The Flower Pros Podcast

By Bloomerang

Arts Business Design Management & Marketing

What's The Flower Pros Podcast about?

Art Conforti talks with top professionals in the floral industry every week to discuss sales and marketing tactics, pain points, and solutions to everyday floral industry issues.

Download our free app to listen on your phone

The Flower Pros Podcast episodes:

06.25.2018
Linda Ruel Flynn - Flora-ly Studios
This week we have a chat with Linda Ruel Flynn from Flora-ly Studios in Orange, Massachusetts. She takes any floral keep sake such as bouquets and arrangements and changes them into preserved works of art that can be cherished for...
05.22.2018
Holly Chapple - Holly Chapple Flowers
This week on Flower Pros we have the pleasure of talking with Holly Chapple of Holly Chapple Flowers! Holly’s signature characteristics are quality, clarity of vision and an impeccable eye for design. Remaining dedicated to quality and freshness of design and...
05.02.2018
Susan Davis - Fresh Designs Flora & Events
This week on Flower Pros we have the honor of talking with Susan Davis from Fresh Design Flora & Events! She started with a Film and Television degree that cultivated her love of the arts and after doing set design for QVC...
04.19.2018
Alison Higgins - Grace Flowers Hawaii
This week on Flower Pros we have the pleasure of talking with Alison Higgins from Grace Flowers Hawaii! She discusses how she got started, some of the differences of having a flower shop off the mainland, and what it's like...
04.03.2018
Gayle Zerr - Florist Fire
Our guest this week is Gayle Zerr of Florist Fire in Hyde Park Florida! She discusses her transition from a design lead into the owner of a flourishing shop in South-West Florida. Her shop has geared more into event and...
03.07.2018
Shawn Chamberlain - Flower Bar Co./The Full Bloom
Our guest on this episode of Flower Pros is Shawn Chamberlain from Flower Bar Co. and The Full Bloom! You may have seen her on social media this Valentine's Day in a viral video that picked up more than six...
01.26.2018
Mandy & Steve O'Shea - 3 Porch Farm
This week on Flower Pros we get to talk with Steve & Mandy O'Shea from 3 Porch Farm and Moonflower Design in Athens Georgia. We discuss how they got started farming, the sustainability projects they're involved in, and the process...
12.15.2017
Ashley Custer & Kristin Heckler - Uprooted Flower Truck
This week we have the pleasure of talking with Ashley Custer and Kristin Heckler of Uprooted Flower Truck in New York City! They've taken their idea of a mobile florist and watched it grow as they're becoming the go-to destination...
11.28.2017
Ramsey Kraft - Nanz & Kraft Florists
This week we have the pleasure of talking with Ramsey Kraft from Nanz & Kraft Florists in Louisville Kentucky! They have over 167 years in the floral industry and he discusses the challenges early on, having a long standing family...
11.21.2017
Christy Hulsey - Colonial House of Flowers
This week we chat with Christy Hulsey from Colonial House of Flowers in Statesboro Georgia! She expands on working with Georgia Southern University, how college students bring new ideas to their floral designs, and her experience with Mayesh Design Star.
11.14.2017
Jessica Petty Smith - Anemone Chicago
This week we have the pleasure of talking with Jessica Petty Smith of Anemone Chicago about the wedding industry, the challenges and accomplishments of marketing to millennials, and how your customers view your brand image on social media.
10.27.2017
Don Hotton - Roseshire Roses
This week we talk with Don Hotton of Roseshire Roses in San Francisco about how he changed roses delivered in a box to a beautiful experience, the challenges of catering to a younger demographic, and his partnerships with Disney and...
10.19.2017
Bob Aykens - Memorial Florist & Greenhouse
This week our guest is Bob Aykens from Memorial Florist & Greenhouse in Appleton Wisconsin! He discusses his 10,000 square foot greenhouse space, the benefits of adapting to the changing customer base, and their part in the recent SAF Petal...
10.12.2017
Amy McCord - Flower Moxie
This week we have the pleasure of talking with Amy McCord from Flower Moxie! She's the owner of one of the fastest rising DIY wedding flower services in the US. We discuss supporting local wholesalers, her adventures into DIY wedding...
10.05.2017
Kiersten Schulte - Eastern Floral
This week our guest is Kiersten Schulte, Director of Corporate Relations and major accounts at eastern Floral in Grand Rapids Michigan! She gives tips on how to improve your client accounts, handle large events withe ease, and maximizing your images...
09.28.2017
Georgianne Vinicombe - Monday Morning Flowers
This week we have Georgianne Vinicombe from Monday Morning Flowers in Princeton New Jersey discussing the benefits of social media on her sales, how to actually put the customer first, and what order gathering really means for the industry.
09.22.2017
Jackie Levine - Central Square Florist
This week we have Jackie Levine from Central Square Florist in Boston Mass! She discusses the industry in a downtown setting, promotions that have worked really well for them over the years, and how changes in floral photography are moving...
09.07.2017
Derek Woodruff - Floral Underground
This week we have Derek Woodruff from Floral Underground! He's quickly making his mark in the floral industry by winning the 49th Annual Sylvia Cup, being the runner up on the TV show "The Arrangement", and bringing a much needed...
09.01.2017
Rakini Chinery - Allan's Flowers
This week we have Rakini Chinery from Allan's Flowers and Prescott Valley Flowers in Arizona. She discusses the value of teamwork, promotional ideas, and the differences in trends when your shop is in a smaller town.
08.25.2017
Tom Boesen - Boesen The Florist
This week we have Tom Boesen from Boesen The Florist in Des Moines Iowa to talk about the benefits of add-ons to your arrangement orders and the most efficient way to boost sales in your shop!

What's The Flower Pros Podcast about?

Download our free app to listen on your phone

The Flower Pros Podcast episodes:

Linda Ruel Flynn - Flora-ly Studios

Holly Chapple - Holly Chapple Flowers

Susan Davis - Fresh Designs Flora & Events

Alison Higgins - Grace Flowers Hawaii

Gayle Zerr - Florist Fire

Shawn Chamberlain - Flower Bar Co./The Full Bloom

Mandy & Steve O'Shea - 3 Porch Farm

Ashley Custer & Kristin Heckler - Uprooted Flower Truck

Ramsey Kraft - Nanz & Kraft Florists

Christy Hulsey - Colonial House of Flowers

Jessica Petty Smith - Anemone Chicago

Don Hotton - Roseshire Roses

Bob Aykens - Memorial Florist & Greenhouse

Amy McCord - Flower Moxie

Kiersten Schulte - Eastern Floral

Georgianne Vinicombe - Monday Morning Flowers

Jackie Levine - Central Square Florist

Derek Woodruff - Floral Underground

Rakini Chinery - Allan's Flowers

Tom Boesen - Boesen The Florist