The Founder Hour

Matthew O’Connor is the co-founder and CEO of AdQuick, a marketplace for buying and selling outdoor advertising.

In the last episode, we learned about Matt's upbringing and what inspired the idea for AdQuick.

In this episode, Matt sheds light on the future of advertising and what to look out for. Whether you're an advertiser, business owner, or anything in between, there's a ton of valuable insight in this segment that you just won't want to miss!

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Matthew O’Connor is the co-founder and CEO of AdQuick, a marketplace for buying and selling outdoor advertising.

Matt grew up in Washington D.C. and attended the University of Notre Dame to study political science. After realizing he had a passion for business, he decided to forgo going to law school to start a company called Footprint Free.

To further his pursuit of business, Matt enrolled at the University of Virginia for his MBA. In this episode, he shares his experiences and the lessons he learned while going to business school, as well as his thoughts on if it’s a good investment.

His first business ultimately didn’t end up working out so Matt went on to be an early employee at Instacart, working with the team to launch new markets and improve existing ones.

After leaving Instacart, Matt worked at Amazon in Seattle for a brief time before moving to Los Angeles to start AdQuick in 2016.

Matt talks about what inspired the idea for AdQuick, the early challenges he’s had to face, raising his first 2 rounds of funding (investors include Alexis Ohanian’s Initialized Capital and Tony Hsieh’s VTF Capital), and thoughts on the future of advertising.

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INTERESTED IN BECOMING A SPONSOR? EMAIL US > [email protected]

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Lilit Caradanian is the founder and CEO of Elcie Cosmetics.

She has been a makeup artist for over 10 years and has amassed a huge following on Instagram and Youtube for her work as well as her own product line, Elcie, which she launched in 2015.

Tune in to this segment of Industry Insiders as Lilt gives us a behind-the-scenes look of what’s it’s really like being a makeup artist and beauty entrepreneur what to expect if you’re looking to break into the industry.

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Lilit Caradanian is the founder and CEO of Elcie Cosmetics.

On this segment, Pat & Posh ask Lilit who she would want to switch places with for one day and why.

Tune in to find out!

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Lilit Caradanian is the founder and CEO of Elcie Cosmetics.

Throughout her career, she has leveraged the power of social media to build her own brand as a make-up artist and eventually her own product line, Elcie, and has amassed over 1 million followers on Instagram.

Tune in to hear Lilit’s thoughts on the power of social media and influencer marketing, the current state of the industry, and what the future looks like.

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Lilit Caradanian is the founder and CEO of Elcie Cosmetics.

Before launching her own brand, she was a makeup artist and worked in finance prior to that after receiving her MBA.

Upon realizing that working in the corporate world wasn’t for her, Lilit left her job at Disney and took on being a MUA full-time. She had been doing makeup on the side for 10 years at the time, so she had already built a steady client base. After several years of doing this, she opened her first studio and eventually launched her own cosmetics line, Elcie.

Tune in to hear about Lilit’s upbringing and her transition from the corporate world to MUA, as well as the challenges she’s faced early on as she aims to build a global beauty brand.

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INTERESTED IN BECOMING A SPONSOR? EMAIL US > [email protected]

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Some may argue Soulja Boy had the biggest comeback of 2018. We’ll give it to him, he sure made some noise. But who had the biggest comeback of 2019?

You guessed it! THE FOUNDER HOUR baby!!!

Brace yourselves, for Season #2 is officially upon us.

To kick things off, Pat & Posh get into the weeds of some recent developments such as Jeff Bezos buying Amazon. What really happened? Tune in to find out!

They also give a little sneak peek into the upcoming season and what to expect. Let the good times roll.

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WE’VE OFFICIALLY REACHED EPISODE 50! WHAT?! It’s crazy to see how far we’ve come with the podcast and we couldn’t have done it without your support, so big shout out to YOU!

This will be the last episode of 2018 and as we round out the year, we (Pat & Posh) want to thank each and every one of you from the bottom of our hearts for tuning in week after week and helping us get here.

In this segment of the After Hours, we shook things up a bit. We kicked it off by having a little fun and talking about a completely false story about…well, you’ll have to tune in to hear it. We like to call it #WishfulThinking! ;)

We also talk about the “growth mindset” and doing things with intentionality - something we both have tried to implement more and more in our lives lately as we strive to reach our own, personal goals.

We got our creative juices flowing as well by picking a failed business that we both grew up on, Toys “R” Us, and breaking down why we think they failed and what they could have done differently. Side note: did you know there’s a 7-year-old kid out there who made $22 million last year reviewing toys on YouTube? Nuts…

We wrapped things up by doing a quick recap of the last 4 episodes and sharing some exciting news for what’s to come in 2019 - STAY WOKE!

Happy Holidays, TFH Fam!

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For Episode 49, Pat and Posh sit down with David Greenfeld, CEO & Co-Founder of Dream Pops.

Dream Pops sells vegan ice cream popsicles that are packed with superfoods and are free of dairy, gluten, soy, and artificial additives.

David discusses his upbringing, how he came up with the idea for Dream Pops while in Columbia, meeting his co-founders, and the challenges they’ve faced while scaling the company to where it is now.

Other topics include the future of eCommerce with frozen and perishable items, dealing with exhaustion, self-doubt, and fear of the unknown as an entrepreneur, and the current climate of raising startup capital.

David also shares who his biggest inspirations are, what it’s like being vegan, his thoughts on retail, and the experiential marketing they did early on to get Dream Pops off the ground.

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INTERESTED IN BECOMING A SPONSOR? EMAIL US > [email protected]

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For Episode 48, Pat and Posh are joined by Tyler Wilson, founder of Wurstküche.

Wurstküche is a restaurant in Downtown LA and Venice Beach that provides exotic German sausages, delicious Belgian fries, and imported beers. With lines always out the door, it has become a Los Angeles staple for dining over the last 10 years.

Tyler shares the story of growing up in Santa Barbara and coming up with the idea for Wurstküche while in college at USC. He talks about the early growth, the challenges of running a restaurant and bar, and how he was able to raise money to open his first location.

He also shows us how the name is actually pronounced (it’s not what you think…unless, of course, you speak German)!

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INTERESTED IN BECOMING A SPONSOR? EMAIL US > [email protected]

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Follow The Founder Hour on:

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