We hear the word "trending" a lot in our industry, but what actually constitutes a trend? How can you tell if something is here to stay, or just a 'flash in the pan'? Miriam and Ron talk about the difference between a fad and a trend, and how businesses can use data on trends to their advantage. 

Welcoming Rachel Waynberg from Freshly to the pod! Rachel and Ron discuss how to strike the balance between familiarity and trying something new in today's dynamic flavor landscape - especially as consumers become more aware of (and open to!) global flavors. 

Welcoming Einav Gefen, Executive Chef at Unilever, to the pod! Einav and Ron discuss the ins-and-outs of being an executive chef, and how understanding what is *actually* on consumer plates is crucial.