleshow.co/283

How much do you know about your website’s hosting? Has finding the right host been a challenge that you wish you could put to rest? What really is the best hosting platform for you and your business?

Whether you are tech savvy or not, chances are you have had some issues with website hosting during your entrepreneurial life. Almost all businesses require an online presence and thus a homepage for customers to visit, but setting this up has historically been a tricky business.

In this episode we look at some the developments in this field over the last decade or so and speak particularly on our experiences with WordPress and Squarespace. From there, we look at the different hosting options available to WordPress users and talk about the two main lanes that these fall into.

We also talk about domain purchasing and how your host can effect everything related to your website. The last part of the episode is dedicated to to announcing a great web hosting offer that is now available through your Fizzle membership. We are extremely excited about this, so make sure to stay tuned for that!

For all this and more, listen up in and get it all, Fizzlers!

Key Points From This Episode:

• Why the majority of entrepreneurs and Fizzlers are on WordPress. [0:05:15.7]

Links Mentioned in Today’s Episode:

• Fizzle — https://fizzle.co/

Shownotes: http://fizzleshow.co/282

Have you ever shared ideas with colleagues, a mentor or a student? Has this become a point of concern around originality, ownership or intellectual property? How do we go about navigating these potentially dangerous waters?

We at Fizzle are all too familiar with the perils of these types of feelings but we are also here to tell you how you can get past these issues and transcend the games of jealousy and possessiveness.

In this episode we begin by unpacking the different ways in which we can run in trouble over the ownership of ideas. From there, the discussion turns to some rumination on the freedom of ideas and we look at the history of jazz as a great example of legacy, tradition and individuality.

We also talk about how the communication and reproduction of similar ideas can lead to a rising tide for everyone and how generosity and grace can beget great rewards. A big takeaway from the talk is how reliant any type of culture or progress is on the borrowing and reinterpretation of ideas.

With that in mind we want to inspire you to command and negotiate these areas with joy and openness for your and others’ success. Tune in to hear it all!

Key Points From This Episode:

• Community over competition and the sharing of ideas. [0:06:12.4]

Links Mentioned in Today’s Episode:

• Fizzle — https://fizzle.co/

Are you dying to follow up on a surge of engagement that your business recently experienced? Does your writing or content need that extra bit of juice and personality? Is something in your life making focusing on your business particularly difficult at the moment?

We go to the Fizzle forums and pick out these three questions from Fizzle members and answer them in depth for their and your benefit! The questions supply multiple layers of interesting discussion and Corbett and Chase rally try to get down to all that good stuff.

In this episode we talk about defining your mission, maintaining inspiration, connecting with an audience and studying the characteristics of great content. We also look at the challenge that grief can pose to your business and how to manage a period of trauma or disaster.

We also talk about the benefits of a difficult time, identifying your unique value and much more, so be sure to tune in!

Key Points From This Episode:

The amazing resource and community of the the Fizzle forums. [0:06:48.1]

Links Mentioned in Today’s Episode:

Fizzle — https://fizzle.co/

Are you struggling to find time to relax and unwind? Does your business take it all out of you and leave nothing left? Could you really do with a break or a holiday?

Here at Fizzle we believe that down-time and relaxation are vital to the success of your business and that sometimes the best thing for a business can be for the entrepreneur to take a break.

In this episode we unpack the idea of taking time off, whether it is a vacation, some time away from your desk or just some quality time with your family. We discuss how to balance the spheres of your life to get the optimum work done when you are grinding!

We also talk about digital addiction, burnout , engagement and intention, email inboxes and making the most of your allotted energy. No matter how urgent getting a task done seems, it is paramount that you do not always prioritize work.

For this exciting, healthy and enriching discussion be sure to tune in!

Key Points From This Episode:

Restorative practises for entrepreneurs. [0:05:14.8]

Links Mentioned in Today’s Episode:

Fizzle — https://fizzle.co/

Are you putting a lot of time and effort into making a course? Is no one buying it? Are you finding it challenging to figure out how to get it sold?

Well look no further. We’re talking about how to actually get a course purchased. You make a course, you put this work together, it’s a thing that teaches someone how to unclog their own drains or how to live with more intention, how to earn revenue for their business using Facebook ads, how to consolidate all of their families memories onto media in the cloud or whatever it is. You can make a course on anything that people want to learn how to do.

The big question is, How do you get people who want to learn how to do that to the page that sells the course with enough motivation and desire to actually purchase it? This is all super challenging stuff and doing that today is very different than doing that five years ago.

On today’s episode we’re going to talk about is how would you build a buzz for a course in 2018 that could help you get some of those things sold.

Today on the show we are joined by Steph Crowder who is actively launching her first big girl course. She’s done lots of group programs, lots of coaching and she’s been involved with Fizzle in every course we’ve made. She’s no stranger to making the courses but this is her first one in some ways.

We also talk about having something that can be replicated and repeated and will work for a variety of different people and different situations versus basing it specifically to one individual. It’s having the right expectations going in and staying committed to the process throughout. Getting people excited and engaged and much more so be sure to tune in a get it all in this episode!

Key Points From This Episode:

Having the proper expectations and committing to the process. [0:08:13.0]

Links Mentioned in Today’s Episode:

Fizzle — https://fizzle.co/