Timestamp:

0:00:50 Joseph Adler Introduction

0:03:50 Segment 1 - Get to know Joseph Adler

0:33:25 Segment 2 - How to expand a franchise system into Canada

1:11:07 Segment 3 - Quick Draw Questions

In this episode of The Franchise Manual Podcast we speak with Canadian attorney Joseph Adler on the topic of how to expand a franchise system into Canada while avoiding the common pitfalls that hinder many franchisors.

Segment 1: Get to know Joseph Adler

In segment one of this episode we spend a little time getting to know the person Joseph Adler. We learn a little about his childhood growing up on Hamilton, Ontario, his first job, and his pathway to law school.

Segment 2: Expanding a franchise into Canada

In segment 2 Joseph Adler outlines some of the common pitfalls that many non-Canadian franchisors experience when they attempt to expand their franchise system into Canada. The topics of discussion are:

• Maximize the U.S. market first - maintain domestic focus
• Ensure that your IP is protected
• Be proactive rather than reactive
• Ensure necessary supply chain - Import issues
• Market analysis - Canadian taste preferences
• "Canadianize" the FDD and Ops Manual
• The importance of engaging a Canadian franchise attorney
• Understanding the competition
• Finding the right franchisee

Segment 3: Quick Draw Questions

Segment 3 is a fun way to wind down the episode with quick, fun questions such as favorite movie, favorite book, etc. We find out what Joseph would do if he had $1 billion to make the world a better place. We also find out if this Toronto attorney is a closet spaghetti western fan.

This is a FANTASTIC episode and a MUST LISTEN if you have ever considered expanding your franchise system into Canada, or if you just want to get to know Joseph Adler a little more than you already do.

Joseph Adler

Hoffer Adler LLP

425 University Ave., Suite 300

Toronto, Ontario M561T6 Canada

www.hofferadler.com

[email protected]

416-977-3444

Kit Vinson

FranMan Inc.

www.franman.net

[email protected]

214-736-3939 x 1

Podcast Segment Timestamps:

00:02:00 Get to know Doc Cohen

00:36:00 How to be the Best Franchisor

00:52:00 The Fun Questions

Doc Cohen was an absolutely fantastic guest on The Franchise Manual Podcast. If you miss this podcast you will be missing one of the best ones yet.

If you already know Mr. Cohen then I'll bet that you will still learn something about him that you didn't know in the "Get to know Doc Cohen" segment. If you didn't already know Doc Cohen then you will definitely learn a lot about one of the finest men in the world of franchising. Find out why they call him "Doc". Find out what Mr. Cohen has in common with Ray Kroc and Dave Thomas.

In "The Fun Questions" segment you will learn what Mr. Cohen's favorite movies and TV shows are. You will be surprised when you find out. I surely was. (Did he say that he wants to be a zombie?)

Most importantly, in the topic segment, "Being the Best Franchisor from the Perspective of the Best Franchisee", find out what advice Mr. Cohen gives to all franchisors in order to help their franchisees flourish and reach their success potential.

Special thanks to Jerry Darnell for introducing me to Mr. Doc Cohen.

www.franman.net

Timestamp:

00:00:48 Anthony Owen Introduction

00:02:19 Segment 1 - Getting to Know Anthony

00:20:43 Segment 2 - Social Media for Franchisors

00:51:00 Segment 3 - Quick Draw Questions

Anthony Owen, president of Manalto Inc. talks with me about how franchisors, both big and small, can better manage the daunting task of social media. Obviously the topic of social media is much too vast to cover thoroughly in such a short period of time but you will find some really good takeaways in this episode.

Websites Mentioned in the Podcast:

www.manalto.com

www.franman.net

Anthony Owen Contact Info:

310-266-8874

[email protected]

Kit Vinson Contact Info.

214-736-3939 x 1

[email protected]

Podcast Segment Timestamps:

03:13 Segment 1 - Get to know Nick

28:20 Segment 2 - How to select a franchise broker

53:00 Segment 3 - The Speed Round

This is a fantastic interview with Nick Gugliuzza of Empire Business Brokers. Nick has been in and around franchising for 35 years. He shares with us his knowledge and experience as he teaches franchisors what to look for in a franchise brokers, what to expect from a broker, and how a franchise broker can help any franchisor efficiently achieve their growth goals.

Did you know that Niagara Falls dried up once, and Nick was there to witness it? Did you know that Nick was drafted by a major league baseball team? Did you know that Nick was almost alligator food once? All of that is in this episode as well.

Companies and websites mentioned in this episode:

The Franchise Manual Podcast - www.franman.net

Empire Business Brokers - www.empirebb.com

La Bella Sicilia's Restaurant - http://www.labellasicilia.com

This episode of The Franchise Manual includes an interview of the host, Kit Vinson, by Henry Lopez of Levante Business Group. In the interview several topics are covered such as how Kit co-founded FranMan Inc. with his brother, what Kit believes to be the keys to his success, and much more.

Company websites mentioned in the podcast:

www.levantebusinessgroup.com

www.franman.net

This podcast was inspired by a document written by Bob Gappa titled, "Understanding Franchising". In this document, Mr Gappa defines the nature of the relationship between the franchisor and the franchisee. In this podcast Bob really shines as he is deep within his element touching on topics such as the history of franchising, the purpose of a Brand, and of course, Peter Drucker.

If you are a start-up franchisor then this podcast is a MUST - no question about it. If you work for an existing franchise organization then the contents of this podcast could really help you see where your comapny may have made a wrong turn in managing the relationship with franchisees - more importantly, how to correct those problems.

You can get a copy of this document directly from Management 2000 simply by sending an e-mail to [email protected] . Or, you can call 800-847-5763 and ask for a copy.

Podacast Content Timestamp

0:00:51 Bob Gappa Introduction

0:03:04 Get to know Bob Gappa questions

0:27:29 Understanding Franchising discussion

1:24:22 "Quick Draw" questions and answers

"How to Pick a Franchise Consultant" is the subject of this podcast. Kit Vinson talks to Jerry Darnell, CEO of Jerry Darnell and Associates, and he asks the questions that every start-up franchisor has, "Do I need a franchise consultant, and if so, how do I pick one?"

We also spend a little time learning all about the man behind the company. Jerry Darnell is a pretty interesting guy and it was a pleasure getting to know him better.

This podcast is sponsored by FranMan Inc, FranMan, www.franman.net